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BOUTIQUES FOR GARDEN CENTER GIFT SHOPS
This article explains how to create boutique areas within your store.

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Dinner at Ron's
I recently had the pleasure of participating in a dinner at Ron and Miri Gutman's home in San Francisco. Ron is the Founder & CEO of Wellsphere, and he and Miri were the perfect hosts. I had a BLAST cutting wood before the dinner. I went for a great run and came back to find a stack of wood, which Ron caught me chopping. It felt like when I was a kid and dad and I used to do it back home.

Looking for Sky In All The Wrong Places
Ever sit with a single puzzle piece of clouds and wonder how you will ever put the entire sky together? Life as an entrepreneur is often just like that— lots of the little pieces; like creating products, taking care of clients, wrestling computers, etc.— and a whole lot of sky; the big open space that is creating a successful and enjoyable business. I had so many pieces of ‘puzzle sky’, I was drowning in an ocean of sky blue. After over a decade of struggling with my own company to fit all the ‘pieces’ together, I have finally put together the big business puzzle— and it’s not what I thought it would look like.

Sales Big Picture - Top Salespeople Sell Attractively on Purpose
One of the most frequent complaints of salespeople is the ebb and flow of sales. Getting sales is the goal of a salesperson. Now step back. What is one of the first pieces in selling? Maybe prospecting? Take another step back. Maybe marketing? There are at least three strategic pieces with their tactics to increase both your understanding and successful actions in the buying and selling process.

Business Plan and Implementation Principle 1
Let’s say you are my employee, and I ask you to build a puzzle of 1,000 pieces. The challenges are that there are no square edges, you cannot see the picture of what the puzzle will look like in the end, and most of the picture is pure black or white. Oh, and by the way, I am going to give you extra pieces. How motivated are you to build this puzzle for me? Welcome to the typical business. This is how the majority of employees feel in most organizations and why most employees only do the minimum expected to keep their job.

The BIG Pieces Go in First
As you look at your calendar and set your goals for 2009, consider these twin principles of Balance and Big Pieces. Use this simple tool to increase your success (and your joy!) in the year ahead. Put the BIG pieces in first, and give them the necessary time, energy and focus to create the balanced, satisfying life you deserve.

Simple Ways to Improve Your Creative Writing
Creative writing can be a rewarding pastime. Many people turn to the pen to unwind after a stressful day. Some creative pieces can even be sold, turning a pastime into a source of additional income. However, many pieces that get written never see the publisher's desk. Why? Because although creative writing is a hobby for many people, they need to produce professional-level work if they want to get published.

Impossible Achievements
Last weekend, I did something that I thought was impossible. I broke a piece of wood into two pieces with my bare hand. I was in total shock afterward, but a good kind of shock. Breaking that wood was such a stretch for me that afterward, my mind started to play tricks on me. I wondered if I did really do it. Luck for me, there was a room full of people watching me and could verify that I did actually do it. AND I have the piece of wood to prove it!

Why You Might Not be Ready for Publicity
Often clients come to me because they truly want to get the recognition they deserve in the form of publicity both online and in the media. They’re looking for a starting point to get the word out so they have a general understanding of press releases and strategies. This is an important step in building your brand awareness and increasing credibility. At the same time there are often key foundational pieces missing. Pieces that need to be in place before you really start creating publicity buzz. And, I’m always upfront about that.

David Wood - A Worthy Marketing Mentor
You may have had a friend or do have one by the name David Wood. However, he is not the one to be discussed here. Better still, could it be that you heard about one David Wood who is known to be one of the big players on network marketing?

The Three-Part Harmony in Your Logo
Just as a harmonized song is made up of a set of three notes, every small business's logo should be made up of three pieces of art: the icon, the font, and the color palette. These three pieces all work together, singing the same basic song, to tell your business's story. In your logo, each of them gives you an opportunity to build in meaning and symbolism.

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