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The Worlds Shortest Marketing Plan Version 20
Two blog postings opened my eyes about marketing. The first deals with the new 4Ps by John Sviokla and Antony Paoni called "Marketing Remix."
Marketing Morality
Is that an oxymoron? Is it possible to hold a marketer morally responsible?
How to Change the World: Defensibility
Blog reader Curtis Thompson asked me a very good question a few days ago: What should an entrepreneur say when she’s asked what makes her company defensible? This question is more and more common as more and more entrepreneurs start “Web 2.0 companies,” and investors torture themselves by wondering why they didn’t fund YouTube.
There Are Things More Important Than Size…Just Ask Flash
Thank goodness you're a pack rat! You know, have to grab, keep everything that flies by...ok everything except that report or news item or YouTube yuck you saw last week and now desperately need. Can't find it it save your behind. And still you don't have enough storage...there are new worlds to conquer, new worlds to destroy or take home with you. Ready to take on the entire universe...add on a few ultra-high capacity hard drives. Want to hang onto your corner of the world...flash capacity is increasing and prices are still coming down. Don't worry Flash will always be there for you Dale!!!!

Introvert Myth - Why Are Introverts Perceived as AntiSocial?
The words, social introvert, might seem like an oxymoron to some people. The truth is that most introverts are social but because we might be social differently than extroverts, we get labeled antisocial. So what's going on?
Acing Job Interviews - What Not To Do
What you don't know about individuals making hiring decisions, can hurt you. It aint just following the leader.

Prospecting Improves Morale & Is The Key to Increasing Sales - Find Out the Success Formula
[Business:Sales] Prospecting needs to be part of the entire sales process not just when a sales persons calendar is filled to the brim with appointments. The reason is when the pipeline of appointments dry up the sales person will feel low and morale will suffer for them and those around them. When morale is low theirs one place to look for the culprit and that is the prospecting pipeline. This will be one of the major clues that will determine why morale is low or high. Find out what the SUCCESS FORMULA IS TO INCREASED SALES & INCREASED MORALE...
Home Based Business Team Creates A New Paradigm
Home based business team almost sounds like an oxymoron. Typically working from home means you are working for yourself and by yourself. The business circle is usually limited to a few people doing the work. New technologies make it possible for like minded entrepreneurs to change the paradigm of the home based business owner. Prior to the Internet, people purchased distributorships for the privilege of selling quality products for a commission. Many of the baby boomer generation will remember the visits of the Watkins and Fuller Brush man. Instead of working alone, entrepreneurs are finding like minded individuals who want to work as a member of a home based business team.

Time Management: How to Become a To-Do List Conqueror
Do you always perform at your peak? Do you always provide ample support and attention to the projects and people in your life? Do you always finish your work and leave your job at the end of the day with a clean desk and an agenda for the next day? If you have answered “yes” to all these questions, congratulate yourself and move on to another article.
No Shoes - No Wi-Fi – No Cell service
A "working vacation" is an oxymoron. Think about it, when was the last time you really relaxed?? Have you been crazy busy?? Read on.............
Are You Having Fun At Work Yet
Arupa Tesolin, author of the business intuition book Ting! & the Innovation book Spark interviews Coach Michael Bungay Stanier on the important philosophy of fun at work.

People Make Security Exploitation Too Easy
The good/bad black hatters are all in Las Vegas right now comparing tricks of the trade and hacktivities. The Defcon boys/girls are picking each other's pockets. Even though there are some seriously bad folks out there the BlackHat/Defcon events are the best place to get a really high paying job if you're any good at being sneaky. All of the major companies and governmental group is there looking for the best of the best (of the bad). Hard to believe but out of this event your computer, your tablet, your smartphone may just be a little safer...for awhile.

Anticipation: Proactive Responsibility
Waiting for the other shoe to drop is never a viable alternative. Using the full scope of our awareness to seek out and examine many of the possible consequences of our actions allows us to anticipate and avoid them. In business as in life, taking a proactive, responsible stance may not prevent the worst from happening, but it'll certainly allow us to be prepared for it. In other cases, preventive action can allow us to anticipate — and to avoid — costly mistakes.

Other oxymoron Related Articles

Marketing Morality
Is that an oxymoron? Is it possible to hold a marketer morally responsible?
Social Media Marketing - Participation vs. Exploitation
The term, "social media marketing", is an oxymoron. If you think about the process only as “marketing”, you’re likely going to fail, because you are trying to exploit the very concept that these networks were founded on.

No Shoes - No Wi-Fi – No Cell service
A "working vacation" is an oxymoron. Think about it, when was the last time you really relaxed?? Have you been crazy busy?? Read on.............
Home Based Business Team Creates A New Paradigm
Home based business team almost sounds like an oxymoron. Typically working from home means you are working for yourself and by yourself. The business circle is usually limited to a few people doing the work. New technologies make it possible for like minded entrepreneurs to change the paradigm of the home based business owner. Prior to the Internet, people purchased distributorships for the privilege of selling quality products for a commission. Many of the baby boomer generation will remember the visits of the Watkins and Fuller Brush man. Instead of working alone, entrepreneurs are finding like minded individuals who want to work as a member of a home based business team.

Time Management & Productivity: Can You Really Manage Time?
Time Management is an oxymoron. We can't manage time. Time moves at a relentless, constant pace. Productivity and time are closely related. If time can't be managed, how do we increase productivity? This article offers a radically different view of "time management".
Introvert Myth - Why Are Introverts Perceived as AntiSocial?
The words, social introvert, might seem like an oxymoron to some people. The truth is that most introverts are social but because we might be social differently than extroverts, we get labeled antisocial. So what's going on?
Managed Chaos
Could be an oxymoron couldn't it? Chaos is disorder, confusion, commotion, disarray and turmoil. When a leader manages something, it's an effort to handle, cope, control, or direct it. For absolute clarity in this situation, here are two practical tips
Five Reasons to be Thankful for the IRS
It might seem like an oxymoron, but we really should be thankful for the Internal Revenue Service. It is a fair and (mostly) comprehensible system that is the envy of many people around the world who are answerable to corrupt officials and governments. While it may provide little solace to those struggling with tax debt in the slowly rebounding economy, in the spirit of the holidays we have put together our top reasons to be thankful for the IRS.
Change Management Can Lead to Rigidity and Resistance to Change
Beware of formal organization improvement or "change management" (an oxymoron) plans. Like strategic plans, organization improvement or change management plans can reduce an organization's effectiveness. They can lead to rigidity, bureaucracy, and resistance to change. This sounds like an argument against planning. It's not. We have found that constant and ongoing personal, team, and organization improvement planning is vital. But too many "change management" and improvement plans are built on the same faulty premise as strategic planning - that there is a right path, which can be determined in advance and then implemented. We often hear managers declare that they have the right strategic or improvement plan, but the reason things aren't going according to plan is because of "execution problems." This is a deadly assumption.
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