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Socially Branded Journalism: Crossing the Generational Divide
On February 27th, 1968 Walter Cronkite closed his broadcast by introducing “an analysis that must be speculative, personal, [and] subjective.” He was of course talking about the Vietnam War, and in particular the Tet offensive. While those of us who have not yet cracked the half century mark in terms of years on this planet may have only a general awareness of what history has told us was a “police action” that could not be won, Cronkite’s words created a ripple effect that unknowingly and ironically has come to symbolize our fast paced, 7/24 instant access social media world.

Other personal viewpoint Related Articles

Flash Sites and External Link Campaigns
When you look at it from that viewpoint, external linking is imperative to let the search engines into your site because as you know search engine spiders can not follow links that are within flash scripts.

Leaders use the Scales of Balance
How do we balance determination with prudence? How do we have a vision but don't become locked into something and loose sight of opportunities? Can we maintain focus while at the same time stand back and take an objective viewpoint?

QuickBooks Enterprise 9.0 - 5 Star Rating? I Don't Think So
QuickBooks Enterprise 9.0 is some solid accounting software. However, I don't agree with the 5 star rating it received and wanted to offer an alternative viewpoint.

Pick Up A Positive Perspective
Do you have an issue or problem you can't seem to overcome? By changing your perspective on a problem situation you can revitalise your viewpoint!

Do You See Opportunity or Crisis?
What if adopting a positive viewpoint changes our crisis into opportunity?

Bereavement Leave Is A Benefit
When a death happens in the life of an employee, how should that be handled? Do you have a policy for bereavement? What does it entail? After losing both parents in less than 3 months, Betsey discusses bereavement from the viewpoint of Human Resources as well as someone who's grieving.

Asset Based Line Of Credit and Working Capital
Information on how Canadian business can obtain and utilize an asset based line of credit . How does this facility different from a viewpoint of working capital generation?

What’s Your Personal PR Plan?
Personal PR is becoming more and more important in business today and when you want to build a personal brand, there are a number of different areas you can work on to raise your profile. If you don’t already have a personal PR plan in place, we’ve explained some of the main things you should consider below. You may want to embrace all of these or maybe just one or two, it all depends on your personal PR object

Personal Branding
Personal Branding is the absolute hallmark of the top 2% of sales professionals. Most of them don’t even know that they are doing it! Personal Branding gets your phone to ring. Personal Branding separates you from all of the competition. Personal Branding puts VALUE ahead of COST. Personal Branding elevates you and thus your company/product/service in the minds of your customer. Personal Branding, quite simply, creates more sales for you!

How to Handle the “I Am Not Interested” Objection
Being able to turn a negative viewpoint into a positive profit is a transaction sales people and consumers will mutually benefit from. The techniques outlined below can help you identify, address, and nullify objections that keep you from making sales.

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