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Get Publicity Now! Tie Into A Breaking News Event
Can you pounce on a breaking news event? Not everybody can, but if your subject has breaking news potential then you’d better be ready to take advantage of it with a press release and pitch that is thought out and ready to go.

What Makes a Press Release Newsworthy? It's all in the news angle.
Here are 10 common news angles that public relations professionals use to write a press release that newspapers actually want to pick up.

Are press conferences dead?
Despite some opinions, the press conference is still alive. Here are some examples of when holding a press conference may be a good idea.

Other news event Related Articles

Winning Strategies To Attract Media Attention
Getting the media to pay attention to you and your organization can often be a daunting task. And the challenge of convincing an assignment editor, reporter or columnist that your news, special event or product launch is substantially more newsworthy than the news of another organization can prove close-to-impossible to achieve at times.

EFFECTIVE MEDIA LEAD TIMES
I am often asked when a news release should be sent about an upcoming special event. Here is a table that can help you plan your coverage.

Marketing 201: Networking Goals
Have you dreaded going to a business event? While at the event, found yourself wishing that the event would end soon so you could go home? Once at home, you then wished you were more outgoing and could connect with people at the events?

More Strategic PR Advice From Your PR Doctor
Did you ever wonder why your news release never resulted in an article or story in the media to which it was sent? Or did you ever wonder if the release was ever read? Do you know why some news releases always get tossed into the wastebasket? Your strategic thinking business coach shares the following tips for your news releases that will help get them on the news desk instead of in the news wastebasket.

Get Publicity Now! Tie Into A Breaking News Event
Can you pounce on a breaking news event? Not everybody can, but if your subject has breaking news potential then you’d better be ready to take advantage of it with a press release and pitch that is thought out and ready to go.

Website Marketing Tips - Build It and They Still May Not Come
Building a web site is no longer a newsworthy event. But having one, even a tricked out one with all the bells and whistles, may be a non-event if you aren’t working hard to raise your site’s visibility in a crowded marketplace. Website Marketing Tips: If you don’t have top search engine placement and a strong social media network working on your behalf, you are invisible. The good news is: It’s never too late to start. The bad news is: Nothing will happen until you make it happen.

9 Tips for Making the Most of The National Publicity Summit in New York
To sell your book or product, you have to do whatever it takes to create a buzz. As a public relations professional, the best thing I can do for my clients is stay current with my media connections so that I can pitch their topics. A resource I’ve clued into is the National Publicity Summit in New York City. I attend this event to meet media once or twice a year and have gotten clients booked on Fox News, CNBC, NPR and in a number of national magazines as a result It’s not an inexpensive event, but I have found that it’s an efficient use of my time and money.

Top Tips on How To Write Press Release
You may have heard the term ‘press release' banded about, so what is a press release? Well, a press release is a written communication that reports on an event or circumstance by a third party which is then provided to the news media to promote through various channels. A press release is generally biased toward the objectives of the press release's author and is most often viewed as raw materials by the media when creating news content. Press Release writing is an art and what this article will do is to give you tips on how to write press releases.

3 Simple Ways to get RESULTS at your next event
Event marketing is hardly a sure thing for attracting new referrals and new business. You may be able to get the crowds through the door, but what are they there for? Even with its challenges, however, event marketing is still one of the best ways to gather potentially interested individuals for a specific purpose - the scheduled event. But there are three simple things that may significantly improve the results of your next event.

Don't Become a Digital Dinosaur
Today's Internet means amateurs have more power than ever before. This is good news and bad news. The good news is that anybody can have their say. But the bad news is that anybody can have their say! If you still want to be "The Go To Guy/Gal" in your area of expertise, you'd better be out there, making a contribution. You can bet your life somebody is else doing it - on your turf, to your clients, in your market.

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