Like this article? PLEASE +1 it! Evan Signature
Evan Carmichael Top Header about About Home Profiles articles Tools forums inspirational quotes About facebook Twitter YouTube Blog

professional service businesses Tagged Articles



GIT R DONE: EXECUTING YOUR LEAD GENERATION PLAN
By Mike Schultz Question: On a scale of 1 to 5, 1 being "always" and 5 being "never", how often do you stick to project schedules and keep commitments you make to clients? I'm guessing that most of you would give yourself a 1 (or a 2). Of course you make commitments and keep them. What kind of professional would you be if you didn't? (I don't know about you, but many a service provider has made commitments to me and not kept them. A topic for another time...)

Other professional service businesses Related Articles

“A Strategic Approach To Produce A Strong Professional Services Brand, According To Your Strategic Thinking Business Coach”
A professional services firm, just like other types of businesses, needs to develop a strong brand and a favorable impression in the minds of prospects, clients and stakeholders in their business. In smaller professional service firms, there are limited financial resources for advertising as a primary branding vehicle. Therefore, as strategic approach is imperative to maximize the impact of available resources to rand your professional services firm. How do you influence your market in a strategic way that produces a favorable image of your firm in the minds of your prospects, clients and stakeholders? Your strategic thinking business coach recommends the following strategic approach.
8 Ways to Boost Service Business Revenues. Part 1 of 2
Service-based businesses are fundamentally different to product-based businesses. Service providers experience different sales and marketing problems (or challenges), and often have more complex relationships with clients. However, if you want to boost your service business revenues consider these ways to improve customer loyalty and generate more sales - without investing in expensive advertising campaigns.

Online Marketing For Service Businesses
I know… you have a service-based business, or a professional services firm, and you probably don’t like the idea of marketing (or advertising, or selling). In fact, many service providers, professionals, and technical specialists think that if they need to promote their business to get clients, they can’t be very good. After all, successful businesses are built on word of mouth and referrals, right? And that should be enough to make you a success.
Ten Recommended Strategic Actions Needed Prior To Starting Your Professional Services Business
Every day there are multitudes of entrepreneurial spirited people who think about starting his or her own professional service business. And of that multitude, there is some lesser number that actually moves forward and starts their own business to provide professional services off various kinds. Your Strategic Business Coach has worked with numerous entrepreneurs in the startup phase of their professional services businesses and has learned some valuable lessons from those experiences. From those “lessons learned,” Your Strategic Thinking Business Coach offers ten (10) recommended strategic actions that you need to take prior to starting your professional services business.

AVOID THE REVENUE ROLLERCOASTER TRAP WITH CONSISTENT LEAD GENERATION
By Mike Schultz and John Doerr Many consulting, professional, and technology service businesses find themselves trapped in the following vicious, no-growth cycle. The firm is either: Heavily marketing because they don't have enough leads and new business, or Heavily billing and delivering, and thus have no time for marketing, lead generation, and selling. We call this the service revenue rollercoaster. It's a common trap for many professional service companies because when they get busy they can't sustain their marketing momentum...they're too busy with client work. Then, when the client work slows down, they must start marketing from square-one all over again, as all momentum from previous marketing efforts has stalled.

THE THREE R’S OF SERVICE BRANDING: REACH, RECOGNITION, AND REPUTATION
By Robert Croston Think about your most recent branding campaign. Were your television ads as successful as you'd like them to be? Perhaps the billboards didn't create the recognition that you were looking for, but your online ads on Yahoo! and AOL worked quite well. Did you pick the right professional athlete to represent your firm's services? If you're reading this far, and you work at most service businesses, you probably think I'm nuts. You don't do any of this. Well, maybe you're a big firm and you do (kudos to you), or you've tried something here and there. But in most of our service business realities, advertising-as-a-primary-branding-vehicle is not the norm. And it shouldn't be.

Even Engineers Sell
If you offer a professional service, you need to sell that service in order to grow. Change how you view selling and you’ll see immediate growth.

How to Stop Suffering From I Hate to Sell But I Need to Pay My Bills
As a sales professional, small business owner or service professional have you ever suffered from either or both of theses thoughts? I hate to sell, but I need to pay my bills. Boy, if I could only do what I love to do. A recent survey of 135 business consultants, executive coaches ad professional facilitators revealed these exact thoughts. Read on to learn the answer to this dilemma.
Heart of Marketing by Judith Sherven and Jim Sniechowski
Customer service and really good customer service seems to be a thing of the past in many businesses. When I was growing up - my grandfather reinforced the importance of stellar customer service to me and that lesson has served me very well of the last two decades. This book explains how to put "heart" back into our businesses and our marketing.
Six Steps to an Effective Business Proposal
For many businesses, especially service based businesses, a proposal is necessary to communicate the price of the service to the client. It becomes the formal document that describes what the service provider will be doing for the client and it also sets the client's expectations for the project. Though the proposal is only one of many steps contained within the sales process, it is an important decision-making point for the client to ultimately decide whether to buy from you or not.

Featured Article

Bottom Footer



Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

Web Design in 30 Minutes - Can this be Right?

Leading with Discernment

Why Small Businesses Don't Survive
Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.