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professional authors Tagged Articles
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Simple Ways to Improve Your Creative Writing
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| Creative writing can be a rewarding pastime. Many people turn to the pen to unwind after a stressful day. Some creative pieces can even be sold, turning a pastime into a source of additional income. However, many pieces that get written never see the publisher's desk. Why? Because although creative writing is a hobby for many people, they need to produce professional-level work if they want to get published.
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Other professional authors Related Articles
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“A Business Coach’s Top Ten Tactics for Marketing Professional Services”
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| Marketing professional services is a real and difficult challenge. The challenges of marketing professional services are different from those of marketing products. Two major reasons for the differences are that clients cannot see or touch professional services before they buy them and the professional services are often produced and consumed simultaneously. And another reason is that marketing professional services is split among marketing, sales, professional and management staff instead of a dedicated marketing and sales force.
Based upon my research and my own professional experience, I developed a Top Ten Tactics for marketing professional services.
My top ten tactics for marketing professional services are:
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Book Signings – Do I Sit or Stand?
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| A book signing can be a nerve-wracking experience for some authors. You worry about how you look, whether you'll sell any books and how people will perceive you.
Having a successful signing is all in your approach. There are many authors--experienced or first-timers--who are still asking this question: Do I sit or stand when I'm at a book signing?
My answer is: Why not do both? And here's why...
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Advice to Authors: Give Acquisition Editors What They Want
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| Authors: Ever wonder what acquisition editors at book publishing houses are looking for? Want the "inside scoop"?
Here's some advice for authors from a 25-year publishing veteran--Jerry D. Simmons. |
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The Entrepreneurial Author: Surviving Tough Economic Times By Jay Conrad Levinson and David L Hancock Foreward by Rick Frishman
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| When I started doing promotional work, I was always given a limited budget. This meant that I had to get creative and that was one of the things that really appealed to me about promotional work. So, for a long time I was doing “guerilla” marketing – without knowing it. When I was asked to do a review for the new Jay Conrad Levinson book I was very pleased. Since David Hancock is a co-author, that made me even more interested in this book because I’ve enjoyed his entrepreneur author blog. David and I share many thoughts about how authors, especially business book authors, should approach their promotion. Many of these thoughts are included in the pages of The Entrepreneurial Author. Let me say in the beginning that this book is good for many entrepreneurs – not just authors. |
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How to Manage the Scary What-ifs of Publishing a Book
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| All aspiring authors look forward to publishing their book…until it actually goes to press. Then all these fears start showing up. What if no one likes the book? What if I never sell a copy? What if it comes from the printer riddled with errors? Tears, depression, horror-these are common reactions to such a profound moment in life, and even experienced authors feel queasy on publication day. |
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Do Amazon Rankings of Your Competitors Matter?
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| Authors often wonder why their Amazon sales ranking goes up or down. The seemingly random ranking system drives many authors to frustration. There’s a new tool that will help authors track their own books and those of others called TitleZ |
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10 Accounts To Follow On Twitter
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| There are many exceptional entrepreneurs, authors, speakers, thought leaders, athletes and coaches who are on Twitter. You can follow their activities and insights as well. Great takeaways in the form of motivational quotes, news, professional development, humor and philosophy are shared. |
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How To Create a Successful Demo Video
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| Demo videos help professional speakers, authors and other experts get more business by showing instead of just telling using text. In this article the reader will learn from one of the most success demo video producers the components of a successful demo video for DVD and Internet marketing. |
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Winter/Spring 2011 Book Fairs and Book Festivals Authors & Book Lovers Should Attend
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| Authors can promote their book and meet fellow authors at book fairs. Here’s a list of Winter/Spring 2011 book fairs and book festivals worthy of your attendance. |
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What Happens When a Publisher Gives Up On You
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| There is a new breed of publisher, favored by many non-fiction writers who want more control over their books and production of them, but also want the benefits of high quality publishing, good marketing and distribution and to work with someone who knows how to take a book through the process of publishing properly. They are called Co-operative publishers, and are highly professional, knowledgeable industry experts.
However - many authors are still not understanding the roles of co-operative publishers and in some cases burning their chances of a successful outcome for their books by treating the CoP publisher as little more than a printer or graphic designer working on a brochure. There's a lot more to it than that, and the outcomes for authors is that publishers eventually enable them to just 'self publish' their books. |
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