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Your Greatest Investment
The article "Your Greatest Investment" examines the need for self-growth and personal development as an alternative investment to the traditional financial markets during a recessionary economy.

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Why Authors Need a Great Headshot with Tips on How to Get One
While the written word is powerful in landing a media placement, as a publicist I know that a great photo can cinch a media opportunity just as well and sometimes even faster. I’ve worked with some of the best photographers in the USA. I’ve been in dozens of studios all over the country and have been privy to their “back stage” techniques. These photographers have shot Miss America contestants, Hockey and baseball’s greatest players as well as CEOs authors, doctors, lawyers and entrepreneurs. I got the skinny directly from them on their tips for getting the best head shot possible.
Buying Decisions: What Happens Behind-The-Scenes
For some reason, it's very difficult for sales people to think beyond 'need' and 'solution:' We tend to think that because the buyer's need matches our solution, and because we're professionals who 'care,' the only thing buyers need to do is choose our solution. But if it were that easy, buying decisions would get made more often in our favor. We certainly would not lose as many sales as we do. The problem is that the buying decision is so, so much more complex than we can imagine as we stand on the outside looking in. Sales mysteriously treats an Identified Problem (my word for 'need') as if it were an isolated event. But it's not. There are ramifications to any change, and the ramifications are ones only buyers can see from the inside and we will never be privy to.
Real Live Coaching Call - Coaching Salespeople
Clients who receive sales management coaching, training and development come to know what an effective sales coaching conversation sounds like. You may not be privy to that so you might find last week's episode of Meet the Sales Experts helpful.
Business, Friendship and Communication and Disputes
Much can be said about the value of communication in business. But nothing is more important than clear communication when it comes to combining friendships and business relationships. Over the past several years, I have been privy to disputes that I should never have been made aware of. Petty disagreements, cries of unfair business practices and statements meant to discredit other business people and their practices have been brought to my attention over and over. In every one of these situations, poor communication has been the catalyst to many disagreements and the poor behaviour that follows.
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