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How to Cold-Pitch a Reporter
If you ask journalists their biggest peeves with PR people, and especially with people trying to do their own PR, the most frequent response you’re like to get is “they waste my time with off-topic pitches. If you think the rest of us have crowded inboxes… triple it for journalists. They are looking for excuses to hit the delete button or drop your precious press kit in the recycle bin.
Marketing with Ezines - What REALLY Works?
"New improved ezine marketing method," you've probably seen an ad saying something to that effect at one point or another. Or heard a self proclaimed guru stating "I've found it, I've found the secret to ezine marketing and for $97 you can have it too."

Ezine Article Marketing: How to Use Article Marketing with Ezines Effectively?
Article marketing: A form of advertising that involves posting articles you have written or that have been written for you, on one or more article syndication sites on the Internet. Others may then republish your articles for their blog, website or ezine resulting in driving traffic to your website. Ezine article marketing is a cost saving way to promote your business that is mostly under utilized.

Other off topic Related Articles

Valuing Diversity
Much has been written about the topic of diversity. This article deals with my views on the topic in terms of why and how to achieve a culture that values diversity.
Can You Sell Your Online Business Idea? Clarify for Entepreneurs
If you're looking for a way to make more money online the obvious first place to start is with your own interests and hobbies. If the topic interests you - then there is a high probability that the topic interests thousands of people around the world! So how do you choose your topic? Well, ask yourself a few simple questions about who YOU are:
Niche Marketing – How to Target Your Marketing Efforts and Master Your Business Niche
Niche marketing is most effective when you immerse yourself in a specific topic area and then start building your reputation for being a thought leader on that specific topic. Here are 5 Elements to Identifying and Building Your Business Niche...

How to Speak & Present Without Notes
Why would you want to speak without notes? Because you will look more confident and knowledgeable about your topic. You will hold the attention and respect of your audience as they recognize that you know your topic well.

Teleseminars - 7 Steps to Creating Engaging Content
Creating a topic for a teleseminar is one thing. Developing great content is something completely different. Follow these 7 simple steps to create a hot topic AND great content.
Why the Relationship is So Important to the Sales Outcome
Many people have written extensively on the topic of relationships and selling. One common topic is that people only buy from people they like and the other is how to develop strong relationships. There is nothing wrong with either of those topics but they surely miss the mark in two important areas.
Hotel Tipping – The Daily Tips Have It!
A very common topic amongst travelers, especially in the U.S., is on tipping; namely who to tip, how much and when. You would think this would be an easy topic. Stay in room for a night, leave a certain amount of money as a housekeeping tip. But simple it isn't! Ask a hundred different people on their tipping practice and get a hundred different answers – until today.
Suicidal Ideations
Although suicide is a fairly heavy topic and conjures up all kinds of negative images, nevertheless it should be talked about, however briefly within this scope. When deciding what aspects to cover with this topic, and there are many, I decided to talk about risk assessment. One of the most important aspects of my job while working with high risk clients was knowing how to act fast in the face of suicidal ideations.
The Leadership Management Scale
I often get into conversations with students about the difference between leaders and managers. I have written another article on this topic. This article suggests a visual sliding scale that can help you understand your natural tendencies on this topic.

Article Marketing Topic Ideas: How To Write A Dynamic Article, Even If You're Stumped
The right article marketing topic ideas can do more than just entice people to read your piece. If you're not sure how to come up with ideas that will get your articles republished, use one of these seven article marketing topic ideas and see what a difference a great topic can make.

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