|
|
Like this article? PLEASE +1 it! |
|
sales customers Tagged Articles
|
Value Selling: Getting Customers to Buy at a Higher Price
| |
| Because customers often use price as the dominant factor in a sales negotiation, sales pros need to demonstrate that sometimes the higher price is actually a better solution — a higher value. Here’s how asking the right questions and utilizing value-added selling techniques can help salespeople satisfy their customers without getting themselves cornered on price issues.
|
|
|
Top Customer Sales Questions to Increase Profits in 2009
| |
| Some salespeople and managers think they’ll keep clients happy by not ruffling their feathers with uncomfortable questions — but customers can’t solve problems they don’t acknowledge. Here’s how to show clients the bigger picture by asking them the right kind of probing questions, leading them to a happy new year of booming business.
|
|
Other sales customers Related Articles
|
The Most Common Customer Management Mistakes
| |
| How we manage our customers is critical to the on-going success of our business. After all, without customers we have no revenue, and without revenue we have no business. Yet many companies and sales people don’t pay enough attention to their existing customers to build loyalty so they’ll remain as clients who continue purchasing from us. The focus of many companies seems to be biased toward acquiring new customers at the expense of their existing ones. Since it costs so much more to sell to new customers (up to seven to 10 times more) due to added marketing and sales activities, it just makes plain sense to focus more efforts on retaining our bread and butter customers. |
|
|
Motivating Your Sales People to be More Productive
| |
| How can you motivate your sales people to be more productive? Isn’t that what every sales manager and every business owner would like to know? Well, if you fall into this category, then listen up. In order to motivate your sales people to do anything, you have to help them. And to help them be more productive, you have to show them how they can leverage more sales to your existing customers. And, to show them how to do this, you must first find out a few things about your customers. |
|
|
Developing an Outside Sales Force
| |
| By developing and managing your sales process you can more accurately forecast sales, pinpoint problems in the sales process and fix them, gain a better understanding of how your customers use your products, what changes they would like to see and how they perceive quality service and price. Your sales force is more likely to build stronger relationships with your customers when they are face to face with the customer, when they are well-trained and supported by targeted marketing. |
|
|
Defining a Great Customer Experience
| |
| While consulting with a client of mine who was Vice President of Sales for a financial services company, I asked him what he believed his customers thought of his company and how they liked doing business with him. His answer was that his customers loved his company and their experiences were very positive. I then spoke to his sales people to learn more about their existing sales processes as well as other sales-related issues. The sales reps’ feelings were similar to their vice president, although not quite as over-confident and smug. Where they differed related to the fact that they did get some complaints from customers, but not enough for them to believe the customers had anything but excellent experiences with their company. |
|
|
The Fork of Customer Service Can Determine Sales Success
| |
| The customer service experience is a great predictor for organizational and sales success. How your employees (internal customers) handle your actual clients (external customers) will either make your day exceptional or a sales nightmare. |
|
|
Are your Customers Crazy?
| |
| Do your sales people sit back at drink o’clock on a Friday afternoon and share war stories of prospects and customers doing strange and unpredictable things? Are your sales people, more times than your Sales Mangers cares to admit, left scratching their heads as prospects seemingly operate by their own sets of rules, making it up as they go, with a complete disregard for the sales person’s best interests and good intentions? That being the case this next section is written for you, in an attempt to help you or your sales people demystify your customers and indeed potential buyers. |
|
|
A Salesperson Does NOT need to Prospect to be successful!
| |
| If you’re a salesperson you’re probably relieved that
you don’t have to prospect anymore because it’s a task that is laborious and you’re hoping there’s a
better way to find customers. If you’re an owner, sales manager or Vice President of Sales you’re
probably very curious about new ways of finding customers because you’re always trying to find ways
to motivate your sales team so they keep prospecting. Here's the magic bullet... |
|
|
Customer Service Neutralizes the Efforts of the Sales Force
| |
| Companies spend a lot of money on marketing and sales calls to acquire customers. Then they spend money to train and develop their sales teams to improve their effectiveness at finding and closing business. Then, because the people in charge of customer service simply don't get it, they encourage customers to walk away because they aren't wiling to address some of their customers' most basic needs. |
|
|
Check Your Lost and Found File: Former Customers Make Great Future Customers
| |
| Want to win more business? “Lost” customers are the key! Many salespeople hit the delete key on former customers and focus on new prospects, but this is a big mistake! Former customers make great future customers, so increase your sales by earning the business of customers you’ve “lost” over the years. Here are a few steps you can take to revisit your “lost” customers and increase sales. |
|
|
How to Increase Your Sales in Insurance
| |
| Ensure your customers are protected against the worst case scenario. By following my unique approach to insurance sales, you will optimize your sales presentation and change the way you feel about insurance. As a result, you will see your sales go through the roof and more of your customers will be protected. |
|
Featured Article
Newsletter
Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Suggestions
Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.
Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.