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Tough Times Sales Strategies: Part 2. 15 ways to Generate New Business NOW !!!
Fifteen strategies to generate new business NOW !!!

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Writing Good Press Release Copy
A good proportion of public relations output is written material intended for publication - in print, on the web or by broadcast. This must convey key facts in few words, in a form acceptable to editors that is immediately usable. This has given rise to style conventions that may not be immediately appreciated. Adrian Maguire of online PR specialist, www.CLICKintoPR.com outlines ten things you should do and ten things not to do.
Media Relationships
Media relations is the art of building relationships of trust and mutual interest with reporters. It�s a step up from publicity for your product, service or event, or asking reporters and editors to do your marketing for you. Remember, reporters don�t work for you (or me) - they work for their editors, readers, and viewers. Try an approach that builds better relationships with give and take, generating more call-backs, and ensuring that your calls are returned down the road. How? Position your organization as a resource to the press.
How to Get Ghostwritten Articles About Your Company Published in Trade Journals
There's no better PR than a client testimonial in a trade publication. Find out how to get these case studies published.
Are you an expert? (...at anything?)
Read any trade publication. Surf the net for a sales trainer or consultant. Listen to the radio or TV. We are surrounded by experts. The gurus are everywhere!
Know When to Send Your Media Release for Free Publicity
Knowing when to send your media release to journalists and editors, can make the difference between getting free publicity or being overlooked.
Set Your Press Release Apart From the Other 350 The Editor Got That Day
Editors get overwhelmed by vast numbers of press releases--make yours stand out in the crowd.
Top Leaders Tell Their Secrets – Are You Listening?
I’ve found many jewels buried in the inserts and pullout sections of my favorite magazines. Yet these same resources cannot be researched after the fact because they are not indexed as part of the publication.

Will the Real Content Divas please stand up?
Content Divas is an outsourcing team that has been in business since 2007 that has a growing staff of over 300 writers and roughly 20 editors. They primarily focus on organic content that has stood the test of time on the internet.
Press Release Tips for Small Businesses
A press release is one of the easiest and most cost-effective ways for entrepreneurs and small businesses to get the message out when there is something to announce regarding the business. Today’s newsroom is a busy place. Editors constantly are looking for good stories, but they don’t have much time to find them. By learning more about what editors need, your business has a much better chance of being featured. Studies have shown that half the content of most newspapers originates from press releases, also known as news releases. Everything from calendar items, news briefs to feature stories may have originally started as a tip from a news release.

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