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Crank it Up With Performance Evaluations

People need feedback! You hurt your people and yourself with inconsistent or non existent performance evaluations, they are worthy of the effort! Learn why performance evaluations are necessary and how to leverage them to improve overall results! Learn more, read on...

Six Steps To Creating More Productive Staff Performance Evaluations

Conducting a performance review can be difficult, for both the employer and employee. However, done correctly, the review process can be productive and key to employee retention. This article provides some helpful tips related to preparing for and conducting effective staff performance evaluations.

How to create marketing that is better than Fortune 1000 companies

In the world of business it can be disheartening to think that you'll never be able to compete with the “big boys” because of their huge advertising budgets. Well maybe you can't in terms of production value, but you can certainly put together effective marketing campaigns that can rival what they do in terms of return on investment. The key is doing the basics of marketing...

Power of Stories - How Great Companies Win Customers & Ignite Performance - In Less Than 5 Minutes

"Story-telling" is one of the most under-utilized strategic "weapons" in business. Great companies know that stories can wow customers, ignite employees and make them the envy of their competitors. Read this article and find out why and stories are so powerful in leadership, marketing and customer service. A "must read" for any business that wants to stand out from the crowd!

Drawbacks of Leadership Evaluations

Leadership assessmants are ubiquitous, but there are several issues that need to be considered or the process will be flawed. This article highlights some of the problems with leadership assessments and offers antidotes and a refreshing new perspective on the qualities of leadership that are really important.

Improving Business Performance by Creating High Performance Teams

As a manager, executive or business owner your top priority today is exceeding company goals. You can't do it yourself, so the best way to exceed your goals is to have what we call "High Performance Teams" working for you.

Managing Performance: How To Conduct A Performance Review Right

One of the most common questions we get asked is: "We need to do annual performance reviews. Do you have a performance review form that we could use?" While admirable that the need to conduct a performance review is recognized, the purpose is often lost in the frenzy of filling out forms, setting up meetings with employees, and sitting through awkward, contrived discussions with them about their performance. The performance review is about managing and improving performance. It should be a motivating, inspiring process conducted not just once a year, but on a regular basis. In this article, we'll discuss how to effectively manage performance and provide tips for how and when to conduct a proper performance review.

Theres a Fortune in Failure

In his new article, “There’s a Fortune in Failure,” leadership expert Dr. Gary Bradt shows your readers that failure can be a fast track to success if they embrace the lessons of failing and implement them in future endeavors. Dr. Bradt highlights five key ideas for conquering failure, which include: · Defining failure as “learning” · Managing expectations · Stop trying to be perfect · Managing fear · Staying in the moment

Why Your Brand is Your Fortune

You may think Nike sells shoes and Apple sells Macs and iPhones, but you’re wrong. They sell their brand. Developing a powerful brand can spell the difference between struggling to make ends meet and achieving real success. Why is developing a successful brand so important? Take a Nike shoe or an iPhone and replace the known brand name with a generic label: you’ve just demonetized both products. Both are as functional as they were before, but neither is as valuable. A brand is an experience and a label or logo is what symbolizes that experience. It in essence becomes the experience.

A Little Mistake That Could Cost You A Fortune

There you are, across the table from a prospect. It’s been a very good meeting so far and he seems to like you, your company and your product. You’ve asked some insightful questions and he’s given you frank answers. In response to his answers you’ve laid out an attractive solution to his problem and he seems interested. After you finish speaking, the prospect pauses a moment and then asks you the magic question. “So,” he says, “How much does the solution you’re proposing cost?”

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