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Are You Rude on The Internet? It Can Hurt Your Business.
I don’t know about you but I’ve noticed a disturbing trend occurring both on the Internet and in real life. The trend is rudeness. I watched a taping of Oprah tonight (see the CNN breakdown of this show here) that enlightened me to a book, a doctor and a quote that made the light bulbs go off. Dr. PM Forni wrote a book called, “Choosing Civility: The Twenty-Five Rules of Considerate Conduct” and although I have not read it yet, you bet it will be in my next book store purchase.

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Building an Empire: Oprah’s Formative Years
Oprah’s ambition did not diminish with the success of The Oprah Winfrey Show. After her successful acting debut in The Colour Purple (1985), Oprah’s desire to expand into the film and television industry was further fueled. In 1988, Oprah became the third woman in the American entertainment industry to own her own studio when she created Harpo Studios. Oprah’s name read backwards, Harpo is a television and film production, magazine publishing and online media company in one. “I did this to really expand into the areas I wanted to and take over the show to create more time for me to do features and TV specials,” she said.

Lesson #3: Take Advantage of New Technologies
“I don’t care about being bigger, because I’m already bigger than I ever expected to be,” Oprah says. “My constant focus is on being better. Should I be doing multimedia video production? Or seminars on the Internet? How can I do what I’m already doing in a more forceful way?” Oprah’s ability to consistently take advantage of new media and technology is one of the distinguishing features of her massive success. Harpo Studios, Oprah’s brainchild, has successfully grown from a one-show production to a multi-billion dollar media powerhouse thanks to its expansion into different media.

Lesson #4: Be a Good Corporate Citizen
“What I know for sure is that what you give comes back to you,” says Oprah. Proof that philanthropy does not have to be at odds with having a good business sense, Oprah has managed to keep her sense of humility and compassion while still registering ever-increasing profits. Considered one of the most admired entrepreneurs in the world, Oprah has made a living not only amassing a sizeable fortune, but also giving it back.

Oprah Winfrey Show
As the longest running daytime television talk show in America, and the highest rated talk show in all of television history, the Oprah Winfrey Show has become a staple of popular culture since its debut on September 8, 1986. Now in its 21st season, the Oprah Winfrey Show’s popularity is such that it has been renewed to run until 2011, which will put it on the air for a quarter of a century.

Contact Oprah Winfrey
Do you have a book that would be just perfect for Oprah’s Book Club and you want to tell her about it? Do you dream of sitting on that comfy chair next to the daytime queen and discussing all your problems with her? Or do you have a great story idea that you want to pitch to the show’s producers? If you do, you’re not alone. From authors who see an appearance on the Oprah Winfrey Show as their ticket to success to politicians who are trying to get the vote of her millions of viewers, the chance to contact Oprah Winfrey is becoming both fiercely competitive and prized.

Oprah Winfrey Facts
Ah Oprah, she is a living breathing legend. Political candidates would kill to win her endorsement. Does she ever give it? Nope. Well, there was that one time and the guy got elected President.... . She is more than a talk show host though. Oprah has chops, meaning she might be one of the cleverest individuals of our time. How else could a child born in Mississippi and passed around a family become, literally the most powerful woman in the country?

Facts About Oprah Winfrey
Here are a few facts about Oprah Winfrey that a lot of people do not know. The pontiff of daytime TV, publishing and media in general is an open book more or less. She leads by example and her life story is a testament to determination and overcoming the odds. Oprah was born girl on January 29, 1954 in Kosciusko, Mississippi and was named Orpah Gail Winfrey. Her name was mispronounced as “Oprah” so many times and misspelled as such that eventually it stuck. The name "Orpah" remained on her birth certificate, but she eventually became known as "Oprah”.

Oprah Winfrey Contacts
Here is the usefulness of knowing your Oprah Winfrey contacts. Getting in touch with Oprah in the flesh, through email and on the phone is probably harder than getting in touch with Barak Obama. Actually, there is no “probably” about it. Jason and the Argonauts had a shorter, let perilous journey to reach the golden fleece, that the average person does of getting to just meet Oprah. However, it is not impossible and she does make herself somewhat available through the proper channels. You just have to know what channel to tune to.

Creating PR Success Beyond Oprah
At least through the end of this year, Oprah will remain one of the prime jewels, when it comes to media coverage. But it is the combination of media coverage that creates an effective public relations campaign. It is not about one placement, even if that placement is on Oprah or the Today Show. It is about the long haul, about creating a sustained ongoing media presence.

Appearing on a Talk Show Post-Oprah
Times are changing; Oprah is gone, as are many of the daytime soap operas. TV’s 9 a.m. to 3 p.m. daytime slots are shifting dramatically. If you’re looking to pitch yourself as a guest on a talk show, never fear, although Oprah is gone, there are a myriad shows out there and more are on the way.

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