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What To Do At Your Next Networking Event
Here is a brief guide to help you make your next networking event your best networking event.

Are You The Joker When Networking?
One of my favorite superheroes growing up was Batman. My favorite shows almost always included my favorite arch-villain too, The Joker! Jack Nicholson reprised this role of The Joker beautifully in the 1989 version of Batman the movie. I was reminded of this character at a recent networking event where I met someone who had what I refer to as "The Joker" smile.

Networking: The Key to Successful Marketing
Nearly every marketing opportunity requires strong networking skills to be successful. However, even the word networking can be intimidating. But, do we understand the value that can be gained by networking? Do we always do the appropriate preparation prior to and following a networking event? Let’s discuss networking in more detail and how we can tie it into marketing for success.

10 Tips For More Effective Networking
Networking is important to both business people and job seekers. Networking takes time. You will want to do it effectively to maximize the contacts you do make. Here are some tips to make sure you are networking efficiently and effectively.

Who Are You and What Do You Do?
The internal, self-imposed, tension and pressure can be overwhelming for many women. For men, not so much – they have had much more exposure and experience to the whole networking situation. What causes this level of anxiety?

Posting relevant comments on blogs is networking

I happen to think that many small business folks would find networking on the web as valuable as networking at, say, the next Chamber event. There are many ways to do networking on the web but I happen to think one of the easiest is to participate in blogs you enjoy by frequently posting relevant content. Blog comment posting is very much like standing around chatting with a group of folks at a networking event (except you don’t have to balance the Swedish meatball plate on your wine glass.)

Pre-written emails to the rescue
Email is awfully invasive, no way around it these days, but it’s also awfully effective for all types of communication and response.

3 Emotionally Compelling Ways to Connect With Your Clients
Whether you are writing web copy or talking to people at a networking event, here are three tips to help you communicate your marketing message more effectively.

Successful Networking Top 10 Tips
Networking - we all have to do it, but some of us fear it more than a manual labour job. It is probably connected to our fear of public speaking and fear of public rejection. Here is a neat list of the top 10 things you can do to ensure your networking event goes smoothly and comfortably and produces results for you.

How to Do a Lousy Job at Business Networking Follow-Up
Neither the salesperson or the prospect wants to be inundated with follow-up that doesn't serve to advance any decision or relationship. More of a spiel, more talk about "me, me, me", less and less additional value will assure you not to get any response.

No Business Card Simply Means No Business
Have you attended a business networking event or a business conference and attempted to exchange professional business cards with another professional but he or she did not have one? What were your thoughts?

Does Marketing Work?

I was at a networking event the other day, explaining to someone what we did. In response, I received a smile back and the comment “well, marketing doesn’t really work anyway does it?” Interesting question! And I can completely understand why he said that. For a lot of small business owners, that’s exactly what they find – that marketing doesn’t work. The result is that many business owners feel frustrated with marketing and give up on the process, choosing to rely instead on referrals and word of mouth.

You Have the Right to...Have Male Friends!

Right #9 You Have the Right to...Have Male Friends! For some of you this statement could be controversial so let me clarify. When you live your life with integrity - i.e., you have good personal ethics and you have developed a reputation of trust - then having male friends will not be seen as a threat to your existing relationship with your man. Having friends of the opposite sex is important in many ways. In my seminars, when I talk on the topics of Leadership, Coaching, Team Building, Parenting, and Communication, I recognize the fact that men and women do all those things equally, but differently. I take care that every seminar contains what men need to hear and what women need to hear...and they're different! When I walk into a big networking event at a conference or a chamber of commerce, I see women talking and sitting

Introvert Myth - Why Are Introverts Perceived as AntiSocial?
The words, social introvert, might seem like an oxymoron to some people. The truth is that most introverts are social but because we might be social differently than extroverts, we get labeled antisocial. So what's going on?

Introvert Myth - Are Only Introverts Shy?
People who are shy can be either introvert or extrovert. So much research points to this. And one researcher, Bernardo Carducci, psychology professor and director of the Shyness Research Institute at Indiana University Southeast in New Albany, finds there are far more shy people than introverts. It's estimated to be as high as 40 percent of Americans who are shy!

If you could name just one marketing method…what would it be?
Small business owners often ask me if I could pick just one marketing method what would it be. Well, don’t worry I’m not going to say to you that it depends on your target market or on what you do. I really do have just one marketing method that I would pick above all others. Do you want to know what it is?

Simple and quick tips to get clients fast
August is traditionally a time when things go quiet for a lot of businesses as potential customers get back into the swing of things. When you need customers fast though, knowing that is no help at all. So, here’s my top simple and quick ways to get customers fast.

Networking is a Contact Sport
As with so many aspects of life, networking requires action and effort if you’re going to reap its benefits. You can attend countless in-person and online events and register for every networking group under the sun, but you’ll get nowhere if you’re not actively taking the time to connect with the people you are meeting.

Keeping the "Human" In Human Resources
How to remain grounded and recognize that human resources is not about numbers, it's about people.

Does Your Title Box You In?
Too many people, when introducing themselves to new contacts, are allowing potential prospects to box them into a preconceived belief about what they do based on their title. Learn how to use a vague title to solicit deeper interest and a highjacking of your brand.

To Increase Sales You Must Separate The What from the How
Sales professionals are asked at least once if not 10 times a day, What do you do? Unfortunately, far too many share the how and not the what. Are you one of them?

Start small and really network

I have attended my fair share of networking events and more often than not, I find that I do not get any quality time to network and begin the process of building viable business relationships for the future. I find the time allocated to speak with people and start to get to know them is often too short, coupled with too many other distractions. However, I have been on the look-out for other ways to really connect, understand, and collaborate with people who are interested in leveraging collective networks, especially in this current market.

Lessons in Networking: The Ultimate No-No
Networking is a great way to get your business and your name known, find new potential strategic partners, and to surface some prospects. But networking isn't just about finding prospects. You know that, and I know that. Pretty much everyone in business knows that, right?

How to Use the Honeymoon Approach To Increase Sales
What would happen if you used the Honeymoon approach to realize your goal to increase sales? Is not sweetening the sales process a good thing?

Secret Shoppers and Moments of Truth Build Customer Loyalty
Do you secret shop your organization? Are you shopping where you need to be or where you think you need to be?

Attitude-- Pick a good one
As the saying goes, “Attitudes are contagious. Is yours worth catching?” Here are 5 keys to creating a more positive attitude.

Are You Telling Another Story?
An interesting look at how a good story can greatly enhance your marketing message.

Three Ways to Start a Conversation and Finish with a Sale
Ditch your elevator pitch. Zap your infomercial. And whatever you do, keep your carefully worded, painstakingly developed, positioning statement to yourself.

Everything Starts With A Conversation (Including Your Next Sale!)
Picture this. You're out having a coffee with a friend. An acquaintance of your friend happens to walk in and sits down for a few minutes to chat. After you finish talking about the weather and last night's sports scores, the inevitable question comes up: "So, what do you do?" You've got 60 seconds. What do you say?

3 Keys to Income Acceleration
How to Boost Your Bottom Line This Week

The 3 Big No-No's of Networking That Almost Everybody Makes (even you...)
While most people see the value of networking events - and continue to go in massive numbers - few people know how to use networking events effectively. Are you committing networking no-no's? Find out...and learn how to avoid them.

Anti-Attraction
They say marketing has a bad name. But I maintain that NOT marketing has a much worse name. If you're an entrepreneur or small business owner interested in attracting new clients, are you still committing any of the 10 deadly sins listed below?

Ten Quick Marketing Actions
It is often difficult to manage to do marketing tasks when you have a busy business or professional practice. Here are 10 ideas each of which take 5 or 10 minutes and can be done between appointments or when you take a break from working on a large project.

How to explain what your business does
About 6 months after I started in business, I remember attending a sales course. I had one specific question and to my utter frustration, it wasn’t answered on this course. You see, I had been attending a lot of networking events and the favourite question there is “so, what do you do?”

A New Kind of Networking for Recessionary Times
With our economic market in an up and down swing, and sales from referrals our very best source, quality networking has taken on new meaning.

Marketing Advice - 5 Steps to Get Your Marketing Unstuck
Do you get confused over which marketing strategies to use? Ever wonder what you should be doing first? Recently one of my clients was stuck without any purposeful marketing strategies. Remember: No marketing = no control over the future of the business. So how did I get their marketing unstuck?

How to use power questions that create an irresistible urge to buy with your prospects
Did you ever end up buying something that you did not know you wanted, and yet it felt the most natural thing in the world? Can you remember what the sales person said to you? Did it feel like they really understood you? Would you like to be able to get that same reaction from your customers? Read this article to learn how to woo your future customers the same way.

How Being a Professional In Sales Will Directly Increase Sales
Is it just me or are a lot of sales professionals missing opportunities to increase sales because of their lack of professionalism? This thought occurred to me during a recent presentation at a business networking event and small business trade show exposition.

Two Amazingly Simple Actions to Increase Sales
Probably, the least used action within the sales skills of most sales people are these two. Even with all the articles, the books on improving sales expertise, far too many sales professional fail to master these two critical sales skills. Interested, read on.

30 Second Marketing
At networking events, you are asked to give a short presention. It is best to be prepared and talk for only the time alloted.

Marketing tips to grow your business

No doubt you have been reading in the press a fairly grim outlook for the Australian and Global economy in 2009. What I haven’t read though is a more positive perspective of how to grow business and do better in 2009 regardless of what is happening in the broader economy. Have you? Here are my seven strategies that you can implement, right here, right now in your business to get new customers and earn more money this year. Yes, in 2009. Sound like a good idea? Then keep reading!

In Sales, Decision Making Has Implications
How do you make sales decisions? Did you ever think of the implication of those decisions? This article explores the potential implications of those critical to not so critical decisions you make as you continue on your goal to increase sales.

Business Networkings 1 Myth Networking Selling
No other concept has caused so many people to hate or dislike networking than the idea that Networking = Selling. Learn the true equation that ultimately leads to the same destination ... Networking = Mutually Beneficial Relationships

You Can Win More Sales by Accepting & Working with Change Than Denying It
Change is part of sales both in hard cold cash and learning to adapt. So how good are at accepting change to win more sales?

How to Win More Sales in the Business Race to Be Number One
Do you want to know how to win more sales? Then possibly a trip back to an old fable may show you that path.

WHAT TO DO AT A NETWORKING EVENT
Step by step how-to for your next networking event.

A Goal Driven Marketing Plan, Sales Plan and Customer Loyalty Plan Must Be United to Increase Sales
Are your sales actions the direct result of pre-determined goals or a lot of flying by the seat of your pants? Learn the 3 questions that you need to answer to increase sales.

A Goal Driven Marketing Plan, Sales Plan and Customer Loyalty Must Be United to Increase Sales
So many times small business owners including service providers such as real estate agents, insurance agents, mortgage brokers to distribution providers including restaurants and retail stores decide to embark on a new marketing message without checking the existing marketing plan and current sales plan. This type of behavior is very dangerous.

7 Top Tips Before A Business Writes an Executable Strategic Plan
Strategic business action planning is a very expensive process not only from the hiring of an executive coach or business consultant, but from an organizational perspective as well. Before you being this necessary process, these 7 top tips should help to ensure that your business action plan is truly executable and delivers the desired results allowing you to catapult ahead of your competitors.

Are You Suffering From Sales Rage?
The slowing of the economy coupled with a now official bear market has many in business and especially in sales feeling these affects. Possibly, your frustration or rage may be showing?

Are Your Sales Lagging Because You Are Failing to Ask for the Business?
Do you want to increase sales? Then possibly, you may need to do a lot more asking.

Telling Aint Selling
Telling ain’t selling. If you goal is to increase sales, then maybe you need to redirect your senses.

Sales Coaching Tip: Do Not Confuse Activity with Sales Results
Do you believe yourself to be very busy and yet your sales are still suffering? Possibly, you are confusing activity with results?

Why you should go to networking events
If you’re anything like me, there are probably times when you’ve booked onto a networking event and then when the day arrives, you question whether or not to go to it. My reasons are usually around the stack of work I’ve got building up on my desk and I debate whether to stay in the office and plough through it or to make the effort to go to the event.

Will You Ignore The Stranger Next To You?
The best way to get new clients is to always be expanding your network. This article will show you how -- because you never know where it will lead.

How Not To Network
Networking is all about meeting people and making conversation, but there’s much more to it than that, or there could be, if you do it right. This article will prevent you from making networking mistakes by explaining how not to network.

Turn Cold Contacts into a Hot Network
Most Sales People sell at networking events, successful ones build credibility.

29 Perfect Business Card Tips That Will Make You Loads of Money
This article is intended to help business owners create and design a business card they can be proud to present – a card that will pass the trash test. The goal is to be memorable. What I want for you is for prospects to remember who you are days, weeks, and months after the networking event and for you to make loads of money because of your business card!

Branding YOU – Should You Put Your Photo on Your Business Card?

I was at a networking event this week having a pleasant conversation with a nice fellow about Branding and how to set yourself apart in the marketplace. We were discussing the benefits of using a professional designer to create a brand for your business. Upon handing him my business card he said "I see that you have your photo on your business card. I've been told that it's not a good idea to do that. What do you think?"

Making the Most of Networking Events
Many people attend networking events, but they don't necessarily make the most of them. This article shows you how to make every networking event a success.

How to Expand Your Referral Base
Everyone talks about the importance of networking. But, do it the wrong way or talk about the wrong things, and you'll do more harm than good for your company and your promotions. Here are some tips to get the most out of any networking event, and walk away with more than just a stack of business cards.

Look out for the new shiny object
As entrepreneurs, we sometimes are too quick to follow the new shiny object.

How to Work From Home Without Feeling Isolated
If you work from home as I do, it's very easy to slip into the habit of holing up at home for days. When you first get the idea of starting a home based business, it sounds so appealing–work in your pajamas if you want to. No commuting, no interruptions from colleagues, more time freedom.

Top Salespeople Walk Away From Negative Talk During a Recession or Down Economy – Part 2
Top salespeople act and think in ways that they are less affected by negative talk during a down economy. Pick up a newspaper, turn on the television or listen to the radio during the slightest shift of our economy and the media will automatically suck you into their negativity. Top salespeople don’t let the media guide their thinking.

Top Salespeople Secrets to Success During a Down Economy: Crank Up The Thermostat During Recession Pep Talk.
Top salespeople act and think in ways that they are less affected by negative talk during a down economy. Pick up a newspaper, turn on the television or listen to the radio during the slightest shift of our economy and the media will automatically suck you into their negativity. Top salespeople don’t let the media guide their thinking.

Getting Referrals for your Business
Ah referrals from business contacts – the one thing most small business owners would like more of. Why then, doesn’t it happen as much as most people would like? I have a theory and it goes somewhere along the following lines...

Start Networking Today
Networking isn't about getting business on the spot, it's about developing relationships that will lead to business, directly or indirectly, down the road. Networking almost always requires the long-term approach. If you use these tactics, your first networking meeting will be a successful and, perhaps, even an enjoyable event that will encourage you to keep coming back.

Loneliness in Business
Running a small business can be an incredibly lonely experience. Here's my top five tops to making your business less lonely.

Small Business Opportunity Faux Pas
Running a successful small business is definitely partly about identifying opportunities and acting on them. However, I see many small business owners missing out on these opportunities due to one of a number of faux pas. Here are my top five opportunity faux pas and what to do about them:

23 Tiny, Easy Tips to Use at Networking Events
People do business with people they know, like, and trust. People refer people they know, like, and trust. Think about what makes you know, like, and trust others. Then take that laser focused intent with you to every networking event you attend. You’ll have more fun, expand your influence and become more successful. What could be better?

Setting up a marketing system
Did you know that there is a taboo word in business? That word begins with “M” and it’s a word that every small business owner knows they should do, but so many don’t. That’s right, you’ve guessed it, the word is “Marketing”.

Who Else Wants To Know How To Become Successful Through Networking
How many times have you heard 'to be a successful leader you need a network'? Lots of times? Never?Well it is true. Read this article and find out the why, how and where of networking.

Sales Performance Boost for Top Salespeople – Part One
Top salespeople have an internal direction to stay the course during turns and downs. Here are key reminders of the top positive attitudes salespeople need to maintain, all taken from a personal elevator mishap. Anyone can adopt top selling attitudes for greater sales results.

Sales Reluctance Is Not a Two-Letter Word Named No!
Sales reluctance syndrome can strike a salesperson at any time during the selling process, anywhere and with anyone. Learn about the top seven reluctance in networking thoughts and feelings, and how to get started on shattering them.

Leave Your Big Ego at The Door If You Wish to Increase Sales
Are you trying to increase sales with fewer results than you like? Maybe it is time to determine if your big ego is getting in your way.

Joining the Social Networks
This past summer, I made a huge time investment joining and learning everything I could about various Web 2.0 communities. I have several clients that will really benefit from participation in these communities, and I can’t coach very well if I’ve never played the game, can I?

It is All Your Fault
What makes your business stressful? The huge volume of work? Having copious different projects to monitor? The long hours? Always thinking about work? Is it the bills? No. Actually, it's you! We are evolving into a population of complainers who want to stay 'under the radar' of responsibility, through avoiding conflict, negating ownership and persistent procrastination

Networking is Not a Dirty Word
Networking doesn't have to be overwhelming, it is a valuable tool that enhances our job search, your career advancement, and enables you to find a satisfying and rewarding career path. Overcoming the resistance to network is crucial to your career.

The Importance of Following up
Why is it that small business owners find following up with people such a struggle. Helen Dowling from Exceptional Thinking (http://www.exceptionalthinking.co.uk) explores this and looks at ways to make it easy for your business.

10 Ways to Build a Referral-Only Business In Less Than Ten Minutes a Day
While most businesses are spending enormous amounts in an effort to attract new customers, a select few use a strategy that has virtually eliminated the need for marketing. Building a business on referrals isn’t costly or time-consuming once you know the secret.

How to make networking work for you.
Networking!! It’s a subject very close to my heart. I get a fair few clients from this method of marketing, which means that on average I attend between 5-8 networking events per month. But just what is networking and how can you make it work for you?

Networking for Fun & Profit

Networking events can work for both business-to-consumer (B-to-C) and business-to-business (B-to-B) companies. Some of these events have a theme; such as industry (hospitality firms), descriptive (marketing firms), or location (businesses on the west side of town). Your local business press should print the networking groups in your area along with the day, time and location of their meetings. Many networking groups are local, while others are national lead exchange groups such as Le Tip and BNI.

Networking for Fun & Profit

Trade Show Leads
Somewhere, some time, you will get yourself a handful of leads. It may be from a networking event, a seminar, a conference, or the mother load of all lead gathering events, a trade show. Regardless of their origin, there are a few things you can do to help manage these leads to use them to your best advantage.

Shape up Your Business With Networking Aerobics
7 exercises to help you maintain networking momentum

Shape up Your Business With Networking Aerobics
7 exercises to help you maintain networking momentum

Sales and Marketing: Know and Apply The Separate But Equal Ideology

There are only three ways to get more business or more revenue: you can get more clients, you can sell to your clients more often with more products or services and you can increase your fees or prices. Now it may be the introvert in me yet I think there is one key reason so many people in sales are not at the top of their game, whether employees or independent professionals. It’s is because of confusing sales with marketing and vice versa, there’s not a foundation on which to sell successfully.

Connecting Business - The Growth of Networking
More and more people are leaving corporate life to set up in business on their own. With the growing number of small businesses setting up, networking is becoming more and more vital. Are you grasping the opportunity with both hands?

Having Trouble Reaching a Specific Prospect — How to Reach That Hard-to-Reach Prospect in One Try
Been Struggling to Get Your Networking Right? Or Have you been trying to reach someone that has been just out of reach? Here's some tips on eliminating those problems.

Having Trouble Reaching a Specific Prospect — How to Reach That Hard-to-Reach Prospect in One Try
Been Struggling to Get Your Networking Right? Or Have you been trying to reach someone that has been just out of reach? Here's some tips on eliminating those problems.

NETWORKING ISNT SELLING OR IS IT
Most experts agree that networking isn't selling. The question is....are they right or wrong?

The Anatomy of Networking Events
When you attend a networking event, your networking opportunities begin as soon as you get out of the car.

60-Second Commercial
At some point during a networking event, you will have a chance to talk about your business - whether it's a formal part of the event where you speak in front of everyone or it's during informal one-on-one conversations. You need to have a 60-second commercial prepared and memorized before attending the event so that you can easily, calmly, and succinctly talk about your business.

Ad Hoc Business Networking for Coaches
Ad Hoc Networking - Make it work for you!!! In the last 15 years networking has become popular as a lead generation strategy. I generate at least 2 qualified leads from every business event I attend. I call this ad hoc networking.

S.M.I.L.E for Effective Networking Skills
Not everyone can be a natural when meeting a group of people you never met for the first time. Business networking event is always a time where the most networking-savvy person will benefit the most. You can achieve equal excellence even if you are relatively inexperienced in networking. Try the follow 5 simple steps

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