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What Does Leadership Mean
This is not a easy topic to narrow down. Because of the world that we live in has demanded so much from those who are leaders. That What Does Leadership Mean simply will not fit into one definition or category. A trait of leadership is to be the eternal student that is ravenous in their approach to always adding to their knowledge base under the pretense that the more you know the better you can serve.
A Reliable Predictor of Job Performance
Predicting who will be a top performer is the Holy Grail of the hiring process. There are so many variables that drive job success, however, that hiring managers frequently drop any pretense of a scientific approach and end up trusting their gut. Unfortunately this can reject viable candidates and produce a "cloning effect" (hiring in your own image).

Make Attraction Marketing Work For You.
This article deals with common misconceptions around the idea of ‘Attraction Marketing’, and suggests some practical approaches to becoming more 'attractive' to prospective buyers and business partners alike.

The Humility Of Good Business
It’s 8am. My son is off with his nanny for the day, coffee in hand, I’m approaching the office and I see a rather conspicuous notice taped to the window of the architecture firm directly next door. I decide to take the peak. The place is eerily dark, lights off, something sort of ominous about the place. I take a look at the notice. It’s a court ordered eviction summons, cease and desist immediately, five days to respond to New York State Superior Court. $83, 575 dollars in delinquent rent owed. Wow.
Being authentic in sales
The 20th century approach of one-upmanship, although still encouraged by many traditional sales managers, seems to be slowly retreating into the shadows of the past as crude and old-fashioned. Polar opposite to the latter, but just as unproductive..
Marketing Mythology Putting Lipstick on a Pig
So stop listening to those who offer well-meaning advice that doesn't feel like you. Don't change your website colors just because some study shows purple isn't seen as a power color.
Teaching Large Companies To Think Like The Little Guys
The fact that innovation and entrepreneurship run rampant in smaller companies, but is often suppressed in larger companies is nothing new. Management guru Peter Drucker first addressed the issue in his 1985 book, Innovation and Entrepreneurship. Drucker wrote that one of the most often-asked questions in many a 1985 boardroom was, “How can we overcome the resistance to innovation that plagues most organizations?”
Rudeness in the Workplace
Contemporary business more resembles a paint ball exercise than a human service experience. Marketing ploys are spattered across the media in the hope of snagging our attention. However, we are in a global economy, and our social skills need remedial attention. Social skills have not been transferred to the last two generations as a group like technology has. For example, think about how many Gen X and Y’s know how to set a dining table or how to cut their meat. News flash: high-level careers have been sabotaged by just such “unnecessary” information. In the interest of “the bottom line” thinking that dominates American business, we’ve lost the most meaningful tool we have, the human connection. I’d enjoy hearing your thoughts on observations and episodes you’ve had on the topic. Thank you. PS—Put your napkin on your lap!
Making it Easy for Customers to Say "Yes". How to Make Cross-Selling Work.
“Would you like fries with that?” Some say those are the six most profitable words in business. And cross-selling can indeed ramp up the profitability of your sales. Yet at the same time, clumsy cross-selling attempts can turn-off customers in no-time and leave a sour taste that damages customer retention. This article explores the circumstances in which cross-selling can effective - and how to make it work.
Business Development and Personal Success Tip - Be Yourself
How do you present yourself when meeting new people. Learn why being yourself is a powerful attractor to forming strong business and personal relationships

Other pretense Related Articles

A Reliable Predictor of Job Performance
Predicting who will be a top performer is the Holy Grail of the hiring process. There are so many variables that drive job success, however, that hiring managers frequently drop any pretense of a scientific approach and end up trusting their gut. Unfortunately this can reject viable candidates and produce a "cloning effect" (hiring in your own image).

What Does Leadership Mean
This is not a easy topic to narrow down. Because of the world that we live in has demanded so much from those who are leaders. That What Does Leadership Mean simply will not fit into one definition or category. A trait of leadership is to be the eternal student that is ravenous in their approach to always adding to their knowledge base under the pretense that the more you know the better you can serve.
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