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Building a Character Wall
Sometimes it can be difficult for fiction authors to keep their characters straight. Many find their characters end up blurring into each other--mainly because they've lost sight of who each of these people are in the story. By creating a "character wall", you'll have a constant visual to keep you on track. So start building!

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Murder Walls for Crime Novelists
If you watch most great crime dramas such as Law & Order and Without a Trace, you will notice that investigators often use visuals on a wall to keep each case organized. This is a Murder Wall. Imagine trying to write a story without knowing your suspects or their possible motives. Here's how authors can construct a Murder Wall...

How to Create a LinkedIn Profile That Sells!
Leveraging the tremendous power of LinkedIN as a business building tool starts with the creation of a compelling profile. Your LinkedIn Profile is very important because it's what anyone who refers you will use as an introduction starting point. If it's weak, they won't want to send anyone in their network to it. This article identifies 6 ways you can inject some selling power into your LinkedIn profile.

Change Management Led Zeppelin Style
Stephen Covey, author of The Seven Habits of Highly Successful People, tells us that: “Management is efficiency in climbing the ladder of success; leadership determines whether the ladder is leaning against the right wall.” Organizations choose a wall against which to lean their ladder. The ladder represents the work that needs to be done to get to the top; the wall represents the field of endeavor – the product or market selected to work in. The thing is, once your ladder is against a particular wall and you are half way up it, it takes a lot of extra effort to climb down again and move the ladder to a different wall (metaphorically speaking of course).

LinkedIn Marketing Debate - Should You Think of Your LinkedIn Profile as a Resume
As a small business owner or a business development executive, you have to start thinking of your profile as a marketing tool... here are six distinct reasons why your profile should not look like a resume.

Does Your LinkedIn Profile Summary Sound Like a Lame Author's Bio At the Back of a Book?
Your profile needs to entice your audience to want to learn more about you. It needs to have strong and engaging copy. Here are 5 Secrets to Making Your Profile More Exciting and Enjoyable to Your Readers...

Taking Your Business' Marketing In Your Own Hands – and Winning
At a time when Washington and Wall Street seem to have little or no connection with Main Street Wall Street seems to do fine no matter how much of the rest of the country is suffering, but it’s the rest of the country that matters when it comes to growing the economy. It’s more important than ever for you to reach your target market and build a bridge between you and your customers. While those around you are trying to figure out what to do, or are looking at Washington or Wall Street for answers, you can take your business’s marketing matters in your own hands – and soar!

Successful Failures
In a small pub in the highlands of Scotland, a group of fishermen gathered one afternoon to swap tales over a round of ale. One of them stretched his arms apart to show the big one that got away. At that very point, a waitress walked past carrying a tray of full ale glasses. The fisherman's wild gestures sent the tray smashing against the wall. The dark brew splashed on the white wall of the pub and began running down. The waitress and the fisherman tried to wipe the mess off the wall, but it had left an ugly dark stain.

Wealth Management Expert In Sacramento Keith Springer Quoted In The Wall Street Journal
Wall St Flat Ahead of Europe Summit. Keith Springer is quoted in the Wall Street Journal discussing the impact of the European crisis on the US economy.

How to Discover the Champion in You and Achieve Your Goals
Have you ever felt like your back was against the wall? You didn't know what to do? Everyone goes through periods when they feel pressured. Why do some people succeed when their back is against the wall, while others fold? This article discusses how to use four strategies when your back is against the wall.

Social Media Marketing: How to Build Your List Using Linkedin
Linkedin offers a very easy way for you to invite contacts to join your list from your profile. You can do this through the use of one of the applications that Linkedin offers to connect to your profile. Here are the 4 steps to creating a call to action for your social media marketing on your Linkedin profile:

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