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How to Explain your Achievements in your Resume
If you are going to convince an employer or recruitment consultant that you are worth inviting to an interview, you have to be able to articulate your achievements and contributions in a compelling way that will demonstrate how you have added value to the organisations for which you have worked. This doesn’t mean you have to brag or embellish the truth. It does mean that you have to make sure that your next employer understands that you didn’t leave your brain at the door each day you came to work and that you applied your skills, knowledge and expertise in ways that were useful to the organisations in which you worked.

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Marketing and Advertising
We hear about them all the time, and people tell us they are good – no, essential – for our company, but what are they really? What is the difference between marketing and advertising? Is there even a difference? Well, in this article I hope to show you that yes, there is indeed a difference between the two, and it is one you need to be well aware of if you are going to take advantage of them for your company.

DESIGNING A WEBSITE FOR SEARCH ENGINES
Having a great site is not good enough. Browsers use search engines to find products and services. Read how to design your site to be noticeable and successful in relation to search engines.
Clarity is the New Creativity.
In the language of clarity: Can your product be differentiated? Can you point out that difference quickly? Can you explain why the difference matters? This is effective marketing.

Secured and Unsecured Car Loans
Many people are not sure of the difference between secured and unsecured car loans and how that difference affects your finance and their repayments. The difference can vary depending on the bank or finance company, but is bigger when the true cost of each is taken into account.
Conditions Between Different Car Loans
What is the real difference in cost and conditions between car loans that are secured or a unsecured personal loan and how that difference affects their finance and your loan payments. The difference can vary depending on the bank or finance company, but is superior when the true cost of each is taken into account.
Contractor vs. Consultant
Consultant, Contractor… is there a difference? Sometimes there isn’t, sometimes the same person can be both, even on the same engagement. However, I define the difference this way:
The need for Financial Education
Not long after the start of the global financial crisis I became aware of a material difference between the so-called wealthy and the wannabe wealthy. Apart from the obvious difference in fortunes held, I have observed there is a difference in the financial education levels and approach to life.
Hiring and Promoting Emotional Intelligence
Especially noticeable at senior executive levels, emotional intelligence competencies have been shown to increase results by 85% more than IQ or technical expertise.

Got Tall Poppy Courage?
To be outstanding in life, you must be willing to stand out. When all you do is try to fit in, you negate the difference your difference makes. Tall Poppy Courage is not about being better than anyone else, just the best possible version of yourself.
Personal Branding Tips: Generalist vs. Specialist
What is the difference between a generalist and a specialist, and why does that difference matter in your personal branding efforts? As you will see, the difference between branding yourself as a specialist instead of a generalist can literally be the difference between the success and failure of your business.

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