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Garber on Business: Breaking in to Trade Magazine writing
No matter how much experience one has as a journeyman writer, any new area of expertise presents certain challenges...

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Story ideas the media will love
Presenting story ideas and media releases the won't end up in the editor's wastepaper basket.

The Green Consumer is out shopping and they're reading your company's Environmental Label
Do you frequently read food labels at the grocery store? You're not alone. It's a growing trend these days. And it's expanding beyond just food. Now, consumers are reading the 'environmental' label on products. Just as these consumers have become savvy about learning more about good nutrition, they're becoming equally savvy about what's good for the environment. As a business, it's time to take a look at your company's 'environmental' label.

You Think Editors Have Time To Read?
Even though you may be sending your release to a magazine editor, the ironic truth is that editor has no time to read. If you send a four-or-five-page release, no matter how impeccable it looks or how perfect the grammar or form is - no one's going to want, or have the time, to read it.

Book Review: Fundraising For Social Change
If you work for (or with) a non-profit, this book is a must-read. Kim Klein (the editor) focuses on key problem all non-profits face: acquiring, retaining, and upgrading donors.

Productivity Management 555 for Today
I wrote this advice for my son as he entered his first management job, as a managing editor of an e-zine. Shortly it went under in the dot com bust, but the content is still sound.

Things I don’t think we’ll see: a 99 buck iPhone, an Apple television
"Macsimum News" Editor Dennis Sellers doesn't think we'll see the cheap iPhone and Apple-branded television that some analysts are predicting.

The Cost to Operate USA Inc Is Decreasing Our Economic Freedoms
As the Federal Government occupies an increasingly larger share of the economic landscape, it is worth a quick look at the impact of all the spending and tax obligations that are being generated, explains Mike Farrell with aspenIbiz. Read this short post to understand that being savvy with your money, using techniques like Bank On Yourself, help you protect yourself against further loss of your purchasing power and enable you to take control of your financial life. Several secrets, used by savvy insiders to protect themselves against further financial impact as the cost of maintaining a welfare state is decreasing the economic freedom of those forced to pay for it, are provided.

Writing and Publishing eBooks Made Easy #01 - Introduction to Creating eBooks
Here are some of the advantages of being an eBook writer: You have total control over your work. You are your own boss, you decide what, when and where you will write, and no publishing company or editor can put you on a deadline.

Poltical Savvy and Employees
Political savvy has little to do with one’s place in the hierarchy. All employees can use political savvy regardless of their position in the organization. The truth is you can engage in several activities without considering yourself a “political person.” For example: - relationship building - valuing diversity - persuasive communication - information gathering - networking - team involvement

Political Savvy for the Average Employee
What can political savvy mean to the average employee in the workplace? If you have ever watched TV sitcom The Office you probably have a good idea of what political savvy is not about. While the office politics of The Office employees may seem funny on TV, in the real world of work these behaviors could kill your career or even get you fired.

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