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Design on a Shoestring
As a marketing professional you will be not surprised to read that I am, well at least partially, obsessed with design. Yes, I like to have things looking right and in place. However, does ‘looking good’ make a real difference to bottom line results? When I started the Next Marketing business I was convinced first hand.

Other realistic view Related Articles

How Much to Budget when Buying a Business
Are you realistic with your new business budget?

The Status Quo and Radical Ideas
What so many of us discuss about Africa is the desire to see things change. We apply the lenses that color our lives to the problem and come up with solutions that fit our world view. Challenges to that world view are hard for us to deal with, because it likely means a paradigm shift is needed in our own lives.

How to Spend It: Making the Most of Aid
Africa can absorb and manage increased aid flows. That was the consensus expressed at the plenary session. In his introductory remarks, Graham Mackay, Chief Executive, SABMiller, United Kingdom; Co Chair of the Africa Economic Summit 2005, made clear his view that there is no realistic alternative to continuing aid, with a doubling of flows needed over the next three to five years. This, though, he warned, runs against the present current of declining flows.

Training Employees: Stop Wasting Your Money
You send your people on expensive training courses. Yet your business performance does not seem to improve. Your problem may lie in how you look at training. This article considers two popular views of how training works. Hold the outdated view and you will continue to lose money on training. Act on the enlightened view and your business and people will prosper. Which view do you hold?

Strategy - How to get what you want
There are three different approaches to getting what you want: Toddler tantrum, “Realistic” and Strategic.

Franchising your Business? Start with a Financial Model
Individuals looking to franchise their business should start the process by building a realistic financial model. This article provides a blueprint for franchising a business with an emphasis on the importance of using a realistic and conservative financial model.

Small Business Owners - Why You Must ACT As IF You Have Achieved Your Financial Goal
As an entrepreneur it is very essential that you set your financial goal. A goal must be a ( SMART} one-S-specific, M-measurable, A-achievable, R-realistic and have a T-timeline. Let us say you set a goal of making $10000 in next two months. This is a SMART goal if you have at least made say $5000 in the previous two months. You have set a time line of two months, and it is specific, measurable, achievable and realistic. If you have never made any money in your business, then this is a not a realistic goal.

The Importance of WhistleBlowing
Whistle blowing. While some may view it as “snitching”, others may view it as bravery and a dedication to proper ethics. In this issue of Astronology, we take a look at the importance of whistle blowing, along with the positive and negative benefits from it.

Do You Want to Work Online With No Money Down?
Can you Work online with no money down? This article is a realistic view on becoming financially free. We will cover the reasons why it pays to put money down, conventional business and how it takes investment to make money and Your Personal University.

SMART Business Goals
Get specific, measurable and realistic to get the best results from your business goals.

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