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...and by gosh, this Web 2.0 & Social Media stuff is fabulous for selling knowledge!
When you blow all the smoke away, knowledge is the only thing any of us has to sell any more. That's always been the case for a consulting-type business, but today, profitably selling even the most commoditized of commodities requires lots and lots of knowledge. It's all about finding and/or purchasing and/or packaging and/or shipping and/or installing and/or applying and/or maintaining and/or disposing of and/or... It's all about the intellectual content. It's the knowledge, stupid!
Turning Order Takers into Salespeople
Salespeople need to make adjustments. New competition, new buying strategies, unfair competition, price competition and the resistance brought on by the recession all change the way they need to play the game and they need to make adjustments too. They need to be quicker, sharper, more strategic and much more effective with their use of selling tactics (skills, not tricks). This article explains how.
2008: Choose a Theme, Not a Resolution
When I began to write this article, I decided to go back to basics and check out the dictionary definition of “resolutions.” I got “A thing resolved on, an intention”. To me, the word “intention” is preferable to “resolution.” Somehow intention resonates with the idea of “definitely going to do,” whereas “resolution” has more of an air of doing something because it is good for you, and that’s not always the most inspiring. So, I decided to focus on New Year Intentions. I think for intentions to work, they need to have the following three elements.

Other pulling teeth Related Articles

Managers Got the Right PR
As a manager, have you ever thought about pulling out all the PR stops to help achieve your unit's managerial objectives?
The Multigenerational Workforce - Bridging the Gap
For the first time in history, our workforce encompasses four generations: the Veterans, Boomers, Gen Xers and Nexters - individuals that range from those who are old enough to have fought in World War II, to those young enough to have cut their teeth on Super Nintendo.

Home Party Sales and Networking Consultants Must Smile
The "Secret" says that your positive thoughts attract positive things, Deb Bixler says "smile like a tiger and show your teeth!"
To Go or No Go That Is The Question
Many entrepreneurs would rather have their front teeth pulled without anesthetic than go to the time and trouble of creating a feasibility plan; often because they are afraid of what it will reveal
To Ask or Not To Ask, That is the Question
Asking questions and negotiating is part of business and life. So why do some questions put my teeth on edge and others don't? Where's the line?
Magnetic Marketing Copy; Writing from a Position of Partnership
Do you ever feel sleazy or inauthentic when you write marketing or sales copy? Like you’re pushing people, rather than pulling them in? I know I have.

Are Entrepreneurs Trading When They Should Be Investing In PR?
Pulling the Plug After Only 30 Days! How About 24 Hours?

Researchers Use Computer Model of Reptile to Help Prevent Damage to Dental Implants
Animated, three-dimensional, computer models used to understand the relationship between the jaw and the teeth, and how the body prevents damage to itself during chewing.
Don\'t Wait to See the Blood
At my youngest daughter's sixth birthday party, a five-year-old boy hit her on the head. Asked to apologize, he politely refused: "Mr. Clemmer, I don't apologize unless I see teeth marks or blood." Many managers don't realize the problems they're creating unless they see the teeth marks or blood on those with whom they work. The most insensitive managers are those who lack good feedback systems and refuse to seek input on how to improve their own performance.
Forward Looking Leaders Know When to Step Back
Poor managers are like vampires. You hold up a mirror and they see nothing. At our youngest daughter's sixth birthday party, a five-year-old boy hit Vanessa on the head. Asked to apologize, he politely refused: "Mr. Clemmer, I don't apologize unless I see teeth marks or blood." Many managers don't realize the problems they're creating unless they see the teeth marks or blood on those with whom they work. The most insensitive managers are those who lack good feedback systems and refuse to seek input on how to improve their own performance.
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