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Your Hero’s Journey: A metaphor for life and business coaching
Did you know you are on a Hero’s Journey? If you are undergoing significant change in your life, you have been called to embark on a journey of transformation, which Joseph Campbell identified as The Hero’s Journey. No hero undergoes transformation alone, and this article describes how coaching can help you navigate the future with more ease, confidence and resilience.

The Village Effect - Networking in Wales
This article originally appeared in The National Networker. Andy Lopata looks at networking groups in Wales and the importance of relationship building to break down borders.

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Forget press coverage; Internet PR rules!!
A web orientated PR campaign can be much more effective and immediate than a traditional online one. Paula gardner of www.doyourownpr.com gives her suggestions on how to go about it!

Creating a Sales Culture
One of the challenges that many companies face is to create a sales culture when the existing culture is more orientated to customer service and account management.

Get Rid of Your Marketing Vision Statement and Address the NEED!
Most organizations try to develop a meaningful marketing vision statement designed to guide their action for today, tomorrow and in the future. The vision statement serves as a platform for all their marketing goals. Armed with a vision, you establish your marketing goals, which are time-sensitive and detailed orientated. We send the goals through the SMART procedure to make sure that they are specific, measurable, achievable, realistic and time-specific.

Affiliate Marketing and the Internet Entrepreneur
Entrepreneurs are generally hard working, dedicated and goal orientated individuals. They are determined individuals who like to see that every business venture or idea they create becomes a successful one. With the increasing popularity of the Internet and its potential to earn money and work from home, many entrepreneurs now prefer to run their own online business from home.

Social Media Principle 2 – Behaviours That Sway Purchase.
In the age of the shareholder, the agenda of businesses has been orientated around generating maximum profit and consequently, they have focused on engendering behaviour that is centred on the usage / consumption of their products and services.

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