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Online Business Success: Attracting Ideal Advisory Board Members
Are you consistently getting free customized business advice from industry leaders? Read this article and learn strategies for attracting expert advice for your business.

Eight Ways NOT To Write a Business Plan
Author Michael D. Jenkins, a CPA and attorney, has some advice to offer on some of the worst errors you should avoid when creating your business plan. Doing so should greatly improve your odds of having your business plan seriously considered and read, and of winning the financing you are seeking to obtain through such a document. The following article, excerpted from his book, "Starting and Operating a Business in California," describes 8 of the most common errors you should avoid when writing your business plan.
WHATS MISSING FROM SERVICE FIRM MARKETING STRATEGIES
By Mike Schultz Ask 10 professional service firms to see their marketing strategies and you will get an interesting mix of answers. You might get a 50 page document that would get an “A” in any business school class. Some firms might give you a few pages on the tactics they plan to implement by month or quarter. Many firms would say, “Marketing strategy? We're working on getting it down on paper this year.”

Lessons Learned about Planning
Lessons learned about planning.

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Investigating Franchise Offerings
Before investing in any franchise system, be sure to get a copy of the franchiser's disclosure document. Sometimes this document is called a Franchise Offering Circular. Under the FTC's Franchise Rule, you must receive the document at least 10 business days before you are asked to sign any contract or pay any money to the franchiser. You should read the entire disclosure document; make sure you understand all of the provisions. The following outline will help you to understand key provisions of typical disclosure document as well as ask questions about the disclosures. Get a clarification or answer to your concerns before you invest.
Government Regulation of Franchises
In the United States, all franchisors must abide by the Federal Trade Commission's (FTC) Franchise Rule, which requires franchisors to prepare a disclosure document called the Uniform Franchise Offering Circular (UFOC ) / Franchise Disclosure Document (FDD) and give a copy of that document to prospective franchisees prior to their purchase of a franchise.
Ghosting On the Job; How to Capture Someone Else’s Style in Writing
When you take a job at a company, whether you’re hired as a writer or not, being asked to write a memo or some other kind of document for someone that you work with is pretty common. Perhaps the person who's asked you to do the writing is busy or perhaps you know a bit more about the subject than they do—either way, ghostwriting requires being able to capture the “author’s” personal style on the page.
How To Consistently Improve Your Web Site Results
Split testing is also known as A/B testing. It is the process of taking one page (your control or page A) and then creating another page (page B) with one single change and then driving equal traffic to both pages to see which page gets a better result.
The Art of the Signup Page
A site's signup page is the second most important page on a site (the most important is the home page itself) because this is where you're asking for committment. Everyone worries about the home page (and still don't do a good job), but most companies do a poor job with the signup page. For example, HAMweather's is aesthetically-challenged, and Last.fm's doesn't convey enough information. This article about signup pages by Tim Bednar is a good read. His list of important signup-page elements is:
••••••>Search Optimization, SEO Tip of the Day: SEO Optimizing with DTD Statements
Another step in achieving best in class SEO is utilizing the DTD, which stands for Document Type Definition. This SEO tag, places on the first line of any page, tells search engines how the code is written.

Entrepreneurs Want To Write A Small Proposal or Quotation?
A proposal is a document written to outline work that will be done at a set price in response to receiving a request for proposal, or more formally a RFP (Request For Proposal), ITT (Invitation To Tender) or RFP (Request For Tender). A quotation is a less formal document that is a document that outlines the work to be done and a reasonably accurate price for its completion.

A Favorable Determination From The EDD
Even if you "document, document, document", you still need to be aware of "how" to present those documents. This article will present a case in point.

Meta Tags for SEO Purposes
Meta tags are HTML or XHTML elements used in the structure of web pages to provide metadata about the page. They are placed within the section of an HTML or XHTML document and are usually used to detail a page’s description, its main keywords and other information not specified by other elements placed within the tags, which makes them invisible when displayed by web browsers.
How To Investigate Franchise Offerings
Before investing in any franchise system, be sure to get a copy of the franchiser's disclosure document. Sometimes this document is called a Franchise Offering Circular. Under the FTC's Franchise Rule, you must receive the document at least 10 business days before you are asked to sign any contract or pay any money to the franchiser. You should read the entire disclosure document; make sure you understand all of the provisions. The following outline will help you to understand key provisions of typical disclosure document as well as ask questions about the disclosures. Get a clarification or answer to your concerns before you invest.
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