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reader books Tagged Articles
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How Long Does it Take for Salespeople to Get it?
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| How to get salespeople to enjoy overnight success! |
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Other reader books Related Articles
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Top Ten Leopard Tips
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| Here are the top-ten Leopard tips from my friends, Adam Engst et al, at Take Control Books. They’ve already released five ebooks to help people upgrade to Leopard. These books cost either $10 or $15, but you can save 30% if you buy all five. Take Control publishes minor updates for free, so the authors can revise their books on the fly. |
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How To Write Better AdCopy
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| Right now, you’re probably thinking, “Now he’s gonna tell us to read all the books we can find on
copywriting.”
Wrong, paperback-breathe! -- The first thing I’m gonna tell you is -- after you’ve read all those
copywriting books for general knowledge; like learning english composition, grammar and syntax -- throw away those books and ...
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BUSINESS FINANCING -- To Be or Not To Be!
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| Over the years, there have been literally thousands of reports, articles, monographs, books, booklets, and courses written on the subject of "business financing." - Some are tomes of great wisdom; offering the reader insights into the technical mechanics of capital utilization, equity determinations, unsecured borrowings, time sales contracts, public stock issues, and loan applications. Others are 90% hype; offering the reader false hope, based on misinterpretation of fundamental financing techniques and principles. |
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It’s All About PR
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| You learn that, in the book world, PR is everything. When you walk into a bookstore, you are walking into a treasure house of 140,000 books. Online at amazon.com, there are 2.5 million books. Somewhere in your mind, dimly, you knew that, but nothing drives it home so much as walking into a bookstore and seeing rack upon rack of beautiful books and then you go find your section and see all the racks of beautiful self-help books and then... |
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My Sales Force Needs a Make Over
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| One reader emailed that he just inherited a radio station in Honduras, has never sold before, and he and his salespeople aren't able to book appointments.
Another reader is the Sales Director for several well-known magazines and said that her top producing team is down 50% from last year.
Yet another reader wrote and wanted to know how to chop her 2-3 year sales cycle down to 2-3 months.
And one President fired all of his salespeople, is back on the road selling and wonders what he can do to thrive.
What do all four of these scenarios have in common? |
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Writing Sales Emails That Get You More New Clients.
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| The key to writing sales emails that get you more new clients is to first put yourself in the shoes of your reader. If you remember no other point, it's crucial that you keep in mind that "it's all about the reader." |
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Improve Your E-Mail Openings
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| The very first 3-4 words set the tone for how the reader will feel as he or she wades into your e-mail note. How do you control your phrases at the start of a note to foster the kind of reaction you want in the reader?
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What Exactly is a Newsletter?
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| Always remember this priceless tip. Your newsletter should contain 95% information for the reader and 5% information about you. By all means write about experiences that the reader can relate to but at the end of the day, they're not really that interested in you. They want their lives to be enriched by what you write. Accomplish this one simple tip and you'll make a bundle. |
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Writing Your Own Obituary
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| Those of you who are consistent readers of this regular offering, realize that I rarely recommend specific books. Instead, I encourage people to read those books that will help them in the pursuit of their own passion. However, recently I have completed both of Tom Brokaw's books dealing with the Depression and World War II era-The Greatest Generation and The Greatest Generation Speaks.
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Improve Your Reading Speed
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| I bet you haven’t thought much about how you read since you learnt all those years ago at school. We’re taught to read using the phonetic or phonic method. I probably get through a couple of books a month just for my leisure reading, which might not seem like a lot if you’re already a fast reader. |
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