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5 Most Effective Online Continuity Program Models
Online business owners need to seriously think about changing their business model to include the concept of recurring revenue. This passive revenue model brings in regular recurring income on a weekly or monthly basis from the same customers. Here are the 5 most effective online continuity program models to consider for your online business:
Salespeople: What Works - Commission or Retainer
One of our coaching clients asked for some thoughts on structuring rewards for their sales people, and the following notes arose from our thinking on the subject. On reflection, even though it's just an outline, I thought it may be relevant to some of you, so here you go:

13 Examples of Continuity Income in a Service-Based Business
Tired of the day-to-day struggle of chasing one client to the next? Want a better way to run your business that enables you to better predict your monthly income? One of the best ways to stabilize your income when you're a self-employed service professional is to create a monthly recurring source of income for yourself, commonly referred to as a continuity program. Here are 13 examples of how I've seen recurring income for services offered:
Appointing a Public Relations Agency: A How-To for SMEs
Your business has finally reached the point where your secretary/PA has told you that writing press releases was not in her job description. This is the time to seek help from a public relations professional. This white paper covers in-house versus outsourced, method of operation (retainer, per project or hourly rate), budget, objectives and agency selection.

Contractor vs. Consultant
Consultant, Contractor… is there a difference? Sometimes there isn’t, sometimes the same person can be both, even on the same engagement. However, I define the difference this way:
PR Doesn't Stand for "Press Releases"
How to think about the big picture of public relations
10 Types of Sales Advisers and How to Choose the One Thats Best For You
The question shouldn't be whether you should or shouldn't include a sales expert in your group of inside advisers, the question should be which kind of sales expert you should rely on for advice. [Read More]
What to Give the Exec Who Has Everything
Give the gift of time this Holiday Season and buy your special person a Virtual Assistant.

How to Set Your Fees
When you think about setting your fees there are two main aspects to consider. One aspect is ‘how’ to charge. The other is ‘how much’ to charge.

Other retainer Related Articles

Appointing a Public Relations Agency: A How-To for SMEs
Your business has finally reached the point where your secretary/PA has told you that writing press releases was not in her job description. This is the time to seek help from a public relations professional. This white paper covers in-house versus outsourced, method of operation (retainer, per project or hourly rate), budget, objectives and agency selection.

Working With Your Media Relations Firm Realistic Expectations and Avoiding Misconceptions
You've hired a firm and are excited, but anxious. You've paid them the first month's retainer fee in advance. You've signed a letter of agreement, and now you're committed. What if they don't do their job? What if they're just smoke and mirrors? What if it doesn't work? What the heck have you done?

Doing a solid for the Brand next door
At a crossroads of content and the seemingly vast sea of digital options, there has never been a more important time for the field of Marketing. It's a wonder with so many solutions, so many options, so many brands are going so wrong and it's actually contributing to the pains on Wall Street and Main Street. So when you hear Obama remind us of our individual responsibility, consider your responsibility as a Marketer. Whether you are selling traditional tools or cutting edge goodies, on retainer or fighting for every inch, you need the chance to tell your clients what they need and need not. Well it's not always easy so before you start taking it out on the family dog, get out your comfy clothes and settle in for the long haul. That's right, you heard me, the best way to be the man (or woman) with you client is to start being the BFF.
Monthly Retainers VS. Pay For Placement for Public Relations Services
Most Public Relations firms require a "retainer" as opposed to "hourly fees" or "pay-for-placement." The logic of the retainer arrmangement is discussed in detail.

Brokers, Dealers, Private Lenders, and Venture Capital
A broker is defined as anyone who makes securities transactions for others. (The exception to this is a bank.) A dealer is defined as someone who buys and sells securities for their own account, through a broker or otherwise. Most entrepreneurs are looking for start-up capital and for someone else to raise capital for them on a straight commission, with no up-front fees. Only registered broker dealers, and Bona Fide employees, can legally solicit/sell securities for a company on straight commission, with no up-front fees. They always charge an up-front retainer, sometimes called due-diligence fees, before commencing. This fluctuates depending on the complexity of the transactions. Most brokers/dealers avoid startup and early stage companies. A Bona Fide employee cannot be paid commission from the sale of securities.
Eight Ways to Keep Your Clients Happy
Obtaining clients is not an easy task, especially in today’s economy. Keeping them happy and continually renewing your monthly retainer (or other billing method) may be even harder.
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