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Create a Think Tank & Create a Business Revolution
In this article, Rosemary Rein, Ph.D links the pain of the current economic crisis with the potential of major business revolutions occurring during “an economic tsunami”. Rosemary also provides 10 tips for bringing a creative climate of year-round innovation to your organization.
Driving B2B Sales Performance Improvement
Why do so many business providers struggle to reach their growth potential? Why when there is real market need for their quality business solutions and services do they find it so difficult to gain market traction?

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EXPLORING POTENTIAL
There is no knowing what the limits of human potential are, but we are certain that most of us are not living up to our potential. One person’s potential may differ from another’s, so the possibilities for each of us vary – but whatever the possibilities are, many of us are functioning below our potential.
How to Overcome Difficult Times in Your Business
One day, I had received a call from a potential client who told me that she had just lost everything in her business because she went through a divorce. At that moment, I felt sad for her loss and then offered her a solution to move forward in her business.

In 17 steps, Create Marketing Messages that will Double your Sales
You know what your products do and how they do it, but do your potential customers know? Do they know what your solution enables them to do? And most importantly do they know how to put a value on it. If your potential customers can not put a value on what your product will give to them, they will probably think it is too expensive.

Money comes to you when you do this one thing!
What is the solution you offer your clients? Not what you think the solution is, but the actual solution. The greater the solution, the more money they are willing to give you.

The Future of Sales
For centuries, the sales model has been focused on placing a solution. Given the complexity of business these days, having the right solution to manage a ‘need’ is not enough to help buyers choose your solution. Buyers live in a very complex world now. With global stakeholders, economic downturns, enlarged decision teams, and an almost limitless number of options – all available at the drop of a hat – competition is far more complex than being addressed by us having a good solution and giving great service. And as a result, we’re having greater difficulty closing sales. We’d like to think it’s ‘the economy, stupid.’ But in reality, the problem is more complex.
Prospects Aren't Really Prospects
Sales has a goal: find a prospect with a need and sell a solution. You can call it anything you want, use all of the fancy terms about serving your client, be a Trusted Advisor or a Relationship Manager, do whatever you can to understand need and make nice. But at the end of the day, your job as a seller is to place your solution. Unfortunately, we do it the long, hard way: we assume - and this is a baseline assumption in the sales industry - that when we notice a ‘need' that our solution can fulfill, we have a prospect. Yet we consistently close 7% of our ‘prospects.' Obviously our assumption that a prospect with a need which our solution can resolve is a specious assumption.
Factoring - Factor Canada – The right choice for Canadian Companies?
The article focuses on the current economic environment as it relates to small and medium businesses having difficulty in obtaining working capital , with a focus on factoring or invoice discounting as a potential viable solution.
Why Asset Finance, aka Asset Based Lending is the Ultimate Working Capital Financing Solution to your Business Challenges
Why an asset finance solution can solve your cash flow needs.Information on what Canadian business owners need to know about an asset finance solution . What are the advantages of asset based lending, and how does this working capital financing solution differ from traditional financing .
First Contact: What to Do, Why, and How to Get Better Results
Depending on the selling approach you're using, you are closing between .6% - 7% , regardless of size of solution or industry. These numbers are far lower than they need to be: so long as your primary focus is on making a sale and you focus on needs assessment and solution choice (factors which are the buyer's final considerations), and ignore the change management issues buyers must handle before they choose a solution, you are delaying a close by a factor of 8.
7 Steps To Realising Your Potential
Every one of us has untapped potential. There are limits to our physical growth but the potential within our minds is far greater than most of us ever imagine. No matter who you are or what you have experienced, you have potential to develop. Here are 7 steps that can help you realise your potential.

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