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Why Authors Need a Great Headshot with Tips on How to Get One
While the written word is powerful in landing a media placement, as a publicist I know that a great photo can cinch a media opportunity just as well and sometimes even faster. I’ve worked with some of the best photographers in the USA. I’ve been in dozens of studios all over the country and have been privy to their “back stage” techniques. These photographers have shot Miss America contestants, Hockey and baseball’s greatest players as well as CEOs authors, doctors, lawyers and entrepreneurs. I got the skinny directly from them on their tips for getting the best head shot possible.
Flickr Has a Secret That You May Not Know About
Flickr is a site that has a tremendous amount of web traffic. Just about any photography buff knows of Flickr and may have even used the site. Flickr gives photographers the ability to post their photos free of charge and potentially have their work seen by the world.
Lesson #4: Explore The Unexplored In Your Promotions
People often ask DeWolfe and Anderson how they managed to get millions of people to find out about their product without ever buying a single piece of advertising. Their answer? Exploring new creative avenues in which they could promote themselves, and that meant not relying on conventional marketing.

How to Get a Job on Craigslist
I recently ran a help-wanted ad on Craigslist. The position was a photo-editor job for a site that I dare not mention because some people will complain that I promote it too often. Here’s what I learned a lot from this experience—much of which you may apply to a job search if you respond to a Craigslist ad:
Does It Pay To Advertise In The Yellow Pages?
As a marketing coach, one of the most common misconceptions that I run across in my business is that marketing = advertising. I've even had potential clients tell me (regretfully, of course) that although they need new clients to reach their sales targets, they can't afford to advertise, so they can't afford my services.
Finding A Niche Market On The Internet - The First Steps
First steps to finding a niche market on the internet. Great ideas and tips on where to look.
FREE Advertising: It's out there!
The old saying “It does not get any better than FREE” sure is true in the high cost of advertising your business. You can easily become one of those businesses that always seem to be getting mentioned in the media. All you have to do is take advantage of your opportunities when they come a knocking at your door.
Creating Synergy With Others
Do you find that you tend to use "forced action" in your work? Do you feel like it's more of a struggle than a pleasure to work? Do you like to be "in control?" Find out some easier ways to joyfully accomplish your goals.

Other photographers Related Articles

Why Authors Need a Great Headshot with Tips on How to Get One
While the written word is powerful in landing a media placement, as a publicist I know that a great photo can cinch a media opportunity just as well and sometimes even faster. I’ve worked with some of the best photographers in the USA. I’ve been in dozens of studios all over the country and have been privy to their “back stage” techniques. These photographers have shot Miss America contestants, Hockey and baseball’s greatest players as well as CEOs authors, doctors, lawyers and entrepreneurs. I got the skinny directly from them on their tips for getting the best head shot possible.
Flickr Has a Secret That You May Not Know About
Flickr is a site that has a tremendous amount of web traffic. Just about any photography buff knows of Flickr and may have even used the site. Flickr gives photographers the ability to post their photos free of charge and potentially have their work seen by the world.
7 Questions to Ask if Your Business is Struggling
Are you one of the many small businesses whose market has dried up? Some industries that I've seen hit particularly hard are financial advisors, consultants, graphic designers, event planners, photographers, catering companies, esoteric retailers and many others that depend on discretionary expenditures. For some entrepreneurs it may mean cutting both their business and personal expenditures to the bare bone. Continuing to pursue a declining or over-saturated market is only going to put you closer to the edge. When there are a lot more suppliers than there are customers something has to give. It's time for some strategic decisions and action.
Do Publicity Stunts Work? As Sarah would say, 'You Betcha!'
Publicists have long put a human face on a story. Hollywood celebrities promote causes. Victims flee hurricanes. President Roosevelt once dispatched photographers to take compelling pictures of victims of the dust bowl of the 1930's to evoke sympathy for them. When orchestrated right, stunts can be powerful media exposure generators.

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