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Lesson #1: Build Up the Trust Factor for Business
Building relationships is the key to successful sales, and at the heart of any strong relationship is the Trust Factor. Hines may have started his business late in life, but he worked hard at all of the little things over the years to build up a sense of trust between him and his customers. His reputation for honesty and reliability were two of the single most important ingredients in his recipe for success.

Empowering Sales Beliefs
The sales results you create are based on your performance. Performance has many components for example, our activities and abilities that are typically where many organisations focus on. Yet beneath the surface, our beliefs about ourselves, our customers, our job, can either help or hinder our performance.

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Lesson #2: Do Not Be Afraid to Go Against the Grain
Before Kellogg burst onto the scene, the breakfast food industry was bare to say the least. In fact, the entire prepared foods industry was lacking in depth. There were no canned foods and little refrigeration. People also had little knowledge of nutrition. Residents in Kellogg’s home state of Michigan only knew what they were used to: preserved meat and bread that had been baked over their open fires. Grains, vegetables, and fruits were not a common occurrence in diets.

Why Getting Head Lice Is the Best Thing that Ever Happened to Me
Thanks to donations from my readers, seven Guatemalan students will go to high school, three villages have school supplies, one has a new refrigeration system for soy milk, 60 villagers ate meat, and 140 kids got ice cream. I also think I have lice, but I couldn't be happier!
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