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The Art of the Signup Page
A site's signup page is the second most important page on a site (the most important is the home page itself) because this is where you're asking for committment. Everyone worries about the home page (and still don't do a good job), but most companies do a poor job with the signup page. For example, HAMweather's is aesthetically-challenged, and Last.fm's doesn't convey enough information. This article about signup pages by Tim Bednar is a good read. His list of important signup-page elements is:

Making the EXCEPTIONAL Normal Part 1
Help your employees enjoy greater success. Show them how to overcome the natural tendencies we all have, by virtue of our human nature, that get in the way of their success. In the process your organization will enjoy exceptional success as well.

I'll Try
Commitments have become something we keep if they are convenient for us.

Do We Ignore Half the Market?
We all know half (or about half) of the world's population is female. Most married or involved males know that they can do anything they want to do as long as "SHE" thinks it's OK. Testosterone works in the boardroom but in the living room, bedroom...forget it!!! If they are "kinda" important in our business lives, why can't we get it right when it comes to offering products? Maybe we just aren't listening...NAW!!!!

The Marketing Secret That Will Determine the Success Or Failure of Your Business
You may say that customers should flock to your door because you have developed a better mousetrap. Sorry, but that is not how the world works. The company that wins the most customers is the company with the most appealing marketing message for their mousetrap, not the better mousetrap.

Reducing the Employee Theft Epidemic
The FBI calls employee theft “the fastest growing crime in America!” and the U.S. Chamber of Commerce estimates that 75% of employees steal from the workplace. But it possible to reduce the incidence of employee theft by following some simple tips.

How To Go From Entry Level Manager To Mid Level Manager In 6 Months
These articles come in a six part series: 1) The essence of managing 2) Re-engineer yourself to be a manager 3) How to go from employee to supervisor in 6 months 4) How to go from supervisor to entry level manager in 6 months 5) How to go from entry level manager to mid level manage in 6 months 6) How to go from mid level manager to top-level manager in 12 months

How To Write Recruitment Ads That Get Great Results
It is surprising how many recruitment ads list out features of a job such as 38 hour week, CBD location and then list all of the tasks to be undertaken in a role. While these features are important, it is just as important in a candidate poor job market to list the benefits of the job.

Conducting Job Interviews Made Easy
When you are hiring a new employee you naturally want the best person for the role. In a candidate poor job market you need to realize that while you are conducting job interviews with the candidate, they are also interviewing you to see if they really want to work for you. You need to be on your game – to make sure you leave candidates with a great impression of your company. So, let’s start with the basics. Interviews are not an exact science. They are not meant to be. The best you can do is to try and remove as much of the emotion of the process as possible and balance it with logic.

GENERATING LEADS, BRAND, RELATIONSHIPS, AND TRUST AT THE SAME TIME
By Mike Schultz Relationships. Trust. Delivery of superb value. These are core ingredients of a successful service firm. Talk to 100 service firm marketers and leaders, and they'll all tell you (and most of them believe it, even if they're wrong) that their firm is in the top of their industry in each of these categories. Why, then, do service firms typically do such a poor job of bringing relationships, trust, and value into their marketing mixes?

Purpose of Your Organization
When a business has clearly defined its Purpose, Mission, and Values, then all decisions, policies, and actions will have a means to keep them on course and you will have an organization which attracts and keeps the best!

Do We Ignore Half the PC/CE Market?
PC, CE products have typically been designed, manufactured for the male geek. But this stereotype customer is becoming history as women increasingly buy and use the products. To be successful though it requires more than simply making them pink. Female users want more...lot more than we might think.

Sam Walton: A Charismatic Leader
Sam Walton of Wal-Mart Stores Inc. has been quoted as having said it takes just seven days for new employees to start treating customers the way they are treated at work. All the customer service skills and training in the world can be undone in only one week if an employee is treated poorly by his or her co-workers or boss.

Other poor job Related Articles

Identifying Poor & Pathetic Leadership Styles and Related Impacts
There seems to be a real deficit in good leadership and a large surplus of poor and pathetic leadership in many businesses today. One can easily find example after example of poor and pathetic leadership and the resulting impacts on employees, in particular, and the health of the business, in general. So what are these poor and pathetic styles of leadership? Your Strategic Thinking Business Coach offers a list of ten (10) styles of poor and pathetic leadership.

What is microfinance? FAQ
To most, microfinance means providing very poor families with very small loans (microcredit) to help them engage in productive activities or grow their tiny businesses. Over time, microfinance has come to include a broader range of services (credit, savings, insurance, etc.) as we have come to realize that the poor and the very poor who lack access to traditional formal financial institutions require a variety of financial products.

Microfinance - Where We Are Now: And Where We Are Headed
All of us who are involved in microfinance know that it is neither just nor economically tenable for financial systems in poor countries to serve only a tiny proportion of the population and exclude the vast majority. We are no longer alone in this. All over the developing world people are waking up to the fact that poor people need - and will pay for - a wealth of financial options, solutions and services, just like rich people. They are realizing that poor people represent a vast untapped market opportunity. And as a result we are witnessing poor people's finance becoming mainstream finance in most poor countries.

The redistribution of poverty
Governments and social movements the world over often call for the redistribution of wealth; that the people with money and assets should give some of these to the poor. They believe that it is merely the absence of cash that makes poor people poor. They are wrong.

Grameen Bank - Alternative Microfinance Approaches
Grameen Bank operates on the premise that the poor remain poor not because they do not have the skills or do not work hard, but because the institutions created around them keep them poor.

4.1 The potential for training interventions: The demand for training
As is well known, the supply of training does not usually create its own demand. Clearly, therefore, training provision for the poor has been powerfully shaped by the nature of the demand for training among targeted groups, in particular in the informal sector. Lack of effective demand is a key reason for both the limited training provision for the poor (and hence outputs and impacts) in most countries as well as the overall failure of national training systems to reorient their activities in support of the poor.

7.4.4 Donors
In poor, aid-dependent countries, the likelihood of pro-poor training strategies being introduced will depend very heavily on the policies and practices of their main donor partners. Unless, therefore, donors are prepared to concentrate the bulk of their assistance on poverty reduction as well as change their policies on VET, the prospects for the implementation of pro-poor training strategies are seriously reduced in most of these countries.

The Clock Starts Ticking - How not to bomb out with waiting customers
If you ask your customers, “Do you feel more time-poor or money-poor,” the answer almost always is time-poor.

The Fine Art of Pulling Weeds
Just as in any garden, in life, weeds are inevitable and frankly just evidence of our fallibility as humans. Weeds of fear, poor attitude, bitterness, laziness, indecision, ignorance, clutter, poor time management, failure to set goals, lack of exercise, poor eating habits, and neglected relationships. How often do we allow them to grow unchecked until they choke out our happiness, contentment, and success?

A Small Hole Can Sink A Big Ship - The Poor Performer and Other Like Obstacles
Of all the non-actions likely to negatively impact on a team’s morale, it seems none is quite so damning as a failure to respond promptly to a team member’s poor performance. Research consistently contends that business leaders lose most kudos when poor performance is left unattended and poor performers are able to continue their inappropriate behaviour without repercussion. Whilst many leaders may opt to avoid the situation of a poor performer and choose instead to alienate them in the hope they will leave of their own accord, the disharmony created through such a strategy is frequently so great that it infiltrates into other facets of the business.

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