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research Tagged Articles
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A Marketing Cookbook for Entrepreneurs
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| Most entrepreneurs simply don't see marketing as a line item that needs to be taken as seriously as, say, their annual equipment or supply budget, and that's a mistake. In over 20 years of working in this industry, I've confirmed that many entrepreneurs see marketing as an afterthought or a "necessary evil." Worse, many haven't mined the data right in front of them that could give them a blueprint for how to market to their best prospects. |
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Do you understand your market?
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| You must determine if there is a market for your products or services. It may be the most critical item of planning. You must analyze your market which is a process involving interviewing competitors, suppliers and new customers.
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Online Advertising Tips
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| Many people starting out on internet as an online advertiser began by marketing other people's products and services, and get a commission for their effort. In fact many people build large lists through selling other people products, and everyone knows that the money is in the list. It's common secret that there is great money to be made from marketing other people's product online and an easy way to get started in your internet marketing business. |
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The Science Behind The High Five (and how to make it work at work)
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| Organizations invest thousands of training dollars on verbal and electronic communication. Yet, even in this wired world, the most important connection is the human connection. The most significant aspect of this connection surprisingly is often unspoken. Researchers at the University of California at Berkeley have proven this on, of all places, the basketball court. |
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Back-to-Basics Marketing Tip: Research, Research, Research
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| Rediscover proven back-to-basics marketing ideas that promise to help you market your product, service and ideas better. Read on and find ideas that will increase your the response to any marketing you are doing to increase business. Plus, add these ideas to your business plans and marketing plan and watch your business grow. |
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How Do You Build an Online Business Today?
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| So, what does it take to build an online business today? There are many ways to do it, but I have broken it down into two separate categories. Read more... |
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Choosing The Best Keywords To Drive Traffic To Your Website
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| Having your website appear in the first page of search engine results is THE goal for most webmasters, yet few possess the skills to actually achieve it. There are many steps to take in order to be found for terms related to your site, and taking your time to research the best possible phrases for your site is an important step on the ladder. |
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U is for Understanding
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| I try not to write too much on market research and understanding your customers and your competitors – while it’s important, it’s not what most of you want to hear. Most small business owners simply want to know how to get more customers and don’t necessarily care how this comes about. |
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SMEs - a South African perspective on SME start up and growth
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| How does the South African government plan its interventions to increase the start up and growth rate of SME's |
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SMEs working in the dark
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| Poor statistical information leaves SME's with no direction. |
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Researching Franchises: The Importance of Interviewing Existing Franchisees
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| When researching franchise opportunities, it is very important to contact past and present franchisees to determine if the franchise is a good fit for you. This article gives an overview of some questions you should ask. |
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Back to School!
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| Five Homework Tips to Make You a Best-in-Class Salesperson |
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How to do Keyword Research
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| So, you have a website (or are working on it), and you kind of know what keywords are, but you don’t know where to start. This article will give you some great tips for coming up with the best keywords for your website through keyword research.
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Snag Some Low-hanging Keyword Fruit
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| Many times, we agonize over not being found on the Internet. In some of these situations, however, improving our website ranking will require more work than we realize or our expectations are unrealistic. One strategy for increasing the number of visitors to your website is to go after "low-hanging keyword fruit!" In this article, we will explore just what this fruit is and how your can grow it. |
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Entrepreneur Flexibility: More than Practicing Yoga
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| We are told to be flexible, that the only constant in life is change; that we can't step in the same river twice, as heraclitus said hundreds of years ago. |
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SEO - Back to Basics
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| A German Company Sistrix recently analyzed roughly 10,000 web sites to see if there were any common elements to reaching the top of the SERPS in Google. Here are some of the results that they found in their research. |
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Booming IT Spending in Middle East & Africa
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| Impressive stuff on IT growth in the Middle East & North Africa, all contained in a new IDC report: |
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