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Creating the right ‘Value Perception’ for your Customers
Value Perception (VP) is the opinion your potential and current customers have of your product or service. This perception determines the value it adds to them in line with the problems it needs to solve or aspirations they want it to fulfill. Also evaluated is your offering’s relevance and importance, over and above that of your competitors.
Why Sales and Customer Service Should Be the Same Person if You Want To Increase Sales
Does your business have one person to make the sales and another to handle customer service? If so, this may be one reason why you may be having challenges to realize your goal to increase sales.

Other person sales Related Articles

How to find your next customer
Every sales person, no matter how successful, has this basic problem of whom to sell to each month. Anyone whoever worked in sales knows how one month you can be the best sales person in the company and then the calendar turns to a new month and you are starting from zero again.
Why hire a Sales Coach when I already have a Sales Manager?
Most companies already have a sales manager or person in charge of sales in some capacity, so why hire a sales coach? Many sales mangers are not trained in the subtleties of effective sales coaching nor have they developed the necessary skills and tools to be effective sales leaders. The most common way to hire a sales manager is to simply promote your best sales person. This logic suggests this person is the most qualified to lead the sales team based on their past sales achievements. This type of ‘promotion by necessity’ is common, but not commonly successful. In the process you may even lose your top sales performer when their leadership abilities fail to match their sales ability.
Getting Sales Recruitment Right
Your small business is growing and diversifying. You've experimented with bringing in an inexperienced sales person (who did not work out). You realise you need a more experienced direct sales person, but you don't know where to go or what to look for.
What are the benefits of a CRM system in your business?
The concept of CRM has been around for a long time. The original form of CRM was a manual card system kept by a sales person that usually sat on the sales person’s desk or alongside them in the car. These client cards sets were very valuable to the sales person as this is where they kept important customer information such customer contact details, key contacts in the company, a running commentary on their activities, personal and product preferences, buying patterns, business connections and so forth. Each card was a dossier on each client. To successful, well managed sales people, their client cards were gold.
A Top Sales Manager Adapts To The Situation…And Not The Other Way Around
Sales managers are hired to solve problems. They’re also hired to lead, but they end up spending an enormous time solving problems within the sales team. Say a sales person is showing consistently poor performance? Take it to the sales manager. Quarterly sales stink? Let the sales manager handle it. Hiring a new sales person? Let the sales manager take that one.

SALES PRESENTATION ... THE BOTTOM LINE IS SELLING
Talk about two sides of the coin just think of the sales call. If you're in sales then it is all about the person in front of the other person/group. If you're in marketing it is all about the polished, super slick presentation. If you're the CEO and CFO it's all about the order. Surprise!!!! It takes them all. And a presentation should be tailored by the sales people so that it fits their style and the audience. And it should go where few marketing people have gone before...it should ask for the order. The best sales call is a gentle balance of the sales people and their sales tools. We just want to make it better for them.
Going from a Clerk to a SALES PROFESSIONAL
Clerk: The person behind the counter that directs customers, rings up the sales and puts items in a bag for the customer. Sales Professional: The person that increases sales by:

Sales Management | How To Be A Flexible Sales Leader
Sales managers are hired to solve problems. They’re also hired to lead, but they end up spending an enormous time solving problems within the sales team. Say a sales person is showing consistently poor performance? Take it to the sales manager. Quarterly sales stink? Let the sales manager handle it. Hiring a new sales person? Let the sales manager take that one.
Sales Management ---- Do the Inmates Run the Asylum
Handling sales people that can put up the numbers but break every rule in the book, ones that can’t get along with their peers and drive inside sales people crazy can be very challenging for a sales manager. This will create a situation that ultimately will affect overall company performance regardless of this sales person’s individual success. This is especially true if this sales person holds the sales manager hostage knowing his numbers help keep corporate off the sales managers back.
Sales Growth --- The Key Objective
Isn’t sales growth the primary of objective of every sales person out there. It makes the company happy and puts more money in the pocket of the sales person. When the fish were jumping in the boat, sales growth was easy. Today, due to economic uncertainty, the fish are as cooperative. So…….. How do you grow sales today?

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