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To 'Monetize' You Must First 'Productize'
Companies looking to expand and grow would be wise to clearly identify what services or products they offer. Productizing is identifying the the services offered or goods distributed by a company for promotional purposes as "products," AND converting an idea, process, area of expertise, etc. into a marketable and salable product. Companies can expand their potential to monetize through articulated personal branding.

Other professional websites Related Articles

“A Business Coach’s Top Ten Tactics for Marketing Professional Services”
Marketing professional services is a real and difficult challenge. The challenges of marketing professional services are different from those of marketing products. Two major reasons for the differences are that clients cannot see or touch professional services before they buy them and the professional services are often produced and consumed simultaneously. And another reason is that marketing professional services is split among marketing, sales, professional and management staff instead of a dedicated marketing and sales force. Based upon my research and my own professional experience, I developed a Top Ten Tactics for marketing professional services. My top ten tactics for marketing professional services are:

Carefully Choose to Whom You Link To
Websites that you link to create your neighborhood of websites if you will. If websites that you link to are known to be spammy websites by the search engines then the search engines may also think that your web site is spammy. Link farms would most likely be included as spammy websites.
Analyzing Your Business Website – SEO Style
There are many factors that hinder search engines from ranking Websites for many keywords. When web development companies create Websites, often they do not create Websites for the search engines. Usually, they design sites strictly for Internet users.

7 Quick n Easy Steps to Create Videos That Impress
We’re adding a lot of video to our websites now. We all know (based on what every guru I’ve studied says), that videos can sometimes dramatically boost conversion rates on sales copy, websites and/or landing pages. Carlos Garcia, for example, created a report that showed how adding a video to one of his websites and changing a couple of things boosted sales rates from 1.6 to 3.3 –that’s almost doubling the initial sales rates. I’ve had to write numerous video scripts lately for different websites, and because at MindValley we like processes and automation, I came up with a process for writing these scripts. It integrates a lot of ideas from Robert Cialdini, from Frank Kern, from Kenneth Yu, and from Jeff Walker.
Is Your Website Destroying Your Online Business’ Potential?
There are some websites which you just want to keep on browsing, they are very informative, interesting and they make you feel good. On the other hand, there are some websites which are very repulsive, boring or confusing. Some of these websites may have so many graphics or some have a very unappealing layout. These websites are not good for a business.

5 Rules of Social Media Optimization (SMO)
Social Media Optimization (SMO) is a way to optimize websites so they would be more easily connected or interlaced with online communities and community websites
Newspapers Are For Burning.
How’s traffic on your websites? Is anyone finding them? Have you considered hiring a professional internet marketing company to help out? Before you do…
3 Great Reasons To Use RSS For Your Website Visitors
RSS is a great invention and with the evolution of technology most websites now have RSS as a means of delivering content to visitors. RSS stands for Real Simple Syndication. However, what it really does is to convert our beautifully formatted webpages to text so that the Search Engine robots (spiders) can index and list our websites. It is important to know that not all websites have a RSS feed (that's the terminology tech types like to use). Typically, static websites - those sites that have the content hard coded into the each page - don't have RSS enabled. Dynamic sites like WordPress do and, in general, the 'feed' is enabled automatically. If your not sure why you should provide a RSS Feed to your website visitors, here are three great Reasons why:

Importance of Search Engine Ranking for Websites in Online Business
Search engine ranking is important for websites to get quality traffic and to gain popularity in online business. Get yourself consulted from the professional SEO Company to best optimize your websites.

Use Flash With a Caution
Flash makes websites look beautiful and technological. It is visually striking with lots of features that make using flash websites a fun. Web designers enjoy making flash websites.
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