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Lesson #1: Set Your Sights High
“I decided I wanted to be a success,” said a young teenaged Turner, who from that point on never looked back.

Walking the Talk: Tony Robbins Becomes a Success
Neuro-Linguistic Programming promised instant results; by directly altering unconscious ‘programs’, Robbins and other proponents of NLP believed that it was one of the most promising new therapeutic techniques. Robbins created a new seminar based on NLP and hit the road with it. He began appearing on television and radio stations throughout first, Canada, and then the U.S. In 1989, he launched a series of infomercials to promote his product, which proved to be a very successful strategy. Since their initial introduction, Robbins’ infomercials have aired on average every 30 minutes, 24 hours a day, somewhere in North America.

Lesson #5: Curiosity Never Killed the Cat
“Business, more than any other occupation, is a continual dealing with the future,” Luce believed. “It is a continual calculation, an instinctive exercise in foresight.”

Making a Success of Reality: How Fuller Created an Entertainment Empire
Simon Fuller’s talents as a businessman have made him a millionaire, something he remains appreciative of to this day. “I'm grateful that my artists and projects are succeeding globally in such a phenomenal way,” he says. Perhaps that gratitude stems from knowing he has come so far from where he started off in the school fields of Africa. Just how did he do it?

Anatomy of a Million Dollar Producer
Do you have salespeople that aren't profitable, don't contribute enough to overhead, won't change what they're doing and simply aren't benefiting the company?

Use Christmas to promote your business
It’s getting close to that time of year again – when everyone starts to talk about the ‘C’ word and looks forward to their two week break. Before you look forward too much to your break though, I want you to stop for a minute and just think about promoting over the Christmas period.

Back To Basics - Your Press List
Paula Gardner looks at ways to build and increase your media contacts list.

Best Ways To Grow Your Online Business Offline
Whether you're online business has been around for some time, or is just starting up, turning potential contacts into actual clients is a top priority. Many online business owners wonder how effective offline marketing really is.
Whats all the fuss about Twitter
Twitter, it seems is everywhere at the moment. You can’t listen to a radio show or turn on the TV without hearing something about it - and you’d be forgiven for believing that everyone is using it at the moment.

Are you dialed into radio advertising?
Have you ever wondered whether or not you should include radio advertising in your marketing mix? In this article, you'll learn some very specific reasons why radio is a good buy for small businesses from a 25-year advertising industry expert.
How should you handle advertising in a recession?
As credit dries up and small businesses tighten their belts around the world, one of the first things that usually gets cut is the advertising and marketing budget. If you’re considering this, read this article first and get helpful advice and ideas on how to keep your business on the grow during a recession.

Media Releases...Defining Your Audience
Having a well-written media release is imperative in gaining free publicity about your business. It is vital to hook the editor immediately...but how do you know who to send your media release to? Read on to find out...
Entrepreneurs - Got A Unique Product And Want To Take Advantage Of It?
First of all what is a unique product and how can you take advantage of it? Well a unique product is one that no one else has thought of but makes you think “now why didn’t I think of that?” or “why hasn’t someone done that before?” If you’ve got one of those – well done and let’s capitalize on it.
Got Something Important To Say? Getting The Word Out
Have you got an important point that you are trying to get across. Do you have an organization and charity that you want people to know about? Do you want your business to be better known? Here are a few ideas to help get the work out.
New York State Passes Broadcast Employees Freedom To Work Act
New York State Broadcast employers are prohibited from using non-compete agreements as a condition of employment.
Small Budget Big Results
You don't have to break the bank to make your business stand out from the competition.
6 Ways You Can Advertise Your New Business
Your advertising plan should be a vital part of your marketing plan. You have an excellent service or a useful product and you need to let people know what you have to offer! People learn about your business through advertising. Because successful advertising is creative and innovative, the creative person has a distinct advantage in developing an effective strategy.

Building Your Own Business but Wary of the ‘S’ Word?
“Selling” has gotten a bad rap! We’ve all experienced obnoxious salespeople who have turned us off…made us cringe…and even stopped us from pursuing a purchase we really wanted. Have you ever really, really wanted something…like a new car…but dreaded the sales experience so much that you’d sooner wait until your car broke down? If we ourselves have had poor experiences with salespeople, how can we expect to enjoy becoming one? But then again, how can we expect to grow our business without becoming one? The truth is…we can’t…so let’s bite the bullet and figure this “selling” thing out.
Introduction 21 Ways to Increase the Power and Profit of Your Advertising without Spending an Extra Cent
This is the introduction to a series of articles on "21 Ways to Increase the Power and Profit of Your Advertising without Spending an Extra Cent." As the title suggests, by following CEO and Author Brad Sugars'21 Rules, you will be able to ensure a great return on your advertising without spending extra money.

Promotional Industry Misses the Boat
People love to receive FS (Free Stuff);

Tracking Your Media Coverage
Your press release is ready to go. You have decided which audience you want to target and determined that your release is going to newspapers, magazines, internet wire services, and television and radio stations. You decided to pay the Acme Marketing firm to professionally write your press release. As a part of their writing the press release, they will also do the distribution for you. This saves you time and money. But how will you know if the release was picked up by any of the media outlets on your distribution?
Publicity is Priceless!
How do newspapers, magazines, television and radio stations get their news? How can they possibly know about Silicon Valley’s latest product; the promotion of Bob Smith at the Acme Company; the results of experiments conducted at Rutgers; a new book published by an unknown author or the date of the local Rotary Club’s pancake breakfast? Obviously, they don’t have reporters everywhere, all of the time. They rely on individuals, companies or the government to send them a Press Release.
Press Release Key Components: Who, What, When, Where and Why
Most journalists have been taught that they must be able to answer the five Ws before they have a credible piece of journalism. The five Ws are Who, What, When, Where and Why. It seems so simple, doesn’t it? Yet newspapers, magazines, television and radio stations receive many Press Releases that are not newsworthy because the Press Release author didn’t, couldn’t or wouldn’t use the five Ws. By answering these five, one word questions when writing your Press Release, you can be assured that your Press Release is newsworthy and written from a journalist perspective.
Press Release Distribution
Your Press Release is ready to go. Now you have to determine what audience would be the most interested in reading or hearing about it. But it is also important to think about where these people are located and how to best communicate with them.
Local versus National Coverage
When planning for your Press Release, you decide who would be the most interested in hearing your story as well as where your audience is located. If you are releasing information about a local public event, it would seem obvious that you would want to notify the public through local newspapers, newsletters, radio and television. You would also want to make sure the Press Release includes the actual dates you want the release published. If it is not published in a timely manner, it might be too late.
Monotone- Recasting Vision For Your Life
Who do you think of when you picture someone talking in monotone? I personally think of Ben Stein who did the Clear Eyes commercials a few years back. His voice remained at the same tone throughout the commercial. He did not show any excitement whatsoever in the product he was selling. He was just straightforward, to the point, and the commercial was over. Many people would probably describe him as boring. Now, I realize that is exactly what they wanted to accomplish in this commercial for whatever reason. However, the reality is that many people live their real lives this way.
Uganda Success Stories
Women building better lives with Village Phone

Other radio stations Related Articles

“Your PR Doctor’s Tips for Getting Media Attention on Radio”
One of your “PR Doctor’s” favorite public relations elements in an integrated marketing communications plan is talk radio. Talk radio provides opportunities for profit and non-profit organizations to gain extended exposure in an interview format. And there are many opportunities that exist in communities around the United States to capitalize on this media offering. And many times these radio stations are very eager to find new people to interview about new and interesting subjects. So, let’s see what type of advice your PR Doctor has for you to gain media attention on radio. Here are 10 tips for getting your company or organization’s message on radio.

Publicity is Priceless!
How do newspapers, magazines, television and radio stations get their news? How can they possibly know about Silicon Valley’s latest product; the promotion of Bob Smith at the Acme Company; the results of experiments conducted at Rutgers; a new book published by an unknown author or the date of the local Rotary Club’s pancake breakfast? Obviously, they don’t have reporters everywhere, all of the time. They rely on individuals, companies or the government to send them a Press Release.
How To Get At Least $2,000.00 in Free Radio Publicity
Did you know that there are 4,462 AM and 7,100 FM radio stations that give need guests every single day?
Flexing Your Media Muscle on the Radio
Do you know about the radio renaissance? If you’re a NichePreneur®, you should! Popular wisdom has been telling us for years that radio was dead -- but that popular wisdom is wrong. Satellite radio, streaming internet radio, and the popularity of podcasts has made radio a powerful platform for NichePreneurs® who want to establish or expand their Expert Identity. The audience for radio is exploding, like never before. At the same time, it has gotten more and more demanding to be a good radio guest. No longer is it enough to put out a good sound bite on demand for the local affiliate. Here’s what you need to know:
Why A Top Sales Manager Needs To Be On All His Reps’ “Pre-sets”
You have to be more popular than Howard Stern. You also have to be cooler than Opie and Anthony too. Why? Because one of the most critical elements to successful sales management is to always make sure you are tuned into the radio frequency of your salespeople. Here's why. There's only one radio station that your sales executives like to listen to and that radio station is: WIFM. (You might say WIIFM, but let's not get too technical here...). This is the "What's-In-It-For-Me" radio frequency. This is the only station they pay any attention to and if you're not broadcasting on it all the time, 24-7, then your sales reps are gonna switch you over to some other station on XM or Sirius radio...or worse yet, turn off the radio completely!

Why a Top Sales Manager Must Always "Tune Into the Right Frequency"
It's definitely clichéd, but I think this is one of the most critical elements to successful sales management and that is to make sure you are tuned into the right radio frequency with your salespeople. There's only one radio station that your sales executives like to listen to and that radio station is: WIFM. (You might say WIIFM, but let's not get too technical here...). This is the "What's-In-It-For-Me" radio frequency. This is the only station they pay any attention to and if you're not broadcasting on it all the time, 24-7, then your sales reps are gonna switch you over to some other station on XM or Sirius radio...or worse yet, turn off the radio completely!

Defining Value from the Customers Perspective
Some 'best practices' are too important to assume they are understood...and 'practiced.' This article talks about one of my personal favorites. It involves two radio stations and a buggy whip manufacturer. Oh yes, and a website developer that struggled for 6 years before she got the memo on this best practice. The concept is simple, execution tough. Every business must understand why their customer's buy from them, something few bother to do. And consultants are the worst. Stop talking about 'What You Sell/Do' and start explaining 'What's In It For ME (the customer!).
TV Stations –9 Basic Social Media Suggestions
One thing certainly has changed this past year. I am no longer asked by TV Stations if they need to be in the social media space! Now I get asked, "How do we do it and Facebook or twitter?" The good news is TV Stations have realized the train left the station. If TV stations are to remain relevant they need to reach out to their viewers and establish an entirely new relationship with them. It is no longer a one-way street of "push and pray" content providing. So what's a station to do with limited resources and, for many, lack of understanding? Here are a few very basic suggestions:
Why Radio Listeners Listen to Commercials May Be Your Competitive Sales Advantage
The behavior of radio listeners to not switching stations during a broadcast may provide some insight as how to gain a competitive sales advantage.

Persistence and Procrastination
Down the street from my office is a very large media complex containing a TV station, several radio stations, and a large conference center. At one corner of the massive building, there is a large fenced area where several radio and TV broadcast towers soar hundreds of feet into the air. Thousands of people drive by this complex every day and have seen the towers so many times they don't even notice them any more.

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