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Ten Questions With Garr Reynolds
All hail Garr Reynolds! He has written the definitive book about making great presentations: Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices That Matter). To give you a taste of his book (and increase my link count), here are ten questions (really thirteen) with Garr.
Dating the Trysumer
Where lack of choice and distribution channels in the past made it simpler to market and sell to prospects, today small business owners need to EARN the trust and credibility of this new breed of consumer by allowing them to TRY before they BUY.
Why doesn't every bookstore carry my books?
Many new authors will be so excited about their debut book that they don't ask their publisher the right questions about distribution. Many assume that their books will get automatic placement in every bookstore across the country. Then the sad reality hits them.

Other new authors Related Articles

Ten Questions With Jackie Huba and Ben McConnell
Jackie Huba and Ben McConnell are the co-authors of Citizen Marketers: When People Are the Message. Their first book was called Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force. As business advisors and speakers, McConnell and Huba have worked with Starbucks, Microsoft, Whirlpool, Discovery Education, PBS, and the Corporation for Public Broadcasting. They are also the authors of the award-winning Church of the Customer blog.
Book Signings – Do I Sit or Stand?
A book signing can be a nerve-wracking experience for some authors. You worry about how you look, whether you'll sell any books and how people will perceive you. Having a successful signing is all in your approach. There are many authors--experienced or first-timers--who are still asking this question: Do I sit or stand when I'm at a book signing? My answer is: Why not do both? And here's why...

Advice to Authors: Give Acquisition Editors What They Want
Authors: Ever wonder what acquisition editors at book publishing houses are looking for? Want the "inside scoop"? Here's some advice for authors from a 25-year publishing veteran--Jerry D. Simmons.
Pulling Back the Curtain on New York Times Book Reviews
At a Harvard University speech New York Times Book Review Editor Barry Gewen revealed unknown details about The New York Times Book Review’s “inner workings.” Authors wanting to get the scoop on the process will find insight into the minds of the reviewers at “The Gray Lady.” These inside secrets from that speech and gleaned from other sources may give authors a better idea if their book ever has a chance at making the cut

How to Gain Visibility, Market Reach and Revenues from Writing Free Articles
One of the most important, yet often least understood business building strategy for authors is the need to market. Many speakers, authors, trainers and consultants desperately want to gain visibility on the Internet and within their market, but may not know the most effective and efficient way to do this. Marketing serves several purposes including market reach, visibility, credibility and perception of expert status. There are countless ways to achieve these outcomes. Discover one of the best ways to achieve your marketing goals as an author, speaker, coach or consultant.

The Entrepreneurial Author: Surviving Tough Economic Times By Jay Conrad Levinson and David L Hancock Foreward by Rick Frishman
When I started doing promotional work, I was always given a limited budget. This meant that I had to get creative and that was one of the things that really appealed to me about promotional work. So, for a long time I was doing “guerilla” marketing – without knowing it. When I was asked to do a review for the new Jay Conrad Levinson book I was very pleased. Since David Hancock is a co-author, that made me even more interested in this book because I’ve enjoyed his entrepreneur author blog. David and I share many thoughts about how authors, especially business book authors, should approach their promotion. Many of these thoughts are included in the pages of The Entrepreneurial Author. Let me say in the beginning that this book is good for many entrepreneurs – not just authors.

How to Manage the Scary What-ifs of Publishing a Book
All aspiring authors look forward to publishing their book…until it actually goes to press. Then all these fears start showing up. What if no one likes the book? What if I never sell a copy? What if it comes from the printer riddled with errors? Tears, depression, horror-these are common reactions to such a profound moment in life, and even experienced authors feel queasy on publication day.
Do Amazon Rankings of Your Competitors Matter?
Authors often wonder why their Amazon sales ranking goes up or down. The seemingly random ranking system drives many authors to frustration. There’s a new tool that will help authors track their own books and those of others called TitleZ

What's The Difference Between Authors, Bloggers And Internet Marketers?
Ever wonder what the difference between authors, bloggers and internet marketers are? I mean most authors have blogs. Bloggers use internet marketing artistry and write books as well. The internet marketers publish books and post blogs.
Winter/Spring 2011 Book Fairs and Book Festivals Authors & Book Lovers Should Attend
Authors can promote their book and meet fellow authors at book fairs. Here’s a list of Winter/Spring 2011 book fairs and book festivals worthy of your attendance.
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