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radio advertising Tagged Articles
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Jedi Mind Tricks: How to Get $250,000 of Advertising for $10,000
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| In December 2008, well-known marketing consultant John Jantsch asked me what my small business predictions were for 2009. This was my answer: |
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Internet Home Based Business - Why You Are Not Using This Strategy?
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| Are you familiar with the concept of outsourcing? This is not a new concept yet very few internet home based business owners do it. Outsourcing is simply hiring other internet businesses to do work for you. |
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HONK If You Need More Clients NOW!
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| If you need more clients now, don't waste any more time or money on efforts, experts, or programs that don't work. Read this article twice. Once for understanding... and once for IMPLEMENTATION. Marketing success, guerrilla marketing, business survival, business success, business growth, more clients NOW. |
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As Belts Tighten Online Marketing Continues To Expand
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| What will be the impact of the global economic crisis on how businesses market themselves. The prediction is that the current trend to online consuming will rapidly accelerate over the coming year. It is also predicted that online marketing, due to its cost effectiveness and the ability to track and measure return on investment, will soar as well. |
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Is Radio Advertising Right For You?
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| Is the radio the right medium for you to market your business? It all depends. Many businesses have blossomed from it and others have been burnt badly. While there are always exceptions to the rules (and I LOVE exceptions), here are some good guidelines when it comes to choosing RADIO as a place to promote your business. |
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Sales Coaching Tip: Stop Confusing Motion with Progress to Increase Sales
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| Are your sales suffering? Maybe, it is time to determine whether you are in the motion business or progress business? |
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Internet Marketing Training Guide For Online Business Success
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| Many people today start an online business with such great excitement and enthusiasm only to give up a few weeks later. This can be due to them not being provided with an internet marketing training guide or that they were unaware that they had to even market their business. |
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On the Radio
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| Considered using radio for your marketing efforts? Here are some tips on how to get on to radio and made the most of your opportunity. |
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Garber on Business: Advertisers, Know Your Market
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| There's a radio ad on the air these days and every time I hear it, I burst out laughing. And it isn't meant to be funny, either. An essential rule-of-thumb for advertisers trying to win over stingy consumers like me, is "Know Your Market." |
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Full Time Home Based Jobs
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| How would you like to work from home? No hustling out the door 10 minutes late, no fighting your road rage or battling for the last seat on train, no fast food lunch and no noisy co-workers. Sounds like heaven doesn't it? |
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Other radio advertising Related Articles
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Your Customer Just Replaced Your CEO.
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| The word is out. Advertising in the traditional sense is dying. Some would argue it’s already dead. Interruptive advertising – via TV, radio, Internet or phone – has given rise to as many means to shut out marketing messages as there are to deliver them. Think iPod, TiVo, Do Not Call, and Anti-Spam. All forms of anti-communication. |
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Is Online Advertising Cost Effective?
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| If you are planning on advertising a business, there are a variety of different methods of advertising that you can consider. You can consider advertising offline through magazine ads, billboards, radio ads, and more. However, many people today are choosing to go with online advertising. |
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Flexing Your Media Muscle on the Radio
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| Do you know about the radio renaissance? If you’re a NichePreneur®, you should! Popular wisdom has been telling us for years that radio was dead -- but that popular wisdom is wrong.
Satellite radio, streaming internet radio, and the popularity of podcasts has made radio a powerful platform for NichePreneurs® who want to establish or expand their Expert Identity. The audience for radio is exploding, like never before. At the same time, it has gotten more and more demanding to be a good radio guest. No longer is it enough to put out a good sound bite on demand for the local affiliate. Here’s what you need to know: |
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Are you dialed into radio advertising?
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| Have you ever wondered whether or not you should include radio advertising in your marketing mix? In this article, you'll learn some very specific reasons why radio is a good buy for small businesses from a 25-year advertising industry expert. |
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Promotional Products Revealed to be Most Affordable Effective Way to Advertise
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| A recent study carried out by the Advertising Specialists Institute (ASI), the leading media and marketing organization which serves the promotional products revealed that promotional products are the best way of advertising. They are more successful than television, radio or print advertising, despite being affordable and cheap way of brand promotion. This study was the outcome of web based in-person interviews carried out in 2008 on around 600 travelers in Chicago, Los Angeles, Philadelphia and New York. |
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The Advantages of Online over Traditional Marketing
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| Companies that use traditional advertising media like radio and TV still need online advertising. Why? Because more and more individuals, especially those ranging from the ages of 18 to 35, use the Internet to obtain their news, financial, and business services. |
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Why A Top Sales Manager Needs To Be On All His Reps’ “Pre-sets”
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| You have to be more popular than Howard Stern.
You also have to be cooler than Opie and Anthony too.
Why? Because one of the most critical elements to successful sales management is to always make sure you are tuned into the radio frequency of your salespeople.
Here's why. There's only one radio station that your sales executives like to listen to and that radio station is: WIFM. (You might say WIIFM, but let's not get too technical here...).
This is the "What's-In-It-For-Me" radio frequency. This is the only station they pay any attention to and if you're not broadcasting on it all the time, 24-7, then your sales reps are gonna switch you over to some other station on XM or Sirius radio...or worse yet, turn off the radio completely!
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Why a Top Sales Manager Must Always "Tune Into the Right Frequency"
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| It's definitely clichéd, but I think this is one of the most critical elements to successful sales management and that is to make sure you are tuned into the right radio frequency with your salespeople.
There's only one radio station that your sales executives like to listen to and that radio station is: WIFM. (You might say WIIFM, but let's not get too technical here...).
This is the "What's-In-It-For-Me" radio frequency. This is the only station they pay any attention to and if you're not broadcasting on it all the time, 24-7, then your sales reps are gonna switch you over to some other station on XM or Sirius radio...or worse yet, turn off the radio completely!
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How to Become An Expert In Online Advertising
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| If you've delayed learning about the myriads of ways you can earn money in advertising online, now's the time to jump in. While the economy may be soft, this gives companies more of an incentive to advertise online a bit more. The traditional avenues of advertising like television, newspapers, and magazines are struggling with fewer viewers, subscribers, and buyers. However, free sources of entertainment and media like the Internet and radio are bound to gain in audience during the recession. So, while companies are advertising more in this media, there should be a greater opportunity to make money in advertising online. |
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3.9 Billon dollars yearly sales of meat without advertising?
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| The amazing fact is that they achieve all these sales without any advertising. None. ZIP . NADA. No TV commercials. No costly newspaper advertising. No radio ads. And yet - I do not know ANYONE who does not know about their store.
How, How, HOW?
This company, now the 7th largest retailer in the world relies on word of mouth advertising. They consider their employees and happy customers among other marketing strategies to be the best advertising they can buy.
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Featured Article
First Sell What the Customer Wants; Not What You Want to Win More Sales
by: Leanne Hoagland-Smith, Chicago Sales Coach
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