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Guerrilla Marketing Memes
The prehistoric man, Uba, spent all day in the rain trying to catch a fish because his family was very hungry and in dire need of food. But he was unable to grab a fish from the stream even though he occasionally got his hands on one. Frustrated and weak from hunger, he just couldn't grab any fish firmly enough because it would slither from his hands and return to the stream. Worse yet, the light rain turned to a heavy rain and Uba was forced to seek shelter in a nearby cave.

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Guerrilla Marketing Memes
The prehistoric man, Uba, spent all day in the rain trying to catch a fish because his family was very hungry and in dire need of food. But he was unable to grab a fish from the stream even though he occasionally got his hands on one. Frustrated and weak from hunger, he just couldn't grab any fish firmly enough because it would slither from his hands and return to the stream. Worse yet, the light rain turned to a heavy rain and Uba was forced to seek shelter in a nearby cave.

Self-Coaching Tip: Play Every Day
As a child, I loved writing about distant planets, exotic aliens and grown-up, adventurous space-farers. But I got the details wrong. I didn't know enough of the world to recognize that cream puffs were not the breakfast of aliens or that clocks don't belong in prehistoric caves. The details were inaccurate, but I was connected to my passion for stories. I was alive and exploring my Authentic Self.
Use Email Marketing to Increase Your Value
How many times have you purchased something where you knew you weren't getting all the benefits that you could? A perfect example of this is one that all of us in our mid-to-late thirties, and up, can think of. Remember way back in the old days when they created that thing called a VCR? I still have one of those prehistoric machines and you know what? It's still blinking 12:00 over and over again. Not only that but I still have no idea of how to program it to record a show at a pre-set time. Read the instruction manual you say? Whatever! I don't have the time or patience. This isn't just a problem with hard products. It relates to services as well, and it's even more critical for you to address if it is tied to a membership type product.

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