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Product Patent Regime in India
The major concern that the social and economic costs of introducing pharmaceutical patents are likely to outweigh the benefits in the case of most developing countries suggests a cautious approach to intellectual property protection in the area of pharmaceuticals. On the other side, there is also evidence that the patent system has a detrimental impact on pharmaceutical prices, particularly if the product itself is protectable.

Sales Management Training Tips: Pursuing Sales Results vs. Developing Your Team
I recently had lunch with a highly successful VP of Sales of a Pharmaceutical company. He explained that he was frustrated with the members of his sales management team, who he felt were focused only on results. He worried that they were not spending any time developing their salespeople. At first blush, most of you might easily say you don’t see a problem with that. You wish your sales managers were more focused on delivering the sales numbers. That’s easily understood and probably true in many cases.

Sales Management Training Tips: Sales are down. What can you do?
I faced a similar situation in Q1 2003. As VP of Sales of a Canadian pharmaceutical organization we faced the SARS crisis. Access to our customers became limited. Hospitals and physicians were also limiting sales rep visits. Marketing started calling the sales numbers down for the year, blaming the SARS crisis. As head of sales I had few options. What I did know was that I had to utilize my resources where they were going to generate the greatest revenue. What would you do?

WHAT IMPACTS LEADERSHIP EFFECTIVENESS IN THE PHARMACEUTICAL INDUSTRY?
The role of the leader has never been as important or demanding as it is today in the pharmaceutical/biotech industry. Many companies have begun to re-engineer R&D and commercialization strategies in response the threat of fewer viable molecules and drained sales from generic erosion, and leaders at all levels are faced with the challenge of delivering consistent, sustainable results in leaner organizations. To succeed, leaders must ensure that the right people with the right skills are in the right roles.

Pharmaceutical Sales Training
Pharmaceutical sales training is essential to ensure a broad customer base and satisfied customers who continually return to your company. It is not easy to sell pharmaceuticals without knowledge of the market or which people you are trying to reach and how to reach them. Pharmaceutical sales training is therefore essential for your company's growth.

Understanding Pharmacogenetics
Pharmacogenetics is another emergence in Science which examines the gene types and gene variations to ascertain the probability of adverse reactions or positive impact to drug treatments or pharmaceutical products.

10 Greatest Pharmaceutical Sales Myths: Exposed
For most pharmaceutical companies the sales force is still their most expensive promotional resource. I have to agree with IMS when they stated that "Although the majority of senior executives recognise the need to change their commercial models, many are struggling with how to do so". The key to start developing new commercial models is, understanding what myths may be holding you back from propelling you company's growth curve.

Five Ways for Sales Leaders to Stay Inspired
Paul Smith is the Sales Director of a leading pharmaceutical company. He has been in the industry for the last 10 years and has been a star in his various sales and marketing roles. His recent promotion, finds him managing managers. His leadership style has always been one of pace setting and leading by example. Having just gone through a sales force downsizing Paul has adopted an inspirational leadership style.

Sales Management Case Studies Inspired Five Ways for Sales Leaders to Stay
Paul Smith is the Sales Director of a leading pharmaceutical company. He has been in the industry for the last 10 years and has been a star in his various sales and marketing roles. His recent promotion, finds him managing managers. His leadership style has always been one of pace setting and leading by example. Having just gone through a sales force downsizing Paul has adopted an inspirational leadership style.

How to Succeed: Tips for a Pharmaceutical Representative to Maximize FACE Time With a Physician
Physicians, like many others, are extremely busy and they simply do not have time to waste. A pharmaceutical representative must provide valuable information when meeting with a doctor face to face. If a doctor allows you time to meet with him, you need to maximize your face time with him. That means you need to know your material well. Know the facts of new studies about your product, and be able to present a flawless sixty to ninety second presentation of key clinical pearls demonstrating improvements in patient outcomes.

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