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A New Marketing Communications Firm Launches in the Washington D.C. Area That Focuses on the Small Business and Non-Profit Sectors
Conversion Pipeline, a strategic marketing communications company was created to help small business and non-profits utilize modern sales, marketing and communication strategies such as pay-per-click advertising, search engine optimization, public relations, business consulting, social media and other strategies to raise brand awareness in their respective marketplace.

Other nonprofit marketing Related Articles

Strategic Thinking Planning for Nonprofit Organizations
"Glenn Ebersole did an excellent job with leading our Board of Directors through strategic planning and development. We're moving forward to accomplish our vision...Glenn got us moving in the right direction. I highly recommend him." Dan Krug Executive Director, Kenbrook Is strategic thinking and strategic planning important for nonprofit organizations? Or is it just for those "for profit" organizations? Let's think about this for a moment. Do you wonder where your nonprofit organization will be in 5 or 10 years? Do you believe your organization is equipped to continue successfully in the future? Can you imagine how your organization will be impacted by regulatory changes, reduced revenues, fewer human resources, increased membership demands and on and on and on?
Nonprofit PR Marketing With a Mission
Successful nonprofit organizations understand that to attract funding, they must promote their agency as a brand, just like commercial enterprises. Every nonprofit should create and implement a public relations / media relations program to let potential funders, supporters and volunteers know who they are and what they do. This is a must for effective fundraising. With all the nonprofits in the country, getting media exposure is competitive and not an easy task. But it can be done as this article outlines.

Starting A Nonprofit
A nonprofit is essentially like creating a business. It requires the same need to engage in serious planning much, as a business does, before filing the incorporation papers, and applying for your tax exemption from the Internal Revenue Services. Everyday there are literally thousands of nonprofits being formed. The competition for money, volunteers, and other resources is huge. Your nonprofit will need to work hard to separate yourself from the masses.

Using Your Nonprofit Organization's Website To Generate Revenue
In the nonprofit field, competition for resources is fierce, forcing nonprofit organizations to look beyond traditional fundraising strategies, such as applying for grants and contracts. Although there are a myriad of ways to raise funds, this article focuses on generating revenue through your organization's website. If you haven't used your website to raise funds, this might be the ideal time to turn it into a revenue generating tool.

10 Tips for Non-Profit Boards
Checklist of the top ten duties of nonprofit board members.
Strategic Planning - What It Is & Why It Is Important
Strategic planning is critical to a nonprofit organization's future direction and survival. As such, it is important to understand what strategic planning is and why it is so important. This article provides a definition of strategic planning and why it is important to nonprofit organizations.

The Benefits of Having a Coach in Your Corner
Although coaching is beginning to gain some momentum in the nonprofit field, most nonprofit professionals don't understand what coaching is or how it can be of value to them in their personal or professional life. Also, individuals often confuse coaching with therapy, counseling, or consulting. The following article provides information describing the difference between therapists, counselors, consultants, and coaches, and how coaches work with their clients to resolve issues, achieve goals, or makes significant changes in their lives.
Personnel Policies and Procedures for Nonprofit Organizations
Every nonprofit organization should have personnel policies and procedures, in addition to its regular policies and procedures. Policies state what the organization believes in and supports, and reflect those laws they need to adhere to. Procedures are the steps or actions that need to be taken to support a specific policy. This article provides a list of personnel policies and procedures that all nonprofit organizations should have in place.

11 Possible Marketing Strategies for Nonprofit Organizations
All nonprofit organizations market their services and programs in some manner. This can range from e-mailing an electronic newsletter to posting an ad on a highway bulletin board. Whatever marketing strategies nonprofits choose to employ, they must always be conscious of their marketing budget. This article provides 11 possible marketing strategies nonprofits can employ, depending on their budget.
Customer Service in the Nonprofit Community - How Does Your Organization Rate?
Having worked in the nonprofit community for most of my career, I have seen varying levels of good and bad customer service. I have always been a proponent of exemplary customer service and feel that it should be the number one priority for any nonprofit organization. Every nonprofit exists to meet the needs of specific customers through the delivery of services and programs. As such, shouldn't their customers be their top priority, as they are their most important stakeholders? This article asks questions related to your customer service practices, and items you should consider in relation to developing and implementing a quality customer service program.

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