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news stories Tagged Articles
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Lesson #2: Commitments Never Come Without a Cost
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| “It is sometimes said that the people are ahead of the politicians; it can also be said that journalism ought to be ahead of the people. Otherwise, the people are ill-served,” said Luce. “As a journalist, I am in command of a small sector in the very front trenches of this battle for freedom.” |
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The Time of His Life: How Luce Built a Publishing Empire
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| “All our publications, all our activities, are successful,” Luce once said in looking back on his career. “They are successful not only at the box office, but they are successful also in the opinion of a large part of mankind. This is a considerable consolation for our efforts over the years.” |
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How I Tweet: Just the FAQs
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| Question: How can you follow so many people?
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How to Use Google Alerts to Stay Ahead
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| Using Google Alerts is a great way to keep informed about what is being talked about online. You can use it to keep track of names, products, news stories, popular subjects, and anything else that keeps you better informed. With a Google account and a few keywords, you can create your own alerts, which will be emailed to you instantly. This is a powerful tool for staying ahead and keeping track of specific subject matter |
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Deflation - Defined
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| While we believe we are in a recovery phase, it has certainly not met the expectations of most individuals. I recall an interview of Nouriel Roubini who was asked if we were going to have a double dip. His reply was no, but we will have such slow growth that it will feel like we are in a recession. In addition, many news stories have been carrying the headline of 'deflation.' Deflation is actually an uncommon climate here in the U.S., but anything is possible. To learn more about deflation and how it affects your investments, please read on. |
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An Easy way of Link Building for your Web site's Link Reputation and Popularity.
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| Have you ever stressed over link building and
thought of it as a major chore? Lot's of people
think this way, but link building does not have
to be all that hard. |
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Save Time and Automate Your Web Searches with Google Alerts
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| What if I told you that you could have the equivalent of a team of researchers keeping their eye on the web for you and finding all of the latest information on all of the searches you need to do – and they would email this valuable data to you either weekly or daily right to your inbox – all for free? Interested? |
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Checklist to Capture Media Attention
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| Find out what's behind a well written media release and how it can affect your business. |
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8 Ways To Get People To Visit Your Web Site
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| Having trouble getting the traffic you need? Here are some tips. |
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Whats all the fuss about Twitter
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| Twitter, it seems is everywhere at the moment. You can’t listen to a radio show or turn on the TV without hearing something about it - and you’d be forgiven for believing that everyone is using it at the moment. |
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Using Press Releases To Boost Your Website Ranking
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| What you may not know is that press releases are for more than just distributing news to the media. The online press release can provide a significant boost to your search engine rankings if formatted correctly and distributed through the right media outlets. Learn more in this article on using press releases for boosting SEO. |
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How to write headlines that electrify and tantalize customers
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| In print advertising, the headline is so important that it is considered to be 80% of the power of an ad. The reason for this is that five times as many people read a headline as read the body copy of an ad. Consider how you read a newspaper or a magazine. If you are like most people, you... |
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Half Full or Half Empty?
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| Despite the economic turmoil opportunities exist. The challenge is to find those opportunities for your business. No matter what's happening around you, there are still things you can do to improve your results. |
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Data Points Tell a Story Prospects Buy Happy Endings
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| When your salespeople connect the dots and ask themselves, "what do these data points tell me?" there should be a dramatic tale of woe. If the story is compelling enough, the prospect will pay for a happy ending. |
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Tips To Write An Effective Press Release
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| After creating website, webmasters next step is to make it in approach of people as many as possible using different methods to attract people but the important thing is how to attract people at the same time to let them know and convince to try your services or products. In this case publishing a press release is really a good idea because press release is the most effective way to be in news and to attract a lot of people at the same time. |
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Press Conferences
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| It's important to know when to hold a press conference. If you think that a press conference is the way to go, nine times out of ten you're going to be wrong.
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Techno-Stress: Six Survival Rules
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| Are you drowning in emails, spam, computer programs that freeze and more? You could be suffering from a severe case of techno-stress.
Create your own new set of rules to help deal with techno-stress so you can use the tools to 'master your day.' |
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Other news stories Related Articles
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Publicity From Thin Air
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| What do top publicists do to get news coverage for clients whohave no news to share?They create opportunities for publicity from thin air. A goodpublicist can quite literally invent a story that the news mediawill eat up. And, best of all, they’re usually stories that canbe presented with little or no adjustment year after yea |
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Northwoods Alchemy IV - Africa is looking up
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| After years of being fed a constant diet of bad news about the continent, most Americans are all too ready to assume nothing but the worst stories come out of Africa. Sometimes it seems that CNN has a special slot reserved just for a weekly feature on pestilence, war and famine. At least in the US media, you really have to look hard to find anything approaching good news about Africa, anything you might think of “looking up” to. |
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Persuasive Writing: How to Harness the Power of the Story
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| Most people love stories for entertainment-we go to the movies to watch stories, we read novels before bed, and we share our own stories with friends. But aside from the entertainment value, storytelling is a powerful marketing and selling technique that you can use for business-related writing projects. And by understanding how stories work, you can engage your readers and teach them with examples that illustrate your ideas. |
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How to Gain Online Recognition by Writing about Your Customers
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| You can gain tons of business recognition along with web traffic if you get in the habit of collecting Case Studies, Testimonials and Press Releases from some of your happier clients. In order to have fresh and news-worthy material, you'll need to collect pertinent information from your clients (stories, testimonials, impressions, stories, etc,). Use your creativity and talent to transform them into tangible and interesting marketing materials.
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Where is This Country's Integrity --- Navy Seals
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| Media sensationalism can have a dramatic impact on public opinion. It's often times hard to ignore. Think about the Tiger Woods incident or what the American Idol's Adam Lambert who Tracy used to adore until he performed his perverted sexual imitation on stage at the American Music Awards. Then there are the White House party crashers; the media just can't seem to get enough of these stories that really have nothing to do with the substance of society except that they demonstrate how low we have sunk. The major news papers and most of the television news channels just can't get enough of "Balloon Boy", "The Octamom", Tiger's Sex Life", "The Health Care Fiasco" and many other non sense stories and yet one of the most devastating- patriotism destroying morale destroying decisions of the century is getting very little coverage.
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Why Bad News Sells
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| I was having a meeting with the director of a division of child services for Virginia the other day and we got on the subject of reports about foster parents. She told me how disheartened she was that stories of poor care make the front page but stories like the one about a man in the Northern Neck who fostered a teen with AIDS through his last year of life go unnoticed.
A quick check of the headlines on any major news website confirmed her viewpoint.
That got me thinking about why bad news sells. |
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Three secrets of how to use press releases to promote your business or web site.
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| News releases are no longer for the news. Press releases and news announcements now serve many different functions in addition to being source material for journalists to write about. But you don't need big news - little stories are also valuable. Yes, it is good to have BIG news that will motivate a writer, editor or journalist to write about your company, product or service, but that is no longer the only reason to create a press release. You don't need big news - just a good hook.
Whether or not you use a public relations agency or do it yourself, here are three good reasons why you should try to write and distribute at least one press release every month.
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Press Release Tips for Small Businesses
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| A press release is one of the easiest and most cost-effective ways for entrepreneurs and small businesses to get the message out when there is something to announce regarding the business. Today’s newsroom is a busy place. Editors constantly are looking for good stories, but they don’t have much time to find them. By learning more about what editors need, your business has a much better chance of being featured. Studies have shown that half the content of most newspapers originates from press releases, also known as news releases. Everything from calendar items, news briefs to feature stories may have originally started as a tip from a news release.
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The Devastation of Inner Emptiness
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| The news stories of sexual addiction lead us to ask \"Why?\" |
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Get Over It
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| I think it prudent to start off by saying that I am an unabashed Eagles fan going all the way back to when I heard their first album and the song, “Take It Easy,” in 1972. It’s not just their country rock sound, but the lyrics to their songs. They tell stories which resonate for so many of us, most certainly for me.
The other day, while reading the newspaper with my morning coffee and toast, another one of those news stories came on the radio -- you know the ones I’m talking about. The person blames someone else, something else, and everything else, for all their perceived hardship in life. It wouldn’t be the first time, or the last, and that I am quite sure of. Now normally, I would have just moved past all the blah, blah, blah and not given it another thought, but right after the news the Eagles song, “Get Over It” came on the radio. |
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