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Why e-newsletters can be a marketing recession buster
email newsletters and e-alerts - the new equivalent of an old TV newsflash - are coming into their own as marketing and PR budget tighten. Fast, cheap and as far reaching as your database allows, no wonder print marketing is finding it hard to keep up!
Should You Panic If You Have No Books To Give Your Accountant?
This is a question that rears its head from time to time here in the office. My initial reaction is “Why not?”. Occasionally there is a reasonable reason for the lack of evidence of someone’s business activities. It may be that the business has grown really quickly and they haven’t been able to keep up. They may have only just started the business and don’t know the first thing about bookkeeping and are seeking help. Sometimes there has been a known disaster such as a major flood or a fire. However...

Other professional reputation Related Articles

More Public Relations Advice from the PR Doctor
The reputation of a company or organization is an intangible asset, but it is an extremely important and valuable asset. Some people believe and have written that a good reputation is an organization's most priceless asset. Unfortunately businesses face inevitable crisis situations with the potential to seriously damage a good reputation. One may ask what can be done to establish a good reputation, keep that good reputation and when hit by a crisis, repair a damaged reputation? Is there a prescription out there that provides some solid advice on this subject? Well, the “PR Doctor” researched the subject and was referred to a book entitled “The 18 Immutable Laws of Corporate Reputation. Creating, Protecting and Repairing Your Most Valuable Asset,” and authored by Ronald J. Alsop.
JetBlue Valentine’s Day crisis—The case for Chief Reputation Officer (CRO).
A good organization reputation is invaluable. CEO’s spare no expense in their efforts to restore their company reputation when threatened or damaged in a crisis. This article examines JetBlue’s response strategies in the 2007 Valentine’s Day jetliners’ grounding crisis on New York’s JFK’s frozen airport runway. It makes the case for chief reputation officer. Reputation is simply too important to be left to chance.
Infuse Me!
This article briefly discusses the effect our personal life has on our professional results. It has alot to do with success in sales and the ethics we employ to achieve a powerful reputation to our customers.
Do Wedding Bells Cause Last Name Hell?
How much of your professional reputation is tied into your last name? Read on for some factors you should consider, and what other working women decided to do, before changing your last name when you get married.

How To Create A Reputation for Honesty as a Leader-Part 2
It is possible to have a well deserved reputation for honesty-the most important reputation a leader can have, simply by modeling a few behaviors.

how To Create A Reputation for Honesty as a Leader-Part 3
Modeling a few simple behaviors can help you create and keep a deserved reputation for honesty-the most important reputation a leader can have.

Online business: Build a reputation
When someone is making a decision to do business with you, they want to know about your reputation. A well built reputation will inspire confidence in you. Your service or your product is part of your reputation. Standing behind your product or service helps build a reputation for your online business. Since many online businesses depend entirely on the internet for marketing purposes, your reputation matters.
Are You Building Your Personal Brand?
The term personal branding is relatively young, but the concept is nothing new. Before the advent of the social web and its many opportunities for personal branding we just called it our “reputation.” If you’re old enough to remember building your career before the Internet became social, our reputation followed us from job to job. We used personal referrals through the relationships we built to maintain our reputation. Our reputation was built by our achievements and the relationships we built throughout our career. Those relationships included our peers, bosses, subordinates, customers, trade association colleagues and people in our community.

It's Called A Cubicle for a Reason
Ultimately, your workspace is another reflection of you on the job. How you choose to decorate it is another way to reinforce your professional reputation and brand– or detract from it. After working so hard to create a career you’ll be proud of, why let a few dumb toys get in the way?

Your Reputation: A Dozen Ways to Protect It
Preserving our reputation ought to be a top priority for all professionals. We unwittingly do things on occasion that damage our precious reputation. The rules for enhancing reputation are all common sense, unfortunately they are not always common practice. I have developed a dozen things to remember about preserving your reputation, and I would be delighted to have suggestions of things to add to the list. What would you add? 1. Follow the Golden Rule 2. Be positive 3. Do more than your fair share 4. Admit mistakes 5. Be kind 6. Listen more than you talk 7. Be humble 8. Be reliable 9. Read Body language 10. Offer and ask for assistance 11. Operate from a sense of values 12. Keep your ear to the ground.

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