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Lesson #2: Figure Out How To Whet The Nation’s Appetite
Within the industry, Sanders had come to be respected as a great marketer not just because his own face was plastered around the country. Rather, Sanders understood food and he understood what it would take to whet the nation’s appetite for his food. He was thus able to come up with a number of unique strategies for enticing customers to try his fast-food franchise.

Lesson #3: Dedicate Yourself And Follow Through
“I made a resolve then that I was going to amount to something if I could,” Sanders once said. “And no hours, nor amount of labour, nor amount of money would deter me from giving the best that there was in me. And I have done that ever since, and I win by it. I know.”
Lesson #4: Set High Standards So You Can Take Pride In Your Product
“If you’ve got time to lean, you’ve got time to clean.” That was one expression that Sanders was fond of telling his staff at Kentucky Fried Chicken outlets across the country.

Franchise Formats
There are several different franchise formats to consider when selling franchises. You might refer to these different formats as "flavors" of franchising. It is important to understand the differences so that you can properly develop your franchise program.
The real skinny on critics: How we do what we do and why
Food writers and restaurant critics like me (and my evalu8.org colleagues) are frequently asked how we weigh the merits of the places we review. Here's the inside story. . .

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