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The Importance of Listening in Selling
The best salespeople were not necessarily the best talkers, they were the best listeners.

Other product functionality Related Articles

Product Basics
Products may be described in terms of their features and benefits. Features are product characteristics; benefits are customer needs served by those features. Some examples of features are size, color, horsepower, functionality, design, hours of business, and fabric content. Benefits are less tangible but always answer the customer’s question: What’s in it for me?

10 Search Engine Optimisation Tips For WordPress Blogs
Search engine optimisation for WordPress is essential if you are to gain maximum traction from your efforts. However, the default installation of WordPress does not include the most basic SEO functionality and generates unintelligible URLs, generic Page Titles and neither Description nor Keyword meta-tags. That search engines hate duplicate content is a given - and 3 of the key indicators are page URL, Title and Description! Fortunately, SEO for WordPress is facilitated by the concept of "plugins" or easily installed mini-applications which provide specific functionality. Here are six essential enhancements to WordPress that will make a huge difference in the qualified traffic your blog delivers to you!

IE 6.0, IE 7.0 and Firefox 2.0 from a web designers perspective - Todd Jamieson
Todd Jamieson discusses the difficulties faced by web developers with cross-browser functionality issues.

5. Penetration Selling -- Penetrating the Barriers to Understanding
In Penetration Selling, we therefore recognize that the key barriers which need to be penetrated during the presentation are: • Anything that might block the prospect from achieving a full understanding of the product, and even more importantly, • Anything that might block the prospect from gaining a good understanding of how the product will more than adequately satisfy his key needs and wants for owning that product. For a prospect to develop sufficient interest in and desire for acquiring a product, he needs to not only become familiar with the features of that product, but he needs to additionally become convinced that the benefits which that product offers him will more than satisfy his specific purposes for acquiring that product. For example...

When you hear, "Your Price Is Too High!!
When your customer tells you your price is too high—You have made the sale. That’s right. They are telling you • The product you are selling satisfies all their needs • he product solves their problems • They love your product/service • They want your product/service Now all you have to do is show them your product is worth more to them than their money. All you have to do is turn the feature Price into a BENEFITT.

Talent Management in Difficult Times
Talent management is always an important functionality but it difficult or lean times it becomes even more critical.

Question - Why does web design matter?
There are many things to consider when designing a new website. Functionality, hosting, aesthetics, structure, SEO. Web design isn't rocket science, but it could launch your business.

WordPress- A Full Fledged Content Management System
One Content Management platform which is used and liked by everyone is WordPress. Reasons being its easy to use features and functionality due to which it has acquired a huge user-base.

Business Blog Step 19 - The Importance of RSS
Communication and dissemination of information is key to achieving a successful blog and the RSS functionality is the way to achieve that.

Boost Profitability Through Meaningful Use
Did you know there’s a facet to Meaningful Use software that equates to larger office profits? These funds don’t come from the federal government though. It’s rewards thanks to the functionality of the product itself.

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