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Ten Questions with Seth Godin
Seth Godin is author of six books that have been bestsellers around the world and changed the way people think about marketing, entrepreneurship, and work. He is also a renowned speaker and a helluva nice guy. I cornered him and got him to answer ten (really eleven) questions about his latest book, Small is the New Big, and “life.”
Great writing, unfiltered
Here's what used to happen: A publisher had a magazine, or a big pile of stamps and a mailing list. She'd hire a copywriter or a stable of them. Sometimes the combination worked out and end up with the New Yorker or LL Bean. But other times (most of the time) it's just a waste. Either the stuff that goes out is lousy or the great writers don't get heard. (More than 70,000 books got published in the US last year... how many have you read?)
Create a Genius Factory
A recent New Yorker article about the wild success of Nathan Myhrvold's company Intellectual Ventures got me thinking on the blog about group problem solving -- an incredible tool for innovation and rapid progress. Group problem solving can help out in the workplace or in those great peer-to-peer networks that I believe are instrumental to success.
How One Moment of Truth Builds Customer Loyalty through the Behaviors of Your Employees
Do you know what a moment of truth really is? Do you truly understand how to build customer loyalty? Read a story that clearly reveals how you can build loyal customers through very, almost insignificant actions.

Goal setting advice from the late John Updike
The importance of setting specific goals
Enterprise Fellowships for Students?
The New Yorker Magazine describes Peter Thiel as the most successful technology investor in the world. He has currently set up the Thiel Fellowships of $100,000 for undergraduates to set up new technology companies. In this blog I suggest that the PhD Fellowships set up by the London Business School by Adjunct Lecturer Jon Bates is a better structured concept

Other new yorker Related Articles

Great writing, unfiltered
Here's what used to happen: A publisher had a magazine, or a big pile of stamps and a mailing list. She'd hire a copywriter or a stable of them. Sometimes the combination worked out and end up with the New Yorker or LL Bean. But other times (most of the time) it's just a waste. Either the stuff that goes out is lousy or the great writers don't get heard. (More than 70,000 books got published in the US last year... how many have you read?)
Create a Genius Factory
A recent New Yorker article about the wild success of Nathan Myhrvold's company Intellectual Ventures got me thinking on the blog about group problem solving -- an incredible tool for innovation and rapid progress. Group problem solving can help out in the workplace or in those great peer-to-peer networks that I believe are instrumental to success.
Would You Want It If It Were Free?
The meme of “Free” is one again making the rounds. I expect it reignited when Chris Anderson’s new book Free: The Future of a Radical Price (available on Amazon for $17.81) quickly followed by Malcolm Gladwell’s semi-scathing review in the New Yorker titled “Priced to Sell. Is Free the future?” (I kind of feel like Gladwell wimped out on the review, even though I like Anderson’s point of view better than Gladwell’s.) This then created a predictable tussle in the blogosphere, the kind of which I find tedious and dull, so I avoided the rest of it.
Enterprise Fellowships for Students?
The New Yorker Magazine describes Peter Thiel as the most successful technology investor in the world. He has currently set up the Thiel Fellowships of $100,000 for undergraduates to set up new technology companies. In this blog I suggest that the PhD Fellowships set up by the London Business School by Adjunct Lecturer Jon Bates is a better structured concept
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