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personal story Tagged Articles
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Daily Flossing
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| Daily Flossing. We all hear it. Twice a year, our dentist and dental hygienists tell us to "floss daily." They tell us it will make a difference. If you're like me, and millions of other Americans, somehow we don't get sufficiently inspired enough to remember to pull out the waxy string each day. Does it really matter? I was on an Open Coaching Forum with my Success and Inner Peace Bootcamp. One of my participants wanted to get inspired to floss his teeth everyday. He knew it was good for him, but wasn't doing it. Fortunately, another Bootcamp participant shared her personal story. It had a profound impact on this participant (and me too), so I'm sharing it with you. |
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Need example of a personal story of enchantment
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| I would like to include a few personal stories of enchantment in my next book. I am looking for examples of how people, products, services, organizations, ideas, or causes swept you off your feet.
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A lesson in marketing from my dear sweet wife
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| I was reminded today of a running joke I have with my wife. Occasionally, she will ask me to do some odd job or another and then immediately proceed to tell me just how to do it. |
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Elements of a Sales Letter and What Makes a Good Headline?
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| The first step to write a good sales letter is to describe the problem: When people first reach your sales letter, you need to put them in the right frame of mind. Talk about their problem -- what you think has brought them to your page or email. Tell a story that empathizes with them, telling your personal story. Make the problem bigger, so that they feel like they need a solution. Every sales letter has a problem, that of paying for your product. You want to make their problem big enough, so that it's more worth their while to pay for your product than to suffer whatever problem brought them to you. |
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How A NICHE Market Strategy Approach Increases Sales
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| Much is written about having a niche to improve your selling success. A niche is a narrow target market where there are few competitors and allows you to be the Red Jacket in a Sea of Gray Suits. Use this acronym to help you strengthen your niche in your marketplace.
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Making the most of Up Selling & Cross Selling
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| Do you sell one thing and one thing only? Probably not. I suspect your business has a range of things it can offer. And I suspect that many of these things can be integrated together to make an end-to-end solution or various combinations that lead to much larger sales.
If this is the case, then how well are you selling in the size and scope of your business offerings?
Too many times sales people get fixated on the immediate sale in front of them not really seeing the potential of that sale now or into the future. If they would only ask the right questions and get a bigger perspective to work from they might get more and bigger sales for less effort. |
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10 Dirty Little Secrets That You Can Use On Any Social Networking Site That Are Pure Lead Generation Gold
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| Belonging to a bunch of social networks simply because you know that you need to be on them for business isn't enough to get results. Twitter is the latest craze that is all the rage right now, and just like all the others, everyone is flocking to it without really understanding how to harness its power. So, I'm going to share with you 10 dirty little secrets that work for ALL social networks alike that will pull in leads like a big game fisherman casting a wide net in the ocean. |
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FROM SWANAGE TO AUSCHWITZ
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| In this moving narrative David Oliver shares a joureny from a small fishing jetty in Southern England all the way to the concentration camp at auschwitz and draws from it some pronciples of work that is good work |
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A Case Study in Success
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| A PERSONAL STORY
Like Michael Jordan, I have achieved everything important in my life and work without any goal-setting. I never wrote down that I would be a professional speaker or author of a book.
My background would suggest that what I have accomplished in life is impossible. I was raised on the Navajo Indian reservation. I was the only Caucasian boy in my high school senior class, and most of my peers didn't like me because of the color of my skin-and because of what the bilagonas (white men) did to their ancestors. They held an inherent anger toward me, and I was bullied almost every day. |
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Selling With Stories - A Powerful Sales Tool
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| The key to succesful sales is to really engage with your clients - to move them emotionally, not just rationally. And perhaps the best technique to do this is the use of stories. |
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How To Be A Better Speaker By Tomorrow Morning
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| Media events pop up on short notice, other speakers cancel, a new sales job requires a critical presentation…I have heard from people in all of these situations. You’ve been meaning to schedule time with a speaking coach, take that e-course, or join Toastmaster’s, because you know how important good public speaking is to your career. You know you can be a better public speaker, but you put if off and now you need to be one by tomorrow morning. Does this sound familiar?
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Persistence The Key To Success
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| It takes more than good looks, "smarts", contacts and a great idea to be a business success, it takes persistence. |
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Other personal story Related Articles
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telling stories the brand connection
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| Today, we're interested in stories, and not particularly interested in facts. Every story needs facts, of course, but they are secondary. The facts are there just to provide some ballast for the story. There are always so many facts that don't fit into the story, and insofar as they don't fit, depending on our commitment to the story, we have a tendency to disregard them. Every good story has some connection to the truth of our experience, but the story's the thing.
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Dreams Come True Series III: Treasure Vision Maps
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| Many of you have heard about treasure maps. If you have seen the DVD The Secret, then you have heard the story from John Assaraf about realizing his vision of a dream home. My clients use this tool very effectively. I call the process “treasure vision maps.” I would like to share a personal story with you. |
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Resist the Interpretation Addiction
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| Sometimes we adopt a story and unknowingly our emotions get swept up in it. And 99% of the time we don’t really question or inquire into the story we create. We treat our story as what actually happened. The problem, of course, is that the story influences, in part, the action you take in subsequent events. This article is about identifying the stories you may have created, working around them and managing them.
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The Most Important PR Secret
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| What most entrepreneurs and companies don't understand is that often the main job of the PR firm is to find the right story. It's often not the obvious story that works, because that's the same angle that the competition will be pitching. Without the right story and tone, you have a weak campaign, at best. Finding the right story, that's what it all comes down to. |
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Make it a good news story
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| As a Small Business owner operator, business is often personal. So what happens when our business or we as the business owner ‘stuff up’? Because it is personal, do we take it as a reflection on our own character? Do we bury our head in the sand and pretend that it didn’t happen? How do we deal with it when there isn’t an organisational structure to hide behind? It can be quite challenging.
I think that ignoring the problem is the worst thing you can do. A better approach is to acknowledge your shortcomings and try to turn a negative story into a good news story. Here are some recommendations on how. |
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Deming on Leadership
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| Here is an interesting personal story of a run-in I had with Deming several years ago that had a profound impact on my understanding of leadership. |
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Make Your Book Personal; Engage Readers with the Story of Your Experience
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| If you're writing a business, self-help, or other instructional book, then it may not seem important to share information about your personal experiences. The purpose of your book is to give people strategies and tips they can use, right? In reality, including your personal story, if you have one, not only makes it more powerful and personal, but it also makes the book unique because it comes directly from you. |
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Make Your Story Add Value to Your Clients Bottom Line
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| The purpose of your story for a workplace audience is to improve the bottom line. Even in those employee appreciation programs where entertainment may seem the focus, there is an undeniable expectation of increased productivity after your story is heard. The question to ask yourself when using your story is: What is the point of the story and how does the story improve a client's bottom line? |
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Personal Responsibility: The Bucks Stop Here
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| I could relate plenty of stories about times, throughout my career, when I failed to live up to my personal aspiration to be an inspirational leader continuously driven by personal responsibility. Instead, this is a story from early in my career when I had one of my triumphs - and started to "get it."
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How to Maximize Local PR
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| Whereas I’m a big believer in going national if you have a strong story, there is a lot to be said for regional and local PR coverage. If you have a personal story that has a local slant to it, use it. Maybe a story as to how you built your business, or a story about how your product, service or company helped transform the life of someone else who lives in the community. The media loves transformational stories, so offer them one with a strong local hook. Always give your pitch a local slant. Remember you’re drilling down, pitching narrow, not wide. |
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