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Developing a Proactive Sales Strategy
In today's economy customers have less time to meet with you and they are much more skeptical which results in anxiety, stress and feelings of frustration on the part of your sales force. This leads to a reactive mindset instead of a proactive mindset. A sales person's mindset is powerful and it has a direct impact on self-esteem, levels of expectations and ultimately leads to poor performance, call reluctance and an attitude of complacency. Opportunities are missed and relationship equity with many customers may suffer.

Count your chickens
Everyone I am speaking to, at least, are aware they are working in a softening market. Some businesses of course are counter cyclical, meaning they can make money in these tougher times i.e. outplacement firms for all the obvious reasons, but they are more the exception. If you market is softer or heading or a down turn it doesn't have to be all gloom and doom. It's true now you have to earn your real money through proactive sales practices. So with on the agenda, one of my clients in regional Australia kindly sent me a great article on "The three basic sales strategies in a softening market".
Creating a Sales Culture
One of the challenges that many companies face is to create a sales culture when the existing culture is more orientated to customer service and account management.
Increase Sales By Adopting Superman Or Superwoman Sales Beliefs
Faster than a speeding bullet, more powerful than a locomotive, able to leap tall buildings in a single bound are the some of the visual images that we have around superman or superwoman. To have super human strengths is something that most individuals want especially in sales when it seems that only super human actions will move those qualified potential customers off the dime. So what is a non superman or superwoman sales professional supposed to do?
What’s Better Than “Word-of-Mouth”?
You will agree there is nothing better than to get a word-of-mouth referral from a satisfied customer or client. These leads usually come to you at no cost and with little or no effort on your part. A referred prospect is easier to please and quicker close. Referral leads generally buy more and will often refer you to another prospect in the future.

Other proactive sales Related Articles

Stay With It!
When working with sales professionals to help them move from order-taking, operational mindsets into successful proactive sales approaches, sales trainers find that these people go through stages that loosely resemble the four phases of learning.
What Is Value-Added Selling?
Value-added selling is a proactive philosophy. Value added salespeople take the initiative to add value. Value added salespeople do not wait for the customer to complain about the price and then say, “Hold on a minute while I whip some value-added selling on you!” Value added salespeople build more value in on the front end so that price becomes less of an issue on the back end. Being proactive with customers means you never have to say you’re sorry.

Becoming a 'FIT' Networker
Do you have a strategy to develop referrals for your business? Or do you just leave it to your customers to refer you if happy? Most businesses will admit that referrals and recommendations are their most effective source of new leads, but most do anything proactive about it. Business Networking Strategist Andy Lopata looks at how you can be more proactive about generating new leads through your existing network.

Entrepreneurs and small business owners need to take ownership of worklife balance discussion
The mantra of the late 90’s and the first decade of the 21st century is “Be proactive.” And corporations are doing a fine job of being proactive in claiming ownership of the “work-life” discussion. They’re doing this because when they launch the discussion first, they get to define the parameters—they get to make the rules. Entrepreneurs and small business owners should not try to emulate what large corporations do. Instead, you should look towards owning your own work-life discussion.

Put Your Overalls On: Good Selling Is Like Good Farming
Honest prospect and funnel appraisal by salespeople, sales managers, and top executives results in proactive selling, greater sales, and a lot less anxiety. Salespeople, sales managers, and senior executives will all gain a competitive edge if they'll put their "overalls" on and begin to approach selling the same way farmers approach planting.

The I's Have It
Staying on the radar screens of clients and prospects is more important than ever for salespeople. With demand for products and services only now beginning to pick up as the worst recession in decades slowly dissipates, it has become absolutely necessary for anyone involved in sales to be persistent, proactive, and patient. How can this best be achieved without also looking desperate?

Smart Women Live A Proactive Life
This article is about living a life that has a clear plan to take you where you want to go. Rather than “react” to our days, it’s more beneficial to be “proactive” about our days. It leads to a calmer life with goals being achieved. Being “Proactive” allows you to think ahead about your life and your goals week by week, day by day.

Overhaul your Sales Support Process
Many organizations suffer from a lack of alignment between Sales and Marketing. Part of the problem is that most marketing departments don’t view sales support as one of their most important functions. Be proactive in your effort to work with Sales. Start by opening Demand Metric’s downloadable Sales Support Checklist to identify where your gaps are. Following is list of 16 tools and templates that you can use to overhaul or create an effective sales support process.
Developing a Proactive Sales Strategy
In today's economy customers have less time to meet with you and they are much more skeptical which results in anxiety, stress and feelings of frustration on the part of your sales force. This leads to a reactive mindset instead of a proactive mindset. A sales person's mindset is powerful and it has a direct impact on self-esteem, levels of expectations and ultimately leads to poor performance, call reluctance and an attitude of complacency. Opportunities are missed and relationship equity with many customers may suffer.

Reactive vs. Proactive & Core Beliefs
All of us are on one of two sides of reality: Reactive or Proactive. Leaders are proactive by taking these critical steps to their success.
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