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\"No\" to average
Say no to being average.
How far away is your emergency?
It's amazing that people have so much time to fret about today's emergency but almost no time at all to avoid tomorrow's.
I BELIEVE IN WHAT JOHN CAGE ONCE SAID. “I can’t understand why people are frightened of new ideas. I’m frightened of the old ones.”
The most powerful single word in direct marketing is no longer "FREE". It’s "SO?"

Other purple cow Related Articles

Profiles in Branding
Unless you have lived in a cave for the past few years, you have seen them in your community. A group of women over 50 years of age dressed as pimps. Big red hats with feathers, boas draped around their shoulders, purple velvet suits, as gaudy as you can imagine. These ladies are no pimps. They are members of a popular women over-50 group, The Red Hat Society.
Know Your Niche
It was a warm, quiet winter afternoon as I walked along the beach. At the headland there was a typical collection of rock pools. Lots of pools, some with more water than others, and some surging with the tidal wash. As I looked more closely I noticed the inhabitants - a purple anemone or two on the sidewall, sea snails moving slowly along the crevices, and other small creatures swimming around.
Building an Empire: Oprah’s Formative Years
Oprah’s ambition did not diminish with the success of The Oprah Winfrey Show. After her successful acting debut in The Colour Purple (1985), Oprah’s desire to expand into the film and television industry was further fueled. In 1988, Oprah became the third woman in the American entertainment industry to own her own studio when she created Harpo Studios. Oprah’s name read backwards, Harpo is a television and film production, magazine publishing and online media company in one. “I did this to really expand into the areas I wanted to and take over the show to create more time for me to do features and TV specials,” she said.

Appearance
Okay - I admit it - this one is extreme. Several years ago before I realized that my body retains ice cream, my wife and I were in our favorite ice cream parlor. An unusual-looking young man walked through the front door. In my lifetime I have never seen anything like it. His hair was sticking out in every direction and came to a point at the top so sharp that it was dangerous. He had every imaginable color represented - green, purple, orange, red, lavender, black - it was really a sight to behold!
Marketing Mythology Putting Lipstick on a Pig
So stop listening to those who offer well-meaning advice that doesn't feel like you. Don't change your website colors just because some study shows purple isn't seen as a power color.
Are You a Purple Cow?
Simply put, if you want to stand out, be the purple cow. One great way to showcase your inner purple cow-ness is the free social media site known as Squidoo (which incidentally, is also the creation of Seth Godin). You can create a fully-featured webpage (called "lenses") which showcases your unique perspective on virtually any topic you can think of.
Leadership Tips: How to Spot Many Forms of Anger
Did you ever see anyone have a "purple fit"? That's when they bang their fists on a desk, sputter and spew, turn various shades of pink and red and either storm out of the room or demand that someone else make a quick exit. It's pretty easy to spot. If it's a boss you usually suck it up, tell a few friends in a whispered "wait till you hear this" manner. Often it produces some good comedy routines a la Jon Stewart, and then it's back to business as usual.

Inflatable Stage Props: The Flexible Choice for Concerts, Theater & TV Shows
Whether you're producing a rock concert, a theatrical performance or a television show, props are major elements in the mix. Coming up with everything needed to make the stage interesting and inviting to your audience can send you running from one corner of the world to another. And when finding a readymade purple dragon wearing a tutu proves insurmountable, you turn to expensive artists who develop something crafted from wood, metal or hard plastic. (A nightmare to ship from city to city.)
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