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The Importance of Master Data Management (MDM)
This article takes CRM a step further and focuses totally on managing your data. MDM is a new acronym out there -- and much of it correlates closely to the same problems . . . or opportunities . . . around CRM. It's an interesting topic, and definitely one to keep in mind as you're thinking about effectively managing your customer relationships.

Other pharmaceutical companies Related Articles

Product Patent Regime in India
The major concern that the social and economic costs of introducing pharmaceutical patents are likely to outweigh the benefits in the case of most developing countries suggests a cautious approach to intellectual property protection in the area of pharmaceuticals. On the other side, there is also evidence that the patent system has a detrimental impact on pharmaceutical prices, particularly if the product itself is protectable.
The Art of Strategic Thinking
When it comes to thinking, planning, and acting strategically, few companies actually succeed! Having said that these companies can still run well, maintain, grow, and be present in the marketplace. But these companies will never be great! They will never be extraordinary places to work, nor will they be outstanding companies to do business with.
Sales Management Training Tips: Pursuing Sales Results vs. Developing Your Team
I recently had lunch with a highly successful VP of Sales of a Pharmaceutical company. He explained that he was frustrated with the members of his sales management team, who he felt were focused only on results. He worried that they were not spending any time developing their salespeople. At first blush, most of you might easily say you don’t see a problem with that. You wish your sales managers were more focused on delivering the sales numbers. That’s easily understood and probably true in many cases.

WHAT IMPACTS LEADERSHIP EFFECTIVENESS IN THE PHARMACEUTICAL INDUSTRY?
The role of the leader has never been as important or demanding as it is today in the pharmaceutical/biotech industry. Many companies have begun to re-engineer R&D and commercialization strategies in response the threat of fewer viable molecules and drained sales from generic erosion, and leaders at all levels are faced with the challenge of delivering consistent, sustainable results in leaner organizations. To succeed, leaders must ensure that the right people with the right skills are in the right roles.

Assessing the Need for a Training Consultant
When companies find themselves in the market for employee training, the results can be overwhelming. There are several options and several companies that offer training services. Deciding on one to utilize requires a fair bit of research and introspection and many companies cannot bear to lose the time required to determine a result. As such, some companies decide to hire a training consultant to assess need and hire training companies, if necessary.
Pharmaceutical Sales Training
Pharmaceutical sales training is essential to ensure a broad customer base and satisfied customers who continually return to your company. It is not easy to sell pharmaceuticals without knowledge of the market or which people you are trying to reach and how to reach them. Pharmaceutical sales training is therefore essential for your company's growth.
Understanding Pharmacogenetics
Pharmacogenetics is another emergence in Science which examines the gene types and gene variations to ascertain the probability of adverse reactions or positive impact to drug treatments or pharmaceutical products.
Execution All-Stars: Five Famous Companies That Bridged the Execution Gap (and How They Did It)
Ever wonder why some companies consistently meet their goals and others don’t? So did I. And when my consulting firm conducted a study of 400 companies, we found some answers. We discovered that there are five factors that set apart the organizations with the best performance results and those more effective at execution. I think of them as ‘The Five Bridges’ because they help companies close the gap between strategy and execution.” To see what the bridges look like in action, let’s look at a handful of well-known companies that execute exceptionally well.

10 Greatest Pharmaceutical Sales Myths: Exposed
For most pharmaceutical companies the sales force is still their most expensive promotional resource. I have to agree with IMS when they stated that "Although the majority of senior executives recognise the need to change their commercial models, many are struggling with how to do so". The key to start developing new commercial models is, understanding what myths may be holding you back from propelling you company's growth curve.

Driving Revenue: Ten Actions Senior Management Must Take Immediately
Companies don't fail because individuals in the company want to fail. Companies fail because employees don't know what the rules are. Companies that are guided by strong boundaries thrive by developing prospects and driving revenue. Companies loosely run, fail.
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