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Can you be transparent in Social Media A PI QA
Network Member Question Can you be transparent in Social Media? (Note: Please check out my thoughts on this question at - CONTACT Author to obtain link) Carmen Bracamonte President – LargerNet Trade Development and Management Tampa/St. Petersburg, FL

Call to Action, Reader Response and Conversion!
There is a fine line that separates those who continually dial in the pulse of an industry and can summarize and provide value and pique the curiosity of their readers vs. someone who for lack of better terms fails to hit their target. If you are clueless about the pages with the highest traffic and reader retention in your site, it may be time to parse your server logs or take the time to set up analytics software to glean the needs of your audience and get the gist of what they enjoy about your content.

Are Multiple Supply Chain Networks Important A PI Q and A Track No 3
The following is the third track in the Q&A series which posed the question, “Are Multiple Supply Chain Networks Important?” Given the continuing strong reader response, the series will be extended for the balance of this week.

Are Multiple Supply Chain Networks Important? (A PI Q and A) Track No. 2
The following is the second track from the still growing number of responses I have received from readers around the world regarding the question, “Are Multiple Supply Chain Networks Important?

Are Multiple Supply Chain Networks Important? (A PI Q and A)
I recently posed a question on the importance of Multiple Supply Chain Networks which, within a matter of several hours, elicited 14 responses from around the world. And while the majority of respondents felt that the findings from an ISM, CAPS and AT Kearney 2006 report were not indicative of general market sentiments, it nonetheless has proven to be an issue that is of considerable interest to supply chain professionals and academics. As a result, over the next week I will share the answers as well as corresponding discussion tracks starting today with the response from a Senior Director Supply Chain Operations in the Apparel & Fashion Industry in the United States.

Other reader response Related Articles

The Value of the Certification Process A PI Q and A
The following is an interesting question that was submitted by an eSourcing and SCM Professional regarding the relevancy of the certification programs offered through a number of associations. Reader Question: In SCM, what is the relevance of certifications like APICS-CSCP? Raheel Ahmad eSourcing & SCM Professional India My Response: I actually just returned from a speaking engagement at the APICS Houston 6 Packed conference. While I both write and teach accredited courses for organizations such as the Purchasing Management Association of Canada (PMAC), this was my first event with APICS.

Are Multiple Supply Chain Networks Important A PI Q and A Track No 3
The following is the third track in the Q&A series which posed the question, “Are Multiple Supply Chain Networks Important?” Given the continuing strong reader response, the series will be extended for the balance of this week.

Even When It Works, There's More Work
Whether a particular story elicits a negligible response or a huge response, you still need to work it.

My Sales Force Needs a Make Over
One reader emailed that he just inherited a radio station in Honduras, has never sold before, and he and his salespeople aren't able to book appointments. Another reader is the Sales Director for several well-known magazines and said that her top producing team is down 50% from last year. Yet another reader wrote and wanted to know how to chop her 2-3 year sales cycle down to 2-3 months. And one President fired all of his salespeople, is back on the road selling and wonders what he can do to thrive. What do all four of these scenarios have in common?

Writing Sales Emails That Get You More New Clients.
The key to writing sales emails that get you more new clients is to first put yourself in the shoes of your reader. If you remember no other point, it's crucial that you keep in mind that "it's all about the reader."

Improve Your E-Mail Openings
The very first 3-4 words set the tone for how the reader will feel as he or she wades into your e-mail note. How do you control your phrases at the start of a note to foster the kind of reaction you want in the reader?

HOW TO USE ARTICLES TO DRIVE TRAFFIC TO YOUR SITE
Article marketing is one of the most effective ways to draw traffic to your website. This tool if used correctly can give you greater popularity in search engines and give the reader an inside in to what you are all about. This in turn can lead the reader in to clicking on your link to find out more information, therefore driving traffic to your chosen site.

What Exactly is a Newsletter?
Always remember this priceless tip. Your newsletter should contain 95% information for the reader and 5% information about you. By all means write about experiences that the reader can relate to but at the end of the day, they're not really that interested in you. They want their lives to be enriched by what you write. Accomplish this one simple tip and you'll make a bundle.

USING ARTICLES TO DRIVE TRAFFIC TO YOUR SITE
Article marketing is one of the most effective ways to draw free traffic to your website. If used correctly, article marketing can give you great popularity in search engines and give the reader an inside in to what you are all about. Then you will be encouraging your reader to click onto your site to see further what you are about.

Strategic Business Writing: 5 Rules to Write Right
Writing for today's business reader is not difficult. It requires an understanding of the way people read and attention to the elements that motivate a positive response. This articles explains it all.

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