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purl Tagged Articles
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Direct Marketing Case Study
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| This is an excellent case study from one of the firms that we sometimes partner with, Imago Digital. It features how they were able to help a technical college dramatically increase their enrollment through the use of a personalized direct marketing campaign. |
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How Does pURL Marketing Work?
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| Personalized URL (pURL) Marketing seems to have taken internet marketing to a higher level and made direct mail marketing much more effective. But how does pURL marketing work and what makes it more useful than traditional marketing? |
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