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Thanksgiving Special - NEA's Top Tips for Generous Relationships
One of the best ways to give thanks year round is to be perpetually generous in your interactions with others. In prep for Thanksgiving next week I put together a list of the top five Generosity tips inspired by or lifted from Never Eat Alone.

Other orange book Related Articles

Should Authors Do Book Signings? Book Publicist Says "Go For It"
Are book signings effective? Are they are good use of resources, ie the author's time, the publicist's time etc? Book publicist and book marketing Scott Lorenz says yes. Just do it! "Frankly, often what happens is something good that goes way beyond simply selling a book."
The Art of Book Branding
You wrote your book for others to read. True? You wrote it to offer others enjoyment, excitement, help and/or training. Don’t you owe it to your prospective readers to put the book share the book in a really big way? Don’t you owe it to yourself? To get started I’ve created a short checklist for branding YOU and your book.
Be An Orange
When a prospective buyer is looking at your product or service, he or she is really comparing you to the competition. So the question is, are they comparing an apple to an apple or an apple to an orange? It is vitally important in marketing that you find a way to be THE orange! In other words, what is it about you that makes you completely DIFFERENT from your competitor?
Start Marketing Your Book Today-Whether You've Finished It or Not!
Although everyone thinks about book marketing AFTER they've published a book, smart authors start before they even go to press. Especially as a first-time author, if you start marketing your book at least six months before it's done, then you can build an audience of readers who are ready to buy as soon as the book becomes available.

Book Publicist Selects Top 25 Book Fairs and Book Festivals Authors Should Attend
Book fairs are wonderful places to interact with fellow authors, publishers, network with book industry leaders, locate the help you need such as a publicist or book editor, and learn what’s new in the marketplace. Here is a list of 25 book fairs and events that are worthy of your attendance.
Authors of Children’s Books Will Love New iPhone App
As part of my book marketing strategy, I have made several contacts and established continuing business relationships with iPhone App developers. The experience and knowledge I have gained convinces me that the successful book promoter will tap into any and every iPhone App that’s related in any way to their book. An excellent case study is the new Kids Book App.

Winter/Spring 2011 Book Fairs and Book Festivals Authors & Book Lovers Should Attend
Authors can promote their book and meet fellow authors at book fairs. Here’s a list of Winter/Spring 2011 book fairs and book festivals worthy of your attendance.
Authors: Rename Your Book For Another Crack At Success
There are several reasons to rename a book such as adding a subtitle to be friendlier to search engines. Another important reason is to get a new copyright date because many book critics will not review an old book and reviewers often define an “old” book as one with a copyright of more than a year old.

Top Book Fairs and Book Festivals For 2011
Book fairs are excellent places to interact with fellow authors and publishers, network with book industry leaders, locate the help you need such as a publicist or book editor, and learn what’s new in the marketplace. Includes a list of book fairs and events that are worthy of your attendance for 2011.
A review of the book, Pitch Anything, by Oren Klaff
As President of the B2B demand generation company, Find New Customers, and a prolific blogger, I’m often invited to do book review. But after doing quite a few, one grows jaded a bit – so we ask tough questions. The two questions I ask every time I do a book review: Does the book bring fresh insights and perspective? Is the book well written and easy to read? Only a book that gets a “Yes” on both questions gets a 5 star review.
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