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How Powerful Is Your Denial
The defense mechanisms of denial and blame help to protect the fragile male ego. They also block him from creating a healthy self-image.

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Who Inspires You To Be A Better Person
To me a hero is someone whom I admire, someone whom I aspire to be like. A woman named Mildred Norman, she was known as peace pilgrim. I read her story in Dan Millman’s book, Divine Interventions. Mildred was born in 1908 on a small chicken farm in New Jersey and she passed away over fifteen years ago. I'm inspired to be a better person by her remarkable story...

How to Green Your Mail
Depending on your business, mailing can be a major expense and large use of resources. But it doesn’t have to be that way. EcoEnvelopes is a new company that has created reusable envelopes. As in they can be two-way, between you and your customer, eliminating the need for reply envelopes. It’s been said that a mailer, in order to be effective, needs 6 distinct pieces to it, to engage the potential customer in a number of ways. With such a visually striking mailer as the ones offered by ecoEnvelope, it could take much less then that.

How the Choices You Make Will Determine Your Sales Results
Norman Vincent Peale once wrote: Change Your Thoughts, Change Your World. Your choices come from those thoughts. In sales, have you ever consider the impact of those choices as to your sales results?

Why You Want Your Design Layout to Look Like CRAP!
Ok you have marketing copy that sells. Before you send out your direct marketing mailer you need to consider the design layout. Is it CRAP?

Laughter isn't just the best medicine - it's easy to take too!
In his book ‘Anatomy of an Illness’, Norman Cousins tells the story of how he ‘laughed his way out of a crippling disease’ that doctors believed to be irreversible. Cousins was an author, diplomat and editor of the literary magazine ‘The Saturday Review’. In 1964, he contracted ankylosing spondylitis – the connective tissue in his spine was disintegrating. He was told that there was no record of anyone ever beating the disease and that adrenal stress could have been the cause behind it.

The Brain That Changes Itself
Here’s a tip-read Norman Doidge’s book “The Brain That Changes Itself.” The author points out that an astonishing new science called neuro-plasticity is overthrowing the centuries-old notion that the human brain is immutable.

Rest is as important as Activity
It was 0630 pm and the sun had just set on the highway. I was driving back home from work on a busy day and was keeping the care at the speed limit of 100 kmph. The audio CD program ‘Power of positive thinking’ by Dr. Norman Vincent Peale was being lapped up. All seemed well, except for one fact – I was asleep at the wheel.

Political Video Marketing
How much did you spend on your last political mailer? Does the thought of someone tossing that pamphlet in the trash still disturb you? What if I told you your campaign could reach thousands of more voters with video and for only a fraction of that mailer budget. Your video would introduce you to voters in a personal way, give them a glimpse of how you speak and what you believe. Your video would be more entertaining and compelling with its natural sound, music and moving parts. And with the power of peer groups, there is a statistically higher chance that your video would be forwarded to undecided voters.

Don’t Allow the D’s in Your Life to Defeat You
Norman Vincent Peale, author of The Power of Positive Thinking is one of my all-time favourite persons. While preparing to write my usual Monday Rx blog post, I picked up the Miniature Edition of his book and it opened at the chapter “I Don’t Believe in Defeat”. What serendipity! That’s exactly what I was going to write about. For starters, here’s a quote from the chapter: “If you are thinking thoughts of defeat, I urge you to rid yourself of such thoughts, for as you think defeat you tend to get it. Adopt the “I don’t believe in defeat” attitude.”

Internet Users Hbk - Chapter 11b Managing Your ONLINE Business
Chapter 11B. Managing Your ONLINE Business 11.5 Managing Your Time and Communications: Chats and Skype, eMail, Whitelisting, Blacklists. Gmail Accounts, Buzzbee Mailer, Headline Words, Boxbe, spammers, keywords

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