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Top 12 Attributes Of Effective Leaders
Have you ever wondered why some people make great leaders yet others fail at it? I believe that effective leaders share a common set of attributes. This article identifies 12 attributes I feel best exemplify great leaders. Do you possess any or all of these attributes?

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Promote Like a Pro
Book Review -- Small Budget, Big Show – By Linda F. Radke (and contributors), Five Star Publications Inc, March 2000, 185 pages

A MAJOR PUBLIC RELATIONS BLUNDER: CHARGING FOR PROPAGANDA
Organisations which attempt to charge reporters for publications produced by them are committing a major PR blunder. They will probably have their requests for payment rejected on principle and will thus find that their publications are just ignored.

“How To Strategically Develop Successful Cause-Related Marketing Programs. Tips From Your Strategic Thinking Business Coach”
Cause-related marketing has become a part of strategic marketing plans. Cause-related marketing is an activity where businesses and charities form a partnership with each other to market an image, product or service for mutual benefit. Embracing a cause does make good business sense. A business’s genuine commitment to a worthy cause enhances a company’s image and helps build brand loyalty. Cause-related marketing is a strategic way to highlight a business’s reputation within their target market and the power to be a very positive differentiator from competitors. Using a strategic thinking approach and more than 35 years of marketing experience, your strategic thinking business coach developed a list of ten (10) tips to follow to develop successful cause-related marketing programs. Those tips are:

Where to Advertise Your Small Business Online…Without Paying a Penny!
Without a large budget to accommodate the overwhelming costs of advertising in print publications, attracting the attention of buyers can be a serious challenge. Yet, the cost of reaching your audience: zero dollars.

Getting Paid to Promote Yourself
We all know we can pay a magazine or a newspaper to run ads for us. Businesses do it all the time. In many cases, you're obliged to advertise to survive. But wouldn't you rather promote yourself and your company in a number of publications, and get paid for it?

SEO Course Is it for Me
The article ‘SEO Course- Is It for Me?’ answers most of the common queries regarding SEO professionals and deals with the fast growth of Search Engine Optimization [SEO]. It talks about the wide range of activities related to SEO. A detailed view of the percentage of job opportunities and at the same time increasing demand for SEO professionals. Above all, it gives information regarding courses related to SEO.

Skills of Great Managers
Here's an ad that, in a sense, appears constantly on help wanted websites, newspapers, trade journals and other business publications around the world.

Top 7 Out-of-the-Box Ideas to Get Your Articles Published Online
Not all publications or blogs serving my industry or my target market are on the distribution list for the well-known, high traffic article directories. So, to ramp up the syndication of my articles yet another notch, I also submit them to specialty or niche publications that I have discovered over the years. Here are my 7 best out-of-the-box ideas to find publications and sites that are frequented by your target market and might publish your articles:

How Does Cause-Related Marketing Work?
Cause-related marketing is essentially collaboration between a business organization and a non-profit to promote a specific cause and raise funds for it. There are several versions of cause-related marketing to suit the needs of different businesses and non-profit organizations.

Drinking and Driving = Consequences
Drunk driving is widely understood to be risky and dangerous, not only to the driver and passengers but also to other people on the road, including drivers and pedestrians. Four out of every ten fatal car accidents in the United States are alcohol-related. Each year, 25,000 people die and 708,000 are injured in alcohol-related collisions. Alcohol-related crashes result in the death of 500 people per week, or more than 70 every day. Statistically, half of all Americans will be involved in an alcohol-related car accident in their lifetime. Despite these alarming statistics, it happens all around us every day. Far too often, who have been drinking fail to heed the potential consequences, and get behind the wheel of a car.

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